Telegram 採用 Web3：貼紙標記化與作者捐贈

Telegram 最近在 Token 2049 上宣布的內容揭示了內容貨幣化的變革性轉變。貼紙代幣化使藝術家能夠將貼紙作為 NFT 出售，並為他們提供 95% 的收入分成。頻道作者現在可以透過 TON 區塊鏈接收捐款，廣告收入將與創作者分享 50%。此外，Telegram 計劃推出應用程式內電子商務商店，為開發者提供新的收入來源。

Telegram Embraces Web3 with Sticker Tokenization and Author Donations

Telegram 透過貼紙標記化和作者捐贈擁抱 Web3

At the Token 2049 conference in Dubai, Telegram founder Pavel Durov unveiled a series of groundbreaking initiatives that aim to empower content creators and reshape monetization on the platform.

在杜拜舉行的 Token 2049 會議上，Telegram 創辦人 Pavel Durov 公佈了一系列突破性舉措，旨在增強內容創作者的能力並重塑平台上的貨幣化。

Sticker Tokenization

貼紙標記化

Telegram plans to tokenize stickers, a beloved feature of the messaging app. This will allow creators to sell their stickers as non-fungible tokens (NFTs), providing them with a novel revenue stream. Owners of tokenized stickers will earn a substantial 95% of the sales revenue, creating a lucrative opportunity for digital artists.

Telegram 計劃將貼紙代幣化，這是這款訊息應用程式深受喜愛的功能。這將允許創作者將他們的貼紙作為不可替代代幣（NFT）出售，為他們提供新的收入來源。代幣化貼紙的所有者將獲得 95% 的銷售收入，為數位藝術家創造了利潤豐厚的機會。

Channel Author Donations

頻道作者捐贈

In addition to sticker tokenization, Telegram is introducing a donation system for channel authors. This feature will enable users to financially support their favorite creators through the Telegram Open Network (TON) blockchain. However, due to payment restrictions imposed by Apple and Google, a 30% commission will be deducted from donations made through those platforms.

除了貼紙標記化之外，Telegram 還為頻道作者引入了捐贈系統。此功能將使用戶能夠透過 Telegram 開放網路 (TON) 區塊鏈在經濟上支援他們喜愛的創作者。然而，由於蘋果和谷歌施加的支付限制，透過這些平台進行的捐款將被扣除30%的佣金。

In-App E-commerce

應用程式內電子商務

Telegram also announced plans to launch an in-app e-commerce store where users can purchase digital goods and services directly from creators. Developers will retain a significant 70% of the proceeds, further diversifying their revenue streams.

Telegram 也宣布計劃推出應用程式內電子商務商店，用戶可以直接從創作者那裡購買數位商品和服務。開發商將保留 70% 的收益，進一步實現收入來源多元化。

Sharing Advertising Revenue with Creators

與創作者分享廣告收入

Authors of public channels with over 1,000 subscribers can now monetize their content through advertising. Telegram has pledged to share 50% of the advertising revenue generated by these channels with the creators via TON's Toncoin cryptocurrency, empowering creators to earn from their content.

擁有超過 1,000 名訂閱者的公共頻道的作者現在可以透過廣告將其內容貨幣化。 Telegram 承諾透過 TON 的 Toncoin 加密貨幣與創作者分享這些頻道產生的廣告收入的 50%，使創作者能夠從他們的內容中獲利。

TON Blockchain Integration

TON 區塊鏈集成

The TON blockchain plays a central role in Telegram's Web3 initiatives. Donations, sticker sales, and in-app purchases will all be facilitated through the TON blockchain, ensuring secure and transparent transactions.

TON 區塊鏈在 Telegram 的 Web3 計畫中發揮核心作用。捐贈、貼紙銷售和應用程式內購買都將透過 TON 區塊鏈進行，確保交易安全透明。

Empowering Creators and Reshaping Content Monetization

賦能創作者並重塑內容變現

Telegram's Web3 initiatives represent a fundamental shift in the way creators are compensated for their work. By embracing tokenization, donations, and in-app e-commerce, Telegram is creating a more equitable and sustainable ecosystem for digital content creation. These initiatives empower creators to monetize their talents, fostering a vibrant and diverse online community.

Telegram 的 Web3 計畫代表了創作者的工作報酬方式的根本轉變。透過採用代幣化、捐贈和應用內電子商務，Telegram 正在為數位內容創建創建一個更公平和永續的生態系統。這些舉措使創作者能夠將他們的才能貨幣化，從而培育一個充滿活力和多元化的線上社群。