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2024年即將結束,遊戲產業逐漸成為Web3科技崛起的新溫床。
As 2024 nears its end, the gaming industry has become the latest battleground for the rise of Web3 technology.
2024年接近尾聲,遊戲產業成為Web3科技崛起的最新戰場。
Once a niche subsect of gaming, Web3 gaming has surged into the mainstream over the past 12 months, capturing the imaginations of developers about the boundless possibilities that lie ahead.
Web3 遊戲曾經是遊戲的一個小眾分支,但在過去 12 個月中已成為主流,激發了開發者對未來無限可能性的想像。
Among them, Gunzilla Games has grasped these opportunities early on with its debut title Off The Grid achieving notable success this year.
其中,Gunzilla Games 很早就抓住了這些機會,今年推出的首款遊戲 Off The Grid 就取得了顯著的成功。
In an interview with crypto outlet CCN.com, Gunzilla Games’ Web3 Director Theo Agranat discussed the obstacles to widespread blockchain adoption in video games, the potential regulatory implications on the industry, and why skepticism will always follow players around.
在接受加密貨幣媒體 CCN.com 採訪時,Gunzilla Games 的 Web3 總監 Theo Agranat 討論了區塊鏈在視頻遊戲中廣泛採用的障礙、對該行業的潛在監管影響,以及為什麼懷疑論總是伴隨著玩家。
Catering to Ever-Present Skepticism
迎合始終存在的懷疑論
On October 8, 2024, Gunzilla Games officially launched Off The Grid, a free-to-play battle royale set in a dystopian cyberpunk future. The title stands out for its 150-player multiplayer gameplay and a heavy narrative thread led by Oscar-nominated director Neill Blomkamp, best known for District 9.
2024 年 10 月 8 日,Gunzilla Games 正式推出 Off The Grid,這是一款以反烏托邦賽博龐克未來為背景的免費大逃殺遊戲。該遊戲因其150 名玩家的多人遊戲玩法和由奧斯卡提名導演尼爾·布洛姆坎普(Neill Blomkamp) 主導的沉重敘事線索而脫穎而出,尼爾·布洛姆坎普以《第九區》而聞名。
Apart from its rich gameplay, Off The Grid notably features blockchain technology to integrate an NFT marketplace that facilitates the ownership and trading of in-game assets. Unlike other purely Web3 titles, Gunzilla is focused on bridging the gap between traditional gamers and Web3 enthusiasts by presenting blockchain as an optional feature.
除了豐富的遊戲玩法外,Off The Grid 還特別採用區塊鏈技術來整合 NFT 市場,促進遊戲內資產的所有權和交易。與其他純粹的 Web3 遊戲不同,Gunzilla 致力於透過將區塊鏈作為可選功能來縮小傳統遊戲玩家和 Web3 愛好者之間的差距。
This decision may be a result of Gunzilla’s acute awareness of the widespread skepticism among players, which they believe is an inherent aspect of the industry that must be catered to.
這項決定可能是 Gunzilla 敏銳地意識到玩家中普遍存在的懷疑態度的結果,他們認為這是該行業必須迎合的固有方面。
“Skepticism will always exist, and for good reason. It keeps game developers honest and drives them to prove their worth through effort,” stated Agranat, noting that even skeptical players are often surprised once they actually try Off The Grid. It feels fully like a traditional title but offers asset ownership, peer-to-peer trading of in-game items, complete verifiable transparency, and other unique advantages brought by blockchain technology.
「懷疑主義將永遠存在,而且有充分的理由。它讓遊戲開發者保持誠實,並促使他們通過努力證明自己的價值。它感覺完全像傳統遊戲,但提供了資產所有權、遊戲內物品的點對點交易、完全可驗證的透明度以及區塊鏈技術帶來的其他獨特優勢。
For Gunzilla, ensuring that traditional players can experience Web3 elements without being strong-armed into engaging is key, Agranat added. “In fact, if players wish, they can choose to completely avoid these features. At no point will these features ever impede the players; instead, it’s more like an experience they can freely choose to participate in.”
Agranat 補充道,對於 Gunzilla 來說,確保傳統玩家能夠體驗 Web3 元素而無需強行參與是關鍵。 「事實上,如果玩家願意,他們可以選擇完全避免這些功能。這些功能在任何時候都不會妨礙玩家;相反,這更像是一種他們可以自由選擇參與的體驗。
After recently launching on PlayStation 5, Off The Grid has brought in more traditional players, potentially exposing more people to the possibilities of blockchain.
在最近在 PlayStation 5 上推出後,Off The Grid 吸引了更多傳統玩家,可能會讓更多人接觸到區塊鏈的可能性。
Prioritizing Product, Compliance
優先考慮產品、合規性
“Gunzilla Games understands that establishing blockchain gaming at the top of the industry comes with its obstacles to overcome.”
“Gunzilla Games 明白,要在行業頂端建立區塊鏈遊戲,就需要克服一些障礙。”
Agranat noted that there has been a long-standing distrust between traditional media and players, as well as those existing purely in the Web3 space. However, as more traditional individuals begin to understand the appeal of blockchain, these obstacles are slowly being dismantled, the developer believes.
Agranat 指出,傳統媒體和玩家之間以及純粹存在於 Web3 領域的媒體和玩家之間長期以來存在不信任。然而,開發人員認為,隨著更多傳統個人開始了解區塊鏈的吸引力,這些障礙正在慢慢消除。
“We are working to gain recognition from both enthusiastic players and top-tier industry stakeholders.”
“我們正在努力獲得熱情的參與者和頂級行業利益相關者的認可。”
These efforts will include compliance with potential future regulatory mandates, which seems increasingly crucial especially after recent crackdowns by global regulators.
這些努力將包括遵守未來潛在的監管要求,這似乎變得越來越重要,尤其是在全球監管機構最近採取鎮壓行動之後。
For instance, Australian Web3 gaming platform Immutable recently became the first blockchain gaming company to receive a “Wells Notice” from the U.S. Securities and Exchange Commission (SEC). The notice pertains to the company’s IMX token listing and private sale conducted in 2021, with the SEC suggesting that there was no actual value exchange between the parties involved at the time.
例如,澳洲Web3遊戲平台Immutable最近成為第一家收到美國證券交易委員會(SEC)「威爾斯通知」的區塊鏈遊戲公司。該通知涉及該公司在 2021 年進行的 IMX 代幣上市和私募,SEC 表示當時涉及各方之間沒有實際的價值交換。
However, Agranat believes that as long as regulations remain reasonable, the future norms will be positive. He also stated that developers should work together with regulators rather than opposing them.
不過,阿格拉納特認為,只要監管維持合理,未來的規範就會是正面的。他也表示,開發商應該與監管機構合作,而不是反對。
“Web3 developers and publishers need to prioritize product and compliance first, and Web3 technology second,” said Agranat. “In my view, this is a healthy direction for progress that will aid the maturation of the entire industry.”
「Web3 開發者和發行商需要先優先考慮產品和合規性,然後才是 Web3 技術,」Agranat 說。 “在我看來,這是一個健康的進步方向,將有助於整個行業的成熟。”
Highlighting Transparency as Key for Web3
強調透明度是 Web3 的關鍵
Agranat stated that Gunzilla Games places transparency at the core of its product development, which is also key to the growth of blockchain gaming. The German game developer recently announced that crypto venture capital firm Delphi Ventures will become the largest validator of its blockchain platform GUNZ.
Agranat 表示,Gunzilla Games 將透明度作為其產品開發的核心,這也是區塊鏈遊戲發展的關鍵。德國遊戲開發商最近宣布,加密創投公司 Delphi Ventures 將成為其區塊鏈平台 GUNZ 的最大驗證者。
According to Agranat, the venture capital firm will advise on Gunzilla’s Web3 roadmap, marketing strategies, and the implementation of in-game features, securing its upcoming utility token. The firm will also help create a dashboard to showcase the entire GUNZ ecosystem transparently to players.
據 Agranat 稱,這家創投公司將就 Gunzilla 的 Web3 路線圖、行銷策略和遊戲內功能的實施提供建議,以確保其即將推出的實用代幣。該公司還將協助創建一個儀表板,向玩家透明地展示整個 GUNZ 生態系統。
“We want players, stakeholders, and partners to know that we take this very seriously,” pointed out Agranat, emphasizing that Gunzilla serves only the player community. He further stated that the labels of Web2 and Web3 have become outdated.
阿格拉納特指出:「我們希望玩家、利害關係人和合作夥伴知道我們非常重視此事。」他強調 Gunzilla 只為玩家社群服務。他進一步表示,Web2和Web3的標籤已經過時。
“In the future, regardless of the technology used to deliver an exceptional user and player experience, all of this will simply be referred to as ‘gaming,'” Agranat
“未來,無論使用什麼技術來提供卓越的用戶和玩家體驗,所有這一切都將被簡單地稱為‘遊戲’,”Agranat
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