要点：掠夺性赌博还是加密货币的公平之路？

区块链应用程序提供的积分用于激励使用，利用了我们对赌博的渴望。受流动性挖矿的启发，空投已成为一种常见的增长黑客策略。然而，今天的积分已经演变成掠夺性计划，奖励不透明、任意改变，并且有可能被滥用。虽然积分本身并没有本质上的问题，但它们当前的设计会掠夺用户并破坏去中心化金融的透明度和公平原则。

Are "Points" a Predatory Gamble or a Path to Fairness?

“积分”是掠夺性的赌博还是通往公平的道路？

In the realm of blockchain, "points" have emerged as a contentious topic. These quasi-loyalty programs entice users with the promise of speculative rewards, but are they truly a benefit or a veiled form of gambling? Let's dive into the complexities of this crypto phenomenon.

在区块链领域，“积分”已经成为一个有争议的话题。这些准忠诚度计划以投机性奖励的承诺来吸引用户，但它们真的是一种好处还是一种隐蔽的赌博形式？让我们深入探讨这种加密现象的复杂性。

Genesis of "Points": A Historical Perspective

“点”的起源：历史的视角

To grasp the essence of "points," it's crucial to trace their lineage. Liquidity mining, pioneered by Compound, ignited the DeFi Summer in 2020. Users were incentivized to lend and borrow with its COMP tokens. Soon, a slew of projects followed suit, each tailoring their incentives to attract users.

要把握“点”的本质，追根溯源至关重要。由Compound开创的流动性挖矿点燃了2020年的DeFi之夏。用户被激励用其COMP代币进行借贷。很快，大量项目纷纷效仿，每个项目都调整了自己的激励措施来吸引用户。

One notable player, Sushiswap, launched SUSHI tokens to encourage liquidity provisioning, aiming to outmaneuver Uniswap in a so-called "vampire attack." This maneuver prompted Uniswap to issue its own governance token, UNI, accompanied by a retroactive airdrop for early adopters.

一位著名的参与者 Sushiswap 推出了 SUSHI 代币来鼓励流动性供应，旨在在所谓的“吸血鬼攻击”中智取 Uniswap。这一举措促使 Uniswap 发行了自己的治理代币 UNI，并为早期采用者提供了追溯性空投。

The UNI Airdrop: A Catalyst for DeFi

UNI 空投：DeFi 的催化剂

The UNI airdrop, with its unprecedented reach, became a catalyst for decentralized finance. New users flocked to the platform, drawn by the allure of potential gains. This same airdrop strategy has been emulated by countless other protocols across various blockchains, albeit with varying degrees of innovation.

UNI 空投以其前所未有的影响力，成为去中心化金融的催化剂。受到潜在收益的诱惑，新用户纷纷涌入该平台。尽管创新程度不同，但不同区块链上无数其他协议都效仿了同样的空投策略。

Blur and the Rise of "Points"

模糊与“点”的崛起

2022 marked the advent of "points." Blur pioneered this approach, enabling users to accumulate points by trading non-fungible tokens (NFTs) on its marketplace. By obfuscating the earning criteria, Blur aimed to discourage speculative farming and promote genuine usage. Its resounding success prompted a proliferation of points programs across the industry.

2022年标志着“积分”的到来。 Blur 首创了这种方法，使用户能够通过在其市场上交易不可替代代币（NFT）来积累积分。通过混淆收入标准，Blur 旨在阻止投机性农业并促进真正的使用。它的巨大成功促使积分计划在整个行业内激增。

Points vs. Loyalty Programs: A Distinction

积分与忠诚度计划：区别

A common misconception equates DeFi points to loyalty points offered by traditional entities like airlines or hotels. However, despite the shared nomenclature, they differ significantly in history and application. Whereas low-stakes loyalty programs reward repeat business, DeFi points often exploit hype to inflate metrics and generate revenue through fees.

一个常见的误解是将 DeFi 积分等同于航空公司或酒店等传统实体提供的忠诚度积分。然而，尽管有共同的命名法，它们在历史和应用方面却存在显着差异。低风险的忠诚度计划奖励重复业务，而 DeFi 积分经常利用炒作来夸大指标并通过费用产生收入。

The Predatory Nature of Points

积分的掠夺性

The current state of points in DeFi is often predatory. Rewards are undisclosed, timelines are absent, and program parameters can be arbitrarily altered. Tokens may never be distributed or may be worthless, leaving users bearing the brunt of fees and opportunity costs.

目前 DeFi 中积分的状态往往是掠夺性的。奖励未公开，没有时间表，并且计划参数可以任意更改。代币可能永远不会被分发，或者可能毫无价值，让用户首当其冲地承受费用和机会成本。

Imperative for Transparency and Fairness

透明度和公平性势在必行

For points to fulfill their potential, they must undergo a fundamental transformation. Projects need to disclose rewards upfront, communicate a clear timeline, and honor their commitments.

为了让积分发挥其潜力，它们必须经历根本性的转变。项目需要提前披露奖励、传达明确的时间表并履行承诺。

Solend, a project I founded, implemented these principles in its "Points Season 1." We established a minimum rewards pool that could only be increased, and we provided a definitive timeline.

我创建的项目 Solend 在其“Points Season 1”中实施了这些原则。我们建立了一个只能增加的最低奖励池，并提供了明确的时间表。

Path Forward: Transparency and Ethics

前进之路：透明度和道德

The future of points hinges on a commitment to transparency and fairness. By being upfront with users, projects can fulfill the promise of decentralized finance rather than perpetuating the opaque systems we sought to revolutionize. By prioritizing ethics, points can evolve from a speculative gamble into a valuable tool for engagement, retention, and rewards – as they were always intended to be.

积分的未来取决于对透明度和公平性的承诺。通过提前与用户沟通，项目可以实现去中心化金融的承诺，而不是让我们寻求彻底变革的不透明系统永久存在。通过优先考虑道德，积分可以从投机性赌博演变成一种有价值的参与、保留和奖励工具——正如它们一直以来的初衷一样。