Meta 通过扩展 Quest 服务进入教育科技市场

社交媒体巨头 Meta 正在将其企业级 Quest 服务扩展到教育领域。此举是继 Meta 的 Quest VR 耳机取得成功之后推出的，该耳机已成为市场上最受欢迎的产品。为了支持对教育的新关注，Meta 计划在今年晚些时候推出适用于 Quest 设备的专用产品，为教育工作者提供特定于教育的应用程序、功能和设备管理功能。该产品将通过欧洲、澳大利亚和美国等多个地区的 Quest for Business 市场发售。

Meta Enters Education Sector with Quest Devices and Services

Meta 凭借 Quest 设备和服务进军教育领域

Meta, the social media behemoth, announced on April 15 that it is expanding its enterprise-level Quest services to the education sector.

社交媒体巨头 Meta 于 4 月 15 日宣布，将其企业级 Quest 服务扩展到教育领域。

The company's Quest virtual reality (VR) headsets have surged in popularity, becoming the undisputed market leaders in extended reality (XR) technology, according to Statista. By the end of 2024, the VR industry is projected to garner an installed user base exceeding 34 million units.

据 Statista 称，该公司的 Quest 虚拟现实 (VR) 耳机人气飙升，成为扩展现实 (XR) 技术领域无可争议的市场领导者。预计到2024年底，VR行业的安装用户数将超过3400万台。

Should this prediction hold true, the VR sector will have experienced a remarkable compound annual growth rate (CAGR) of approximately 27.3% since 2020, when Statista estimated the installed VR user base at about 14.2 million.

如果这一预测成立，那么自 2020 年以来，VR 行业将经历约 27.3% 的显着复合年增长率 (CAGR)，当时 Statista 估计已安装的 VR 用户基数约为 1,420 万。

To maintain its competitive edge, Meta has recently introduced a suite of products and services tailored for the enterprise metaverse market. As Cointelegraph previously reported, this strategic shift signaled a pivot away from consumer-oriented experiences like gaming and one-time immersive environments. Education appears to be the next frontier in this evolving strategy.

为了保持竞争优势，Meta 最近推出了一套专为企业元宇宙市场量身定制的产品和服务。正如 Cointelegraph 之前报道的那样，这一战略转变标志着游戏和一次性沉浸式环境等以消费者为导向的体验的转变。教育似乎是这一不断发展的战略的下一个前沿领域。

In a blog post, Meta's President of Global Affairs, Nick Clegg, shared:

Meta 的全球事务总裁 Nick Clegg 在一篇博文中分享道：

"Later this year, Meta will introduce a new product offering for Quest devices dedicated to education. … It will empower teachers, trainers, and administrators with access to a range of education-specific apps and features. Additionally, it will enable them to manage multiple Quest devices simultaneously, eliminating the need for individual updates and configurations for each device in a classroom or training environment."

“今年晚些时候，Meta 将推出一款专门针对教育领域的 Quest 设备的新产品……它将让教师、培训师和管理员能够访问一系列特定于教育的应用程序和功能。此外，它将使他们能够管理同时使用多台 Quest 设备，无需在教室或培训环境中对每台设备进行单独更新和配置。”

The name and further details of the new product will be unveiled "in the coming months," with a comprehensive launch anticipated before the end of 2024. According to the blog post, it will be available in the Quest for Business market, which encompasses territories in Europe, Australia, Canada, Japan, New Zealand, and the United States.

新产品的名称和更多细节将在“未来几个月”公布，预计在 2024 年底之前全面推出。根据博文，该产品将在 Quest for Business 市场上市，该市场涵盖多个地区欧洲、澳大利亚、加拿大、日本、新西兰和美国。

Meta highlighted several examples of educational institutions that have already integrated Quest headsets into their curricula. These include a life sciences course at the University of Glasgow that provides students with immersive experiences within the human body, a criminal justice course at New Mexico State University that transports users to virtual crime scenes, and a business class at Stanford University that prepares students for job interviews.

Meta 重点介绍了几个已将 Quest 耳机集成到其课程中的教育机构的例子。其中包括格拉斯哥大学的生命科学课程，为学生提供身临其境的人体体验；新墨西哥州立大学的刑事司法课程，将用户传送到虚拟犯罪现场；以及斯坦福大学的商务课程，为学生做好准备工作面试。

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