D'Apps 市场估计在 460 亿美元到 590 亿美元之间，但没有真正的消费者基础

去中心化应用程序（d'apps）市场估计在 460 亿至 590 亿美元之间，增长率约为 10%

The decentralized application (d’apps) market is valued at around $46 billion to $59 billion, with a growth rate of roughly 10%. By any standard, this appears to be a growth market, and in the blockchain domain, d’apps creators present a whole new range of cryptocurrency investment options.

去中心化应用（d'apps）市场估值约为 460 亿至 590 亿美元，增长率约为 10%。无论以任何标准衡量，这似乎都是一个不断增长的市场，在区块链领域，d'apps 的创建者提供了一系列全新的加密货币投资选择。

However, this blockchain product line – which is primarily focused on decentralized finance (DeFi) – lacks a substantial consumer base. Ask a passenger on the No. 6 train in Manhattan if they use a decentralized application. Most likely, they will have no idea what you are talking about, and you may need a Master’s degree in computer science and another one in English to explain it to them.

然而，该区块链产品线主要专注于去中心化金融（DeFi），缺乏大量的消费者基础。询问曼哈顿 6 号列车上的乘客是否使用去中心化应用程序。最有可能的是，他们不知道你在说什么，你可能需要一个计算机科学硕士学位和另一个英语硕士学位才能向他们解释。

When asked to rate on a scale of 1 to 10 whether d’apps were ready for prime time, Ran Hammer, Vice President of Business Development at Orbs put it at a four.

当被要求以 1 到 10 的等级来评价 d'app 是否已准备好迎接黄金时段时，Orbs 业务开发副总裁 Ran Hammer 给出了 4 分。

“The largest setback we see is the user interface and user experience. When a user onboards Web3, they are bombarded with warning messages on MetaMask, or any self-custody wallet for that matter, to store their private key safely, or else they risk a total loss of all funds,” Hammer said. “Can you imagine registering for a bank account and the teller informing you that if you lose your password, you will lose all your money, too? From there they get another warning not to send x fund to y, and to triple, double, and quadruple check wallet address because with one wrong character, the funds could be lost forever.”

“我们看到的最大的挫折是用户界面和用户体验。当用户使用 Web3 时，他们会在 MetaMask 或任何自助钱包上收到警告消息，要求安全地存储他们的私钥，否则他们将面临完全损失所有资金的风险，”Hammer 说。 “你能想象一下，注册一个银行账户后，柜员告诉你，如果你丢失了密码，你也会失去所有的钱吗？从那里他们收到另一条警告，不要将 x 资金发送到 y，并检查三次、两次和四次钱包地址，因为一个错误的字符，资金可能会永远丢失。”

Blockchain technologies, sometimes referred to as Web3, (though not a perfect description), are still learning to crawl. Despite a good decade into development of these products, the entire sector is known more as a cryptocurrency speculator casino than it is as a place full of software engineers developing new ways to conduct business and pay for services online.

区块链技术，有时被称为 Web3（尽管不是完美的描述），仍在学习爬行。尽管这些产品已经开发了十年，但整个行业更多地被称为加密货币投机者赌场，而不是一个充满软件工程师的地方，他们正在开发新的方式来开展业务和在线支付服务。

Large-scale adoption depends on building use cases that users care about and delivering smooth experiences. We are not there yet.

大规模采用取决于构建用户关心的用例并提供流畅的体验。我们还没有到那一步。

Some of the biggest market players in this space that are investable include:

该领域一些可投资的最大市场参与者包括：

Compound Labs : -22%*

化合物实验室：-22%*

Hashflow : -44.12%

算力：-44.12%

Uniswap : -14.11%

Uniswap：-14.11%

*12-month declines as of July 30.

*截至 7 月 30 日的 12 个月下降。

By comparison, Bitcoin is up over 140% over the same 12-month period ending July 30. And for those who want cryptocurrency but don’t want to go through opening a cryptocurrency trading account on places like Gemini, the Grayscale Bitcoin Trust ETF GBTC is up 160%.

相比之下，比特币在截至 7 月 30 日的 12 个月内上涨了 140% 以上。对于那些想要加密货币但又不想在 Gemini 等地方开设加密货币交易账户的人来说，灰度比特币信托 ETF GBTC上涨了160%。

Investors are better off there. But those with a high-risk appetite will still want to try their luck in the d’apps world.

投资者在那里过得更好。但那些具有高风险偏好的人仍然会想在 d'apps 世界碰碰运气。

Hammer said that one of the bigger problems in this segment of the blockchain economy is that layer one systems like Bitcoin, Ethereum and Solana and some layer two blockchain platforms like Polygon and Arbitrum require you to hold their native tokens in order to send transactions on their blockchain.

Hammer 表示，区块链经济这一领域的更大问题之一是，比特币、以太坊和 Solana 等第一层系统以及 Polygon 和 Arbitrum 等第二层区块链平台要求您持有其原生代币，以便在其上发送交易。区块链。

“This remains a significant blocker to adoption, and it confuses people especially when you start adding in different address types, and when it requires another extension for wallets, etcetera,” Hammer said.

哈默说：“这仍然是采用的一个重大障碍，它会让人们感到困惑，特别是当你开始添加不同的地址类型，以及当它需要另一个钱包扩展等时。”

The overwhelming majority of protocols don’t require you to hold their token to be able to use them. UniSwap does not, for instance. “You can freely swap, provide liquidity, and do any other permitted operations on their exchange without needing to ever interact with their token, which is governance-based. This holds true for lending, staking, insurance, prediction markets, and many other such cases.”

绝大多数协议不需要您持有其令牌即可使用它们。例如，UniSwap 就没有。 “你可以在他们的交易所上自由交换、提供流动性以及进行任何其他允许的操作，而无需与他们的代币进行交互，这是基于治理的。这对于借贷、质押、保险、预测市场和许多其他此类情况都是如此。”

Subsquid (SQD), a Web3 data company, has attracted venture capital from New York-based Blockchange Ventures and San Francisco-based Hypersphere Ventures to try and make d’apps run more smoothly in the Web3 corner of cyberspace.

Subsquid (SQD) 是一家 Web3 数据公司，吸引了来自纽约的 Blockchange Ventures 和旧金山的 Hypersphere Ventures 的风险投资，试图让 d'apps 在网络空间的 Web3 角落运行得更顺畅。

“All d’Apps require a certain amount of onchain data, and we make it easier to access that data at scale, fast, cost-effectively, and across multiple chains,” said Dmitry Zhelezov, co-founder of Subsquid. They work with GoogleCloud’s Big Query program for data analytics.

Subsquid 联合创始人德米特里·热列佐夫 (Dmitry Zhelezov) 表示：“所有 d'App 都需要一定量的链上数据，而我们让跨多个链大规模、快速、经济高效地访问这些数据变得更加容易。”他们使用 GoogleCloud 的 Big Query 程序进行数据分析。

“We are trying to be a solution so decentralized apps do not stall, and improve user experience,” Zhelezov said.

Zhelezov 表示：“我们正在努力提供一种解决方案，让去中心化应用程序不会停滞不前，并改善用户体验。”

One of Hypersphere’s seed capital investments is the Web3 startup called the Gear Protocol. They created the Vara Network for online payments done via smart contracts on a blockchain. Vara would allow users to avoid fees, or the technical details and warnings mentioned earlier. It marries Web3 d’apps with traditional app-style use, so users don’t need to worry about having tokens to use it, or special accounts, or storing long password keys.

Hypersphere 的种子资本投资之一是名为 Gear Protocol 的 Web3 初创公司。他们创建了 Vara 网络，用于通过区块链上的智能合约完成在线支付。 Vara 将允许用户避免费用或前面提到的技术细节和警告。它将 Web3 d'apps 与传统应用程序风格的使用相结合，因此用户无需担心使用它的令牌、特殊帐户或存储长密码密钥。

Still, consumers aren’t as interested in d’apps mainly because they are still on the traditional web and not on the new web currently being built. But high-risk digital asset investors are.

尽管如此，消费者对 d'app 并不那么感兴趣，主要是因为它们仍然位于传统网络上，而不是当前正在构建的新网络上。但数字资产投资者却是高风险的。