Aethir Cloud流媒體基礎架構改善了遊戲工作室的用戶獲取策略

SuperScale是遊戲用戶獲取的全球領導者，最近發表了一項案例研究，該案例研究強調了Aethir，這是一個分散的雲遊戲基礎架構提供商。

Disclaimer: The below article is sponsored, and the views expressed in it are not necessarily those of ZyCrypto. Readers should do independent research before taking any action related to the project mentioned in this piece. This article should not be regarded as investment advice.

免責聲明：以下文章是讚助的，其中表達的觀點不一定是Zycrypto的觀點。讀者應在採取與本文中提到的項目有關的任何行動之前進行獨立研究。本文不應被視為投資建議。

SuperScale, a premier gaming user acquisition house, recently published a case study showcasing Aethir, a decentralized cloud gaming infrastructure provider. The study delves into how Aethir’s cloud streaming technology can enhance gaming studios’ user acquisition tactics and provide a scalable alternative to traditional app store distribution.

最重要的遊戲用戶獲取之家Superscale最近發布了一項案例研究，展示了Aethir，這是一個分散的雲遊戲基礎架構提供商。該研究深入研究了Aethir的雲流技術如何增強遊戲工作室的用戶獲取策略，並為傳統的App Store發行提供可擴展的替代方案。

As game developers release their titles through commercial app stores, they often face hefty service costs, with certain platforms claiming up to 30% of a game’s sales. However, Aethir’s decentralized cloud allows studios to bypass these fees by utilizing web-based streaming for direct-to-consumer engagement. This model presents an independent publishing alternative, designed to optimize user acquisition.

隨著遊戲開發人員通過商業應用商店發布標題，他們經常面臨高昂的服務成本，某些平台佔遊戲銷售額的30％。但是，Aethir的分散雲使工作室通過利用基於Web的流進行直接到消費者的參與來繞過這些費用。該模型提出了一種獨立的發布替代方案，旨在優化用戶獲取。

Key features of Aethir’s cloud streaming include:

Aethir雲流的關鍵功能包括：

Perspectives from the Case Study of SuperScale

超級案例研究的觀點

To assess Aethir’s impact on acquiring gaming users, SuperScale undertook a two-phase study with a focus on conversion rates and return on ad spend (ROAS). Tiny Tower, a popular mobile game, was selected as the test subject.

為了評估Aethir對獲取遊戲用戶的影響，SuperScale進行了一項兩階段的研究，重點是轉換率和廣告支出回報率（ROAS）。流行的手機遊戲Tiny Tower被選為測試主題。

Phase 1: Examining Conversion Rates

階段1：檢查轉換率

SuperScale investigated the effects of three distinct engagement strategies—Stream Now, Instant Play, and Download—on key user acquisition metrics, namely engagement rates and cost per install (CPI).

Superscale研究了主要用戶獲取指標，即參與率和每個安裝成本（CPI），研究了三種不同的參與策略（即將進行，即時遊戲和下載）的影響。

The study's findings from Phase 1 are summarized below:

該研究從第1階段的研究結果總結了下面：

Phase 2: ROAS and User Engagement

第2階段：ROA和用戶參與度

Phase 2 of the study aimed to compare early user engagement and ROAS between users who interacted with Tiny Tower via Aethir’s Stream Now functionality and those who engaged with the game through app store downloads.

該研究的第二階段旨在比較通過Aethir的流與Tiny Tower與Tiny Tower互動的用戶之間的早期用戶參與度和ROA，以及那些通過App Store下載參與遊戲的人。

The study's findings from Phase 2 are summarized below:

該研究從第二階段的研究結果總結了下面：

Potential Use Cases for Aethir’s Cloud Streaming

Aethir雲流的潛在用例

Aethir’s cloud streaming infrastructure could be particularly advantageous for:

Aethir的雲流基礎架構對於：

The complete case study is available on Aethir’s website, and SuperScale’s findings highlight how Aethir is making a difference in advancing gaming player acquisition with decentralized cloud streaming.

完整的案例研究可在Aethir的網站上獲得，SuperScale的發現突出了Aethir如何通過分散的雲流進行推進遊戲玩家的收購。