UNISOT 推出產品幫助企業遵守歐盟新的「數位產品護照」法規

供應鏈數據公司 UNISOT 正在推出一款產品，使公司更容易遵守歐盟新的「數位產品護照」法規。

Supply chain data firm UNISOT (Euronext Growth: UNISOT) is now onboarding clients to its Digital Product Passport (DPP) service, a product designed to help companies comply with the new EU regulations.

供應鏈數據公司UNISOT（泛歐交易所成長代碼：UNISOT）現在正在為客戶提供其數位產品通行證（DPP）服務，旨在幫助企業遵守新的歐盟法規。

The company, headquartered in Oslo, Norway, said its DPP module will introduce greater transparency and accountability in consumer products, benefiting everyone along the value chain, from raw materials suppliers to end users.

該公司總部位於挪威奧斯陸，表示其 DPP 模組將為消費品帶來更大的透明度和問責制，使從原材料供應商到最終用戶的價值鏈上的每個人受益。

This means every stakeholder in a product’s production and life cycle can have instant access to all relevant data about the item. UNISOT said it ushers in a new era of efficiency, transparency, and accountability in how companies manage their products and interact with stakeholders.

這意味著產品生產和生命週期中的每個利害關係人都可以即時存取該產品的所有相關資料。 UNISO 表示，它在公司如何管理產品以及與利益相關者互動方面開創了一個高效、透明和問責的新時代。

Besides the producers, brands, and end users, stakeholders in a product’s lifecycle include regulators and government standards authorities, marketers and advertisers, and those responsible for disposing of the product at the end of its life.

除了生產商、品牌和最終用戶之外，產品生命週期中的利害關係人還包括監管機構和政府標準機構、行銷人員和廣告商，以及負責在產品生命週期結束時進行處置的人員。

The DPP is part of the EU’s mission to set high-quality standards for the products its member states produce and sell, both within the Union and around the world.

DPP 是歐盟使命的一部分，旨在為其成員國在歐盟內部和世界各地生產和銷售的產品製定高品質標準。

The Digital Product Passport (DPP) is part of the European Union’s Ecodesign for Sustainable Products Regulation (ESPR), which was enacted in July 2024.

數位產品護照 (DPP) 是歐盟永續產品生態設計法規 (ESPR) 的一部分，該法規於 2024 年 7 月頒布。

All products sold within the EU must now feature the DPP, including data like a unique product identifier, compliance documentation, and any other relevant information. It also helps to address a common problem among many European manufacturers: authenticity and the spread of counterfeits.

現在，在歐盟境內銷售的所有產品都必須具有 DPP，包括唯一產品識別碼、合規文件和任何其他相關資訊等資料。它也有助於解決許多歐洲製造商的共同問題：真品和假貨氾濫。

“By offering a detailed digital record of a product’s lifecycle, the DPP will enhance supply chain management, ensure regulatory compliance, and help companies identify and mitigate risks related to authenticity and environmental impact,” the EU posted in September.

「透過提供產品生命週期的詳細數位記錄，DPP 將加強供應鏈管理，確保監管合規性，並幫助企業識別和減輕與真實性和環境影響相關的風險，」歐盟在 9 月發布的消息。

Full implementation will be phased in over the coming years, depending on the product category. Those considered to have more significant environmental impact or potential for improvement are first—such as batteries, the textile/apparel sector, and consumer electronics.

根據產品類別，全面實施將在未來幾年內分階段進行。首先是那些被認為對環境影響更大或有改善潛力的產業，例如電池、紡織/服裝業和消費性電子產品。

DPP data is designed to be visible and prominent. It also contains user manuals, safety instructions, and information on how to dispose of the product when the consumer has finished with it.

DPP 數據被設計為可見且突出。它還包含使用手冊、安全說明以及消費者用完產品後如何處置產品的資訊。

All data will be open and publicly available, and the EU has stressed the emphasis it puts on open data principles, information accessibility/sharing, and standardization to deliver greater accountability for both consumers and those in the supply chain.

所有資料都將開放並可供公眾獲取，歐盟強調了其對開放資料原則、資訊可存取/共享和標準化的重視，以便為消費者和供應鏈中的人員提供更大的責任。

A long-standing criticism of EU product standards is the compliance burdens they place on businesses, increasing costs and consuming time that not all companies or individuals can afford. UNISOT’s easy-to-use, blockchain-based solution reduces much of this time/cost burden for the DPP.

長期以來對歐盟產品標準的批評是它們給企業帶來了合規負擔，增加了成本並消耗了時間，而並非所有公司或個人都能承受。 UNISOT 易於使用、基於區塊鏈的解決方案大大減少了 DPP 的時間/成本負擔。

All information is stored permanently on the blockchain’s immutable record, allowing it to be audited by any stakeholder or prepared for submission to regulators in the correct format.

所有資訊都永久儲存在區塊鏈的不可變記錄中，允許任何利益相關者對其進行審核或準備以正確的格式提交給監管機構。

Complying with regulations like DPP would be arduous without fast digital communications and a verifiable data storage record. A fast, cheap, and scalable blockchain network can make it easier, provided companies like UNISOT create the most user-friendly interfaces.

如果沒有快速的數位通訊和可驗證的資料儲存記錄，遵守 DPP 等法規將非常困難。如果像 UNISOT 這樣的公司能夠創建最用戶友好的介面，那麼快速、便宜且可擴展的區塊鏈網路可以讓一切變得更容易。

Having access to all DPP data available as blockchain-based records benefits producers internally and external stakeholders, UNISOT said.

UNISOT 表示，存取所有可作為基於區塊鏈的記錄的 DPP 數據有利於生產者的內部和外部利害關係人。

It fits perfectly with the company’s other supply-chain solutions, where it has worked with companies in the fashion and food industries.

它與該公司的其他供應鏈解決方案完美契合，該解決方案曾與時尚和食品行業的公司合作。

“The benefit of our solution is that it is very scalable (and cost efficient),” said UNISOT CEO and co-founder Stephan Nilsson. This means that “a single producer/brand owner can start using it, entering their own product information, and then it can be scaled up with more and more suppliers, transporters, distributors, and retailers’ supply chain data.”

「我們解決方案的好處是它具有很強的可擴展性（並且具有成本效益），」UNISOT 執行長兼聯合創始人 Stephan Nilsson 說。這意味著“單一生產商/品牌所有者可以開始使用它，輸入自己的產品信息，然後可以通過越來越多的供應商、運輸商、分銷商和零售商的供應鏈數據進行擴展。”

Its main functionalities are branded content or information about the product and producer, including marketing content; “Product DNA,” displayed as a tree diagram, information about raw ingredients; “Track and Trace,” with maps to show the provenance of a product since its manufacture; and data graphs, which may include energy consumption, temperature, and CO2 footprint where required.

其主要功能是品牌內容或有關產品和生產商的訊息，包括行銷內容； “產品DNA”，以樹狀圖顯示，有關原料的資訊； “追蹤與追蹤”，用地圖顯示產品自製造以來的來源；和數據圖，其中可能包括能源消耗、溫度和二氧化碳足跡（如果需要）。

Each product has its unique QR code that gives access to its DPP data. This can help with a brand’s narrative-building, marketing, and advertising, as DPP data can include rich content like images and videos.

每個產品都有其獨特的二維碼，可用於存取其 DPP 資料。這有助於品牌的敘事建構、行銷和廣告，因為 DPP 數據可以包含圖像和影片等豐富的內容。

It may consist of additional features like loyalty certificates and customer feedback channels, maintaining both an economic and emotional relationship between the company and its customers.

它可能包括忠誠度證書和客戶回饋管道等附加功能，以維持公司與其客戶之間的經濟和情感關係。

In the case of a product recall or other bulletin, there are detailed records of all products produced and information on who owns them. Only those affected by the issue will be contacted.

在產品召回或其他公告的情況下，有所有生產的產品的詳細記錄以及所有者的資訊。我們只會聯絡受該問題影響的人。

While this may seem like a privacy concern, even an open blockchain network can make this information accessible only to those with the authority.

雖然這看起來像是一個隱私問題，但即使是開放的區塊鏈網路也可以使這些資訊只有那些有權訪問的人才能存取。

Data integrity is the key to making all this work, and DPP wouldn’t work if digital information was routinely lost or could be altered. Blockchain records add an important layer of auditability to the process, and those adding data to the records can be held

資料完整性是實現這一切的關鍵，如果數位資訊經常遺失或可能被更改，DPP 將無法發揮作用。區塊鏈記錄為流程添加了重要的可審計層，並且可以保存那些向記錄添加資料的記錄