Telegram 的 Notcoin 遊戲徹底改變了加密貨幣和遊戲，超越了 Axie Infinity

遊戲背後團隊 Open Builders 的創始人 Sasha Plotvinov 表示，Notcoin 是一款病毒式點擊遊戲，成功地將 Telegram 用戶帶入加密貨幣世界。該遊戲非常受歡迎，發布後 26 天內就有 2000 萬註冊用戶，證明了遊戲作為進入加密生態系統的門戶的潛力。 Plotvinov 透露，遊戲的最初目標是簡化 Telegram 用戶的入門流程，透過社交互動、競賽和球隊動態吸引數百萬玩家。

Telegram's Notcoin Game Bridges Crypto and Gaming, Surpassing Axie Infinity

Telegram 的 Notcoin 遊戲連結了加密貨幣和遊戲，超越了 Axie Infinity

The viral clicker game Notcoin has demonstrated the immense potential of gaming in bridging the gap between the Telegram messaging platform and the world of cryptocurrency. According to Sasha Plotvinov, founder of Open Builders, the team behind Notcoin, the game has successfully "solved the issue" of onboarding Telegram users into the crypto ecosystem.

病毒式點擊遊戲 Notcoin 展示了遊戲在彌合 Telegram 訊息平台與加密貨幣世界之間差距方面的巨大潛力。 Notcoin 背後的團隊 Open Builders 創始人 Sasha Plotvinov 表示，該遊戲成功「解決了 Telegram 用戶進入加密生態系統的問題」。

Upon its release in January, Notcoin garnered an astonishing 20 million sign-ups within 26 days, shattering records and surpassing the monthly active user count of popular blockchain-based games like Axie Infinity, which peaked at 2.78 million users in 2022. Notcoin's remarkable success underscores the power of gaming as an accessible and engaging gateway to the complexities of cryptocurrency.

在一月份發布後，Notcoin 在26 天內獲得了驚人的2000 萬註冊量，打破了記錄，並超過了Axie Infinity 等熱門區塊鏈遊戲的月活躍用戶數，該遊戲在2022 年達到了278 萬用戶的峰值。

In an exclusive interview with Cointelegraph at the Token2049 event, Plotvinov shed light on the captivating story behind the game, which has amassed an impressive 30 million users as of March 2023. Plotvinov revealed that the game's genesis lay in the desire to introduce Telegram users to the realm of cryptocurrency, a goal that the team has achieved with resounding success.

在Token2049 活動上接受Cointelegraph 獨家採訪時，Plotvinov 講述了這款遊戲背後的迷人故事，截至2023 年3 月，該遊戲已擁有令人印象深刻的3000 萬用戶。向Telegram 用戶介紹加密貨幣領域，團隊已經取得了巨大成功。

"It just solved the issue," Plotvinov stated. "Or maybe, the task that we all had on how to bring users from Telegram to crypto. So basically, that was the original goal."

「它只是解決了問題，」普洛特維諾夫說。 “或者也許，我們所有人的任務都是如何將用戶從 Telegram 帶到加密貨幣。所以基本上，這就是最初的目標。”

Plotvinov elaborated that Telegram's massive user base and the untapped potential of the TON blockchain, despite its "almost zero action," prompted the team to embark on their mission. After careful consideration, they devised a strategy to simplify the onboarding process, removing any potential roadblocks that could hinder users from embracing the world of Web3.

Plotvinov 詳細闡述了 Telegram 龐大的用戶群和 TON 區塊鏈尚未開發的潛力，儘管其“幾乎零行動”，促使團隊開始執行他們的使命。經過仔細考慮，他們制定了一項策略來簡化入門流程，消除任何可能阻礙使用者擁抱 Web3 世界的潛在障礙。

"At some point you just, you know, come to the idea," Plotvinov explained. "All right. So we just need to remove all the roadblocks for the beginning. Then, we need to give something to users so they have the motivation to go for all this Web3."

「在某些時候，你就會想到這個想法，」普洛特維諾夫解釋道。 「好吧。所以我們只需要在一開始就消除所有障礙。然後，我們需要為用戶提供一些東西，以便他們有動力去使用所有這些 Web3。”

The Notcoin co-creator emphasized the transformative effect of turning the game into a highly "social thing," featuring interactions, competitions, leaderboards, and squad formation. "It's very, very important for such a game," Plotvinov noted. "And within Telegram, it's really easy to basically onboard users, invite users."

這位 Notcoin 聯合創始人強調了將遊戲轉變為高度「社交事物」的變革性影響，其中包括互動、競爭、排行榜和小隊組建。 「對於這樣的遊戲來說，這非常非常重要，」普洛特維諾夫指出。 “在 Telegram 中，基本上吸引用戶、邀請用戶真的很容易。”

Related Article: New Telegram Mini-Apps Offer Seamless Crypto Integration

相關文章：新的 Telegram 迷你應用程式提供無縫加密集成

Plotvinov attributed Notcoin's meteoric rise to its viral nature, with 53,000 communities competing fiercely to ascend the ranks and achieve the highest league status. Remarkably, the game's success was achieved without the support of any marketing budget, relying solely on organic growth.

Plotvinov 將 Notcoin 的快速崛起歸因於其病毒式傳播特性，53,000 個社區激烈競爭，以提升排名並獲得最高聯盟地位。值得注意的是，這款遊戲的成功是在沒有任何行銷預算支持的情況下取得的，僅依靠有機成長。

"94% of Notcoiners came from referrals," Plotvinov revealed. "People invited other people. We call them friends. You have friends, you just invite them and you play together, and you can see how they're progressing."

「94% 的 Notcoiners 來自推薦，」Plotvinov 透露。 “人們邀請了其他人。我們稱他們為朋友。你有朋友，你只需邀請他們，然後一起玩，你就可以看到他們的進步。”

Plotvinov further explained that Notcoin deviated from the conventional approach of trying to convince users of its inherent value. "We just decided, all right, so why not reverse it and think more like 'we're not trying to convince you, it's probably nothing,' you know?"

Plotvinov 進一步解釋說，Notcoin 偏離了試圖讓用戶相信其內在價值的傳統方法。 “我們只是決定，好吧，所以為什麼不扭轉它並更多地思考‘我們並不是想說服你，這可能沒什麼，’你知道嗎？”

Notcoin's innovative approach and focus on gameplay have resonated with the Telegram community, catapulting it to the forefront of games that seamlessly integrate cryptocurrency. As the gaming industry continues to evolve, Notcoin stands as a shining example of how games can serve as a powerful catalyst for the adoption of new technologies and emerging ecosystems.

Notcoin 的創新方法和對遊戲玩法的關注引起了 Telegram 社群的共鳴，使其躋身於無縫整合加密貨幣遊戲的最前沿。隨著遊戲產業的不斷發展，Notcoin 成為遊戲如何成為採用新技術和新興生態系統的強大催化劑的光輝典範。