Unstoppable Domains 和 POG Digital 推出“.pog”Web3 域名，彻底改变数字身份和社区参与

Unstoppable Domains (UD) 和 POG Digital 正在合作推出“.pog”顶级 Web3 域名 (TLD)，这是一个面向 POG 粉丝的品牌数字身份扩展。该 TLD 允许 POG 爱好者表达他们的支持并在各个区块链上创建统一的身份。未来，UD 和 POG 计划在即将到来的 ICANN 发行中申请“.pog”通用顶级域名 (gTLD)，这有可能为 POG 爱好者和更广泛的 Web3 社区提供可广泛访问的数字身份系统。

Unstoppable Domains and POG Digital Launch ".pog" Web3 Domain, Marking a Milestone in Digital Identity and Brand Engagement

Unstoppable Domains 和 POG Digital 推出“.pog”Web3 域名，标志着数字身份和品牌参与的里程碑

New York City, NY - April 3, 2024 - Unstoppable Domains (UD), a leading Web3 domains and digital identity provider, has partnered with POG Digital, a premier phygital collectibles project, to unveil the launch of the ".pog" top-level Web3 domain (TLD). This collaborative initiative empowers POG enthusiasts to express their unwavering support for the project by establishing digital identities with brand-centric addresses.

纽约州纽约市 - 2024 年 4 月 3 日 - 领先的 Web3 域名和数字身份提供商 Unstoppable Domains (UD) 与顶级数字收藏品项目 POG Digital 合作，推出“.pog”顶级- Web3 级域名（TLD）。这项合作计划使 POG 爱好者能够通过以品牌为中心的地址建立数字身份来表达他们对该项目的坚定支持。

The introduction of the ".pog" TLD marks a significant milestone in the evolution of digital identity and community engagement. It serves as a testament to the growing adoption of Web3 technologies and their transformative impact on the way individuals interact with brands and one another.

“.pog”TLD 的推出标志着数字身份和社区参与发展的一个重要里程碑。它证明了 Web3 技术的日益普及及其对个人与品牌以及彼此互动方式的变革性影响。

Unifying Identity and Asset Management

统一身份和资产管理

The ".pog" domain offers players and collectors a unified platform to manage their assets seamlessly across the five blockchains currently supported by POG. Additionally, users can effortlessly receive assets and cryptocurrencies on Solana, Ethereum, Bitcoin, Theta, Polygon, and Pogchain from a single digital identity. This eliminates the complexities and security risks associated with managing multiple blockchain addresses.

“.pog”域名为玩家和收藏家提供了一个统一的平台，可以跨 POG 当前支持的五个区块链无缝管理他们的资产。此外，用户可以通过单一数字身份轻松接收 Solana、以太坊、比特币、Theta、Polygon 和 Pogchain 上的资产和加密货币。这消除了与管理多个区块链地址相关的复杂性和安全风险。

Creating a Sense of Community

创造社区意识

"With the new .pog Web3 domain, we are extending our commitment to providing cost-effective means for brands to expand their digital presence, foster a sense of community among their fans, and enhance engagement with their customers," remarked Sandy Carter, COO of Unstoppable Domains. "Simultaneously, fans gain the ability to showcase their appreciation by establishing POG-themed digital identities with these TLDs, simplifying their efforts to connect with like-minded enthusiasts and seamlessly navigate the Web3 ecosystem."

“通过新的 .pog Web3 域名，我们正在进一步履行我们的承诺，为品牌提供经济高效的方式来扩大其数字影响力、在粉丝中培养社区意识并增强与客户的互动，”首席运营官桑迪·卡特 (Sandy Carter) 说道不可阻挡的领域。 “同时，粉丝们可以通过使用这些 TLD 建立 POG 主题的数字身份来表达他们的欣赏，从而简化他们与志同道合的爱好者联系并无缝浏览 Web3 生态系统的工作。”

POG: Connecting POG NFTs and Gaming

POG：连接 POG NFT 和游戏

POG Digital's mission is to cultivate an interoperable platform for POG NFTs and gaming that bridges the gap between collectors, gamers, game designers, and third-party IP owners, encompassing entertainment brands, sports and esports leagues, visual artists, celebrities, and influencers. With over 150 million physical and digital POG owners in more than 40 countries, this innovative brand is empowering its community members to become ambassadors on social media and Web3 platforms through the latest branded domain extension.

POG Digital 的使命是为 POG NFT 和游戏打造一个可互操作的平台，弥合收藏家、游戏玩家、游戏设计师和第三方 IP 所有者之间的差距，涵盖娱乐品牌、体育和电子竞技联盟、视觉艺术家、名人和影响者。这个创新品牌在 40 多个国家/地区拥有超过 1.5 亿实体和数字 POG 所有者，通过最新的品牌域名扩展，使其社区成员能够成为社交媒体和 Web3 平台上的大使。

Digital Profiles and Blockchain Functionality

数字档案和区块链功能

Similar to other UD-issued addresses, the ".pog" Web3 domains manifest as non-fungible tokens (NFTs) minted on Polygon, granting users complete control over their digital identities. Notably, beyond serving as website addresses, .pog and other Web3 domains function as comprehensive digital identifiers, enabling users to establish unique digital profiles.

与其他 UD 发行的地址类似，“.pog”Web3 域表现为在 Polygon 上铸造的不可替代代币 (NFT)，使用户能够完全控制其数字身份。值得注意的是，除了充当网站地址之外，.pog 和其他 Web3 域还充当综合数字标识符，使用户能够建立独特的数字档案。

Robust Blockchain Features

强大的区块链功能

Web3 domains offer their owners robust blockchain functionality, including the ability to send and receive cryptocurrencies, log into integrated dapps on unstoppablemarketplace.com, receive exclusive collectible badges, communicate with other Web3 domain holders in applications like Group Chat, and access a myriad of other features.

Web3 域为其所有者提供强大的区块链功能，包括发送和接收加密货币的能力、登录 unstoppablemarketplace.com 上的集成 dapp、接收独家收藏徽章、在群聊等应用程序中与其他 Web3 域持有者进行通信，以及访问无数其他功能。特征。

Potential Link to Web2 Counterparts

与 Web2 对应产品的潜在链接

In anticipation of ICANN's approval of the .pog gTLD application, users may be able to seamlessly "link" their existing Web3 addresses to their Web2 counterparts. This integration would make their Web3 .pog domains discoverable and searchable on major search engines such as Google, Bing, Yahoo, DuckDuckGo, and others. It would also allow the .pog domain name to resolve to a website in the DNS.

预计 ICANN 会批准 .pog gTLD 申请，用户或许能够将其现有的 Web3 地址无缝“链接”到其 Web2 对应地址。这种集成将使他们的 Web3 .pog 域可以在 Google、Bing、Yahoo、DuckDuckGo 等主要搜索引擎上发现和搜索。它还允许 .pog 域名解析为 DNS 中的网站。

Consequently, Web3 domains would be fully integrated into the DNS, rendering them easily discoverable by billions of mainstream users. Simultaneously, their Web2 equivalents would inherit an array of blockchain-native features.

因此，Web3 域将完全集成到 DNS 中，使数十亿主流用户可以轻松发现它们。同时，他们的 Web2 等价物将继承一系列区块链原生功能。

Expanding gTLD Accessibility

扩大 gTLD 的可访问性

The partnership with POG is a testament to UD's unwavering commitment to securing gTLDs during ICANN's forthcoming application window, providing numerous brands and cities with an affordable avenue to explore naming systems ahead of the next ICANN round.

与 POG 的合作证明了 UD 对在 ICANN 即将到来的申请窗口期间保护 gTLD 的坚定承诺，为众多品牌和城市提供了一个经济实惠的途径，以便在 ICANN 下一轮之前探索命名系统。

This endeavor is set to enhance the accessibility, security, and user-friendliness of digital ecosystems, reflecting a shared dedication to strengthening digital identities across the Internet.

这一努力旨在增强数字生态系统的可访问性、安全性和用户友好性，反映了对加强互联网数字身份的共同努力。

About Unstoppable Domains

关于不可阻挡的域名

Founded in 2018, Unstoppable Domains is a Web3 domain name provider and digital identity platform dedicated to guiding the world's transition to Web3. UD provides Web3 domains minted on the blockchain, granting users absolute ownership and control over their digital identities, eliminating renewal fees. With Unstoppable Domains, individuals can replace lengthy alphanumeric crypto wallet addresses with human-readable names, enabling them to transact and interact with over 720 apps, wallets, exchanges, and marketplaces. Forbes recognized the company as one of America's Best Startup Employers in 2022.

Unstoppable Domains 成立于 2018 年，是一家 Web3 域名提供商和数字身份平台，致力于引导世界向 Web3 过渡。 UD 提供在区块链上铸造的 Web3 域，授予用户对其数字身份的绝对所有权和控制权，从而消除续订费用。借助 Unstoppable Domains，个人可以用人类可读的名称替换冗长的字母数字加密钱包地址，使他们能够与 720 多个应用程序、钱包、交易所和市场进行交易和交互。 《福布斯》将该公司评为 2022 年美国最佳创业雇主之一。

Media Contact:

媒体联系方式：

press@unstoppabledomains.com

press@unstoppabledomains.com

About POG Digital

关于 POG 数字

POG Digital is a pioneering POG NFT and gaming platform that aims to establish an interoperable ecosystem connecting collectors, gamers, game designers, and third-party IP owners. With a global community of over 150 million physical and digital POG owners, POG Digital empowers its members to become ambassadors in the Web3 space.

POG Digital 是领先的 POG NFT 和游戏平台，旨在建立一个连接收藏家、游戏玩家、游戏设计师和第三方 IP 所有者的可互操作的生态系统。 POG Digital 拥有超过 1.5 亿物理和数字 POG 所有者的全球社区，使其成员能够成为 Web3 领域的大使。