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Telegram 是一个流行的消息平台,推出了基于 TON 的广告,允许用户使用 Toncoins(一种由 TON 区块链驱动的加密货币)购买广告。这种新的广告模式具有低交易费用和高交易速度等优势,同时让广告商能够控制广告的投放和预算。频道所有者还将获得其频道中展示的广告所产生的很大一部分收入,从而为他们提供额外的收入来源。
Telegram Unveils TON-Based Advertising with Enhanced Control and Rewards
Telegram 推出基于 TON 的广告,增强控制和奖励
In a significant development, Telegram, the popular messaging platform, has introduced TON-based advertising, enabling users to purchase advertisements using Toncoins, the native cryptocurrency of the TON Blockchain. This groundbreaking feature offers a host of advantages for advertisers and channel owners alike.
流行的消息传递平台 Telegram 推出了基于 TON 的广告,这是一项重大进展,用户可以使用 TON 区块链的原生加密货币 Toncoin 购买广告。这一突破性的功能为广告商和渠道所有者等提供了许多优势。
Granular Control and Cost-Effective Advertising
精细控制和具有成本效益的广告
TON-based ads provide advertisers with unprecedented control over their campaigns. Advertisers can precisely target specific channels and segments of the Telegram user base to ensure maximum reach and effectiveness. Moreover, the TON Blockchain's low transaction fees and high-speed transactions make advertising on Telegram a cost-effective proposition for businesses seeking efficient solutions.
基于 TON 的广告为广告商提供了对其广告活动前所未有的控制力。广告商可以精确定位 Telegram 用户群的特定渠道和细分市场,以确保最大的覆盖范围和有效性。此外,TON 区块链的低交易费用和高速交易使得 Telegram 上的广告对于寻求高效解决方案的企业来说是一个具有成本效益的主张。
Generous Reward System for Telegram Channel Owners
Telegram 频道所有者的丰厚奖励系统
Telegram has introduced a generous reward system that grants channel owners 50% of the revenue generated from advertisements displayed in their channels. This innovative model aligns incentives and provides channel owners with a substantial opportunity to monetize their content. Given the staggering viewership numbers on Telegram channels, channel owners can potentially earn significant revenue through this program.
Telegram 引入了慷慨的奖励制度,向频道所有者提供其频道中展示的广告所产生的 50% 的收入。这种创新模式调整了激励措施,并为频道所有者提供了将其内容货币化的大量机会。鉴于 Telegram 频道的收视率惊人,频道所有者可以通过该计划赚取可观的收入。
Fragment Withdrawals Enhance Monetization Opportunities
碎片提款增强变现机会
Telegram's recent introduction of withdrawal capabilities for channel owners on Fragment further enhances the appeal of its reward system. This additional revenue stream empowers channel owners to expand their channels and explore new monetization strategies.
Telegram 最近在 Fragment 上为频道所有者推出了提款功能,进一步增强了其奖励系统的吸引力。这种额外的收入来源使渠道所有者能够扩展他们的渠道并探索新的货币化策略。
Telegram's Commitment to Decentralization
Telegram 对去中心化的承诺
Amidst concerns about the concentration of Toncoin (TON) supply within Telegram's ecosystem, CEO and Founder Pavel Durov has outlined a comprehensive plan to maintain decentralization and stability. Telegram intends to limit its share of Toncoin to approximately 10% of the total supply, ensuring a more equitable distribution of the cryptocurrency and fostering a healthy ecosystem.
由于对 Telegram 生态系统中 Toncoin (TON) 供应集中的担忧,首席执行官兼创始人 Pavel Durov 概述了一项维持去中心化和稳定性的全面计划。 Telegram 打算将其 Toncoin 的份额限制在总供应量的 10% 左右,以确保加密货币的分配更加公平并培育健康的生态系统。
Toncoin's Market Performance and Investor Sentiment
Toncoin的市场表现和投资者情绪
Despite concerns about centralization, Toncoin has demonstrated resilience in the market. As of reporting time, Toncoin trades at $5.24 USD with a 24-hour trading volume of $198.8 million, giving it a market cap of $18 billion. Despite market volatility, Toncoin has experienced a 1.80% rally in the last 24 hours, indicating positive investor sentiment and confidence in its long-term prospects.
尽管存在对中心化的担忧,但 Toncoin 在市场上表现出了韧性。截至报告时间,Toncoin 交易价格为 5.24 美元,24 小时交易量为 1.988 亿美元,市值为 180 亿美元。尽管市场波动较大,但 Toncoin 在过去 24 小时内上涨了 1.80%,表明投资者情绪积极,对其长期前景充满信心。
Additional Insights and Analysis
额外的见解和分析
The introduction of TON-based advertising and the generous reward system for channel owners marks a significant step forward for Telegram's monetization strategy. These features unlock new revenue streams for Telegram and its channel owners while providing advertisers with a cost-effective and targeted advertising platform.
基于 TON 的广告的推出以及针对频道所有者的丰厚奖励系统标志着 Telegram 的货币化战略向前迈出了重要一步。这些功能为 Telegram 及其渠道所有者开辟了新的收入来源,同时为广告商提供了具有成本效益且有针对性的广告平台。
However, it remains to be seen how Telegram's commitment to decentralization will impact the long-term trajectory of Toncoin. The market will closely monitor any developments in this regard and its potential implications for the cryptocurrency's value.
然而,Telegram 对去中心化的承诺将如何影响 Toncoin 的长期发展轨迹还有待观察。市场将密切关注这方面的任何进展及其对加密货币价值的潜在影响。
As the digital advertising landscape continues to evolve, Telegram's innovative approach to monetization is likely to shape industry practices and provide valuable insights for other platforms seeking to tap into the potential of blockchain technology.
随着数字广告领域的不断发展,Telegram 的创新货币化方法可能会影响行业实践,并为其他寻求挖掘区块链技术潜力的平台提供宝贵的见解。
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