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加密貨幣新聞文章

在社群強烈反對後,MakerDAO 考慮恢復原來的品牌名稱

2024/10/22 18:45

在遭到社群的強烈反對和負面反應後,去中心化金融(DeFi)借貸平台 SKY 正在認真考慮恢復其原來的品牌名稱 Maker。

在社群強烈反對後,MakerDAO 考慮恢復原來的品牌名稱

DeFi lending platform Maker Protocol is considering reverting to its original branding following backlash and concerns from its community over a recent rebranding effort.

在社群對其最近的品牌重塑工作表示強烈反對和擔憂之後,DeFi 借貸平台 Maker Protocol 正在考慮恢復其原始品牌。

A few months ago, Maker Protocol announced that it was upgrading its stablecoin and native governance token to make its decentralized finance (DeFi) products more accessible to the mainstream.

幾個月前,Maker Protocol 宣布正在升級其穩定幣和原生治理代幣,以使其去中心化金融(DeFi)產品更容易進入主流。

As part of this initiative, Maker was set to rename its decentralized stablecoin Dai to USDS. Additionally, the Maker token was set to be rebranded to Sky (SKY) at a rate of 1:24,000, with the Maker SubDAOs being renamed to Sky Stars.

作為該計劃的一部分,Maker 將其去中心化穩定幣 Dai 重新命名為 USDS。此外,Maker 代幣將以 1:24,000 的比例更名為 Sky (SKY),而 Maker SubDAO 則更名為 Sky Stars。

The protocol was designed with a focus on simplicity and ease of use, allowing users to benefit from innovations like Sky Token Rewards (STRs) and the Sky Savings Rate (SSR) if they were in an eligible jurisdiction.

該協議的設計注重簡單性和易用性,如果用戶位於符合條件的司法管轄區,則可以從 Sky 代幣獎勵 (STR) 和 Sky Savings Rate (SSR) 等創新中受益。

Explaining the technicalities of this initiative, Rune Christensen, co-founder of Maker, highlighted that each Sky Star subDAO was to autonomously deploy a governance token, manage its treasury and community, and implement DAO-specific decisions independently.

Maker 聯合創始人 Rune Christensen 在解釋該計劃的技術細節時強調,每個 Sky Star subDAO 都將自主部署治理代幣、管理其金庫和社區,並獨立實施特定於 DAO 的決策。

"Sky Stars will be able to innovate, experiment, and take more risks, while the Sky Protocol itself can remain purely focused on maintaining the value and stability of the USDS stablecoin," said Christensen.

Christensen 表示:“Sky Stars 將能夠創新、實驗並承擔更多風險,而 Sky Protocol 本身可以繼續純粹專注於維護 USDS 穩定幣的價值和穩定性。”

"Core Sky Governance will protect against risks in the tail end, while Stars specialize in doing business in the trenches."

“核心天空治理將防範尾部風險,而明星則專注於在戰壕中開展業務。”

Following this development, Gnosis Chain users raised concerns about the centralization characteristics of USDS. As previously reported by Cointelegraph, the capacity of the USDS to freeze wallet addresses sparked a debate about the alignment of this token with the primary goals of Gnosis.

隨著這一進展,Gnosis Chain 用戶對 USDS 的中心化特性提出了擔憂。正如 Cointelegraph 先前報導的那樣,USDS 凍結錢包地址的能力引發了關於該代幣與 Gnosis 的主要目標是否一致的爭論。

Months after this significant move, Christensen has now proposed three approaches to reach a common ground with all stakeholders to address the growing concerns.

在這項重大舉措發生幾個月後,克里斯滕森現在提出了三種方法,以與所有利益相關者達成共識,以解決日益增長的擔憂。

Firstly, the co-founder proposed that the community continue to build momentum with the Sky brand to capitalize on its recent success and growing adoption. The second proposal is to reintroduce the Maker brand as a central focus and reinstate MKR as its only governance token. Finally, Christensen proposes that they recenter the Maker brand with a refreshed brand identity that maintains a classic feel. This implies that the old brand would be subject to a minimal modification to align with USDS and StarDAOs.

首先,聯合創始人提議社群繼續利用 Sky 品牌的成功和不斷增長的採用率來發展勢頭。第二個提案是重新引入 Maker 品牌作為核心焦點,並恢復 MKR 作為其唯一的治理代幣。最後,克里斯滕森建議他們重新審視 Maker 品牌,採用煥然一新的品牌標識,保持經典的感覺。這意味著舊品牌將進行最小程度的修改,以與 USDS 和 StarDAO 保持一致。

According to him, the strong affinity and resistance generated within the community underscores the love and trust for the previous identity.

他認為,社群內產生的強烈親和力和抵制凸顯了對先前身分認同的熱愛和信任。

"It is also now more clear than ever just how much the DeFi community loves and trusts the Maker brand," he said. "There was a lot of affinity for the brand and what it stands for – stability, security, and DeFi scale. And there is a lot of commitment to holding the MKR token versus upgrading to SKY."

他說:“現在比以往任何時候都更清楚 DeFi 社群對 Maker 品牌的喜愛和信任程度。” “人們對這個品牌及其所代表的東西有很多親和力——穩定性、安全性和 DeFi 規模。而且人們對持有 MKR 代幣而不是升級到 SKY 有很多承諾。”

For now, the team will collect feedback through a community call on Oct. 25 and hold a governance poll on Nov. 4 to decide on the direction of the Maker brand and its tokenomics.

目前,該團隊將透過 10 月 25 日的社區電話會議收集回饋,並於 11 月 4 日舉行治理民意調查,以決定 Maker 品牌及其代幣經濟的方向。

Since the rebranding, the former governance token MKR has nosedived 45% to trade at $1,170. According to market data, this marks its lowest level since September 2023.

自品牌重塑以來,前治理代幣 MKR 暴跌 45%,交易價格為 1,170 美元。市場數據顯示,這是2023年9月以來的最低水準。

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