NASSAU, Bahamas, Jan. 2, 2025 /PRNewswire/ — On December 31, 2024, the “Menstrual Equity Project”, jointly initiated by KuCoin, Global CSR Foundation, and the American Medical Women’s Association (AMWA), has made new progress.
Cryptocurrency exchange KuCoin has shipped a second batch of aid supplies to the Bahamas as part of its "Menstrual Equity Project," providing sanitary products for 4,000 women in the Caribbean nation.
The project, launched in 2023 in collaboration with Global CSR Foundation and the American Medical Women's Association (AMWA), aims to address period poverty and improve the quality of life for marginalized women and girls. It aligns with the United Nations' Sustainable Development Goals (SDGs), particularly Goal 5: Gender Equality.
The initiative was highlighted during the "KuCoin Green Future Gala" at the 28th United Nations Climate Change Conference (COP28), where KuCoin showcased its commitment to environmental, social, and governance (ESG) initiatives.
This round of donated materials focused on disposable menstrual pads, considering the local challenges of water scarcity and high washing costs. The supplies will also serve as essential emergency provisions for women during natural disasters like hurricanes and typhoons.
The first phase of the project saw the distribution of 1,000 menstrual kits—each containing 10 sanitary pads and 2 menstrual cups—to Suriname, St. Jude Children's Research Hospital, and domestic violence shelters in New York and California.
"KuCoin has set a remarkable example in addressing period poverty in underserved regions, demonstrating its enthusiasm and dedication to social responsibility," said Jing Zhao Cesarone, President of Global CSR Foundation.
Nancy Cheung, KuCoin's Chief Sustainability Officer (CSO), added, "As a global leader in the digital economy, KuCoin is committed to advancing the UN's Sustainable Development Goals (SDGs). We will continue to drive more philanthropic initiatives to fruition."
According to the World Bank, an estimated 500 million women and girls globally lack access to adequate menstrual hygiene facilities, impacting their health, education, and economic opportunities. Initiatives like the "Menstrual Equity Project" aim to tackle this issue and empower women in underserved communities.
