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史努比狗狗 (Snoop Dogg) 以其最新的發布繼續主導零售領域。與老朋友兼嘻哈傳奇人物 Dr. Dre 最新的酒類合作曝光後
Snoop Dogg has announced a new line of limited-edition sneakers in collaboration with STEPN GO, the recently launched social-lifestyle app from FSL.
Snoop Dogg 宣布與 FSL 最近推出的社交生活方式應用程式 STEPN GO 合作推出一系列新的限量版運動鞋。
The sneakers will be available in four designs, each inspired by a different iconic appearance or cultural moment from Snoop’s career. The designs include Dope, Lowrider, ‘G’ Sneaker, and Doggystyle.
這款運動鞋將有四種設計可供選擇,每種設計的靈感都來自史努比職業生涯中不同的標誌性外觀或文化時刻。設計包括 Dope、Lowrider、'G' Sneaker 和 Doggystyle。
The sneakers will be sold via a raffle, with tickets costing 15,000 GMT. The raffle will be open from Oct. 25 to Nov. 8 and will be hosted on the STEPN GO X account and MOOAR, FSL’s internal marketplace.
這些運動鞋將以抽獎方式出售,門票價格為 15,000 GMT。抽獎活動將於 10 月 25 日至 11 月 8 日期間開放,並將在 STEPN GO X 帳戶和 FSL 內部市場 MOOAR 上進行。
The collaboration marks Snoop’s latest foray into the retail space. Last week, the Hip Hop legend announced his latest non-musical collaboration with fellow Hip Hop legend and longtime friend Dr. Dre.
此次合作標誌著 Snoop 最新進軍零售領域。上週,這位嘻哈傳奇人物宣布了他與嘻哈傳奇人物、老朋友 Dr. Dre 的最新非音樂合作。
The two announced that Still G.I.N. By Dre and Snoop, an ultra-premium gin, will be available nationwide. The eagerly awaited second product from the brand follows the global success of its first release in February — Gin & Juice By Dre and Snoop, a ready-to-drink canned spirit. This marks the first time that the award-winning beverage brand has entered the pure premium spirits category.
兩人宣布,Still GIN By Dre 和超優質杜松子酒 Snoop 將在全國銷售。繼 2 月首次發布的 Gin & Juice By Dre 和 Snoop(即飲罐裝烈酒)在全球取得成功後,該品牌推出了備受期待的第二款產品。這標誌著該屢獲殊榮的飲料品牌首次進入純優質烈酒類別。
Dre and Snoop’s Still G.I.N. is inspired by Dr. Dre’s timeless hit “Still D.R.E.” from his groundbreaking multi-platinum album “2001,” while Gin & Juice pays homage to Snoop Dogg’s hit song “Gin and Juice,” which was produced by Dr. Dre.
Dre 和Snoop 的Still GIN 的靈感源自Dr. Dre 開創性的多白金專輯“2001”中的永恆熱門歌曲“Still DRE”,而Gin & Juice 則是向Snoop Dogg 的熱門歌曲“Gin and Juice”致敬,該歌曲由Dr. Dre 製作德雷。
“Every day in the studio when Dre and I were trying to make the dopest music, we were drinking gin and just having fun,” Snoop Dogg said in a statement accompanying the press release. “We’ve been a part of the evolution of this gin — from the creation of the flavor, to the percentage of alcohol that’s in it — and it’s just so good! Dre’s a perfectionist: he wants to make sure it’s not just good, but great. Together, we ain’t gonna do nothing regular!”
「每天在錄音室裡,當 Dre 和我試圖創作最令人興奮的音樂時,我們都會喝杜松子酒,享受樂趣,」Snoop Dogg 在新聞稿中的聲明中說道。 「我們參與了這款杜松子酒的發展——從口味的創造,到其中的酒精含量——它真是太棒了! Dre 是一位完美主義者:他希望確保產品不僅好,而且很棒。在一起,我們不會做任何平常的事!
“This is not a liquor that we’re just putting our name on,” Dr. Dre added. “It’s just like we did with Beats headphones. Everything is us from the ground up: the gin, the flavor, the packaging… Everything had to be perfect. Snoop said it best: we’re better together — it’s always magical. It’s incredible to know that you’ve got something amazing that you feel is gonna really work. From the look to the taste, it’s all there.”
「這不是一種我們只是貼上名字的酒,」Dre 博士補充道。 「這就像我們對 Beats 耳機所做的那樣。一切都是我們自始至終的:琴酒、口味、包裝……一切都必須完美。史努比說得最好:我們在一起會更好——這總是很神奇。令人難以置信的是,你知道你已經擁有了一些令人驚奇的東西,而且你認為它會真正發揮作用。從外觀到味道,一應俱全。
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