NFT 艺术的问题：垃圾太多，策展不够

我在上一篇文章中讨论了使用不可替代代币（NFT）进行艺术品销售和所有权转让。重申一下基础知识，区块链只是一组多个数字交易分类账，这些分类账位于不同的地方，其服务器由不同的所有者运行，并在技术上尽可能快地同步。

In my previous article, I covered the use of Non-Fungible Tokens (NFTs) for transferring ownership of art and other assets. To quickly review the basics, a blockchain is essentially a set of multiple digital transaction ledgers that are situated in different locations and have their servers operated by various owners, with synchronization occurring as quickly as technologically possible. Blockchains can track transactions, changes in ownership or balance and other similar activities. Crypto tokens (cryptos) allow the different server owner operators to get compensated for their time, energy and money by having a token that is traded on a public exchange.

在我的上一篇文章中，我介绍了如何使用不可替代代币（NFT）来转移艺术品和其他资产的所有权。为了快速回顾一下基础知识，区块链本质上是一组多个数字交易分类账，这些分类账位于不同的位置，其服务器由不同的所有者操作，并在技术上尽可能快地进行同步。区块链可以跟踪交易、所有权或余额的变化以及其他类似的活动。加密代币（cryptos）允许不同的服务器所有者运营商通过在公共交易所交易的代币来获得时间、精力和金钱的补偿。

An NFT is a way to track ownership transfers of either physical or digital assets. Physical assets can include anything from cars, houses, trucks, airplanes and buildings to watches. Digital assets can include digital art, music, films and more.

NFT 是一种跟踪物理或数字资产所有权转让的方法。实物资产可以包括从汽车、房屋、卡车、飞机、建筑物到手表的任何东西。数字资产可以包括数字艺术、音乐、电影等。

Now, allow me to make a value judgment on the kinds of art being peddled on the blockchain on sites like Opensea. In a nutshell, the ease of creating digital art, whether using primitive tools like MS Paint or even artificial intelligence (AI) prompts, has cluttered the NFT art field with a lot of junk. I guess you can say the same with traditional art, since everyone has at some point made a drawing or painting. 

现在，请允许我对 Opensea 等网站上区块链上兜售的艺术品类型做出价值判断。简而言之，创作数字艺术的便捷性，无论是使用 MS Paint 这样的原始工具，还是人工智能 (AI) 提示，都让 NFT 艺术领域充斥着大量垃圾。我想你也可以对传统艺术说同样的话，因为每个人都曾在某个时刻创作过图画或绘画。

However, the ease of selling digital art has really cluttered the marketplace with a lot of junk. In many open sites, there is really no vetting that goes on, unlike in the traditional art world where a gallery owner or museum director selects what art they will display or purchase. 

然而，销售数字艺术的便捷性确实让市场上充斥着大量垃圾。在许多开放网站中，实际上没有进行任何审查，这与传统艺术世界不同，在传统艺术世界中，画廊老板或博物馆馆长选择他们要展示或购买的艺术品。

Take note that I am talking about native digital art in jpeg or png file format that is directly uploaded and sold on a blockchain. I am not talking about tokenized physical art, meaning real physical paintings whose certificates of ownership are traded on a blockchain.

请注意，我所说的是 jpeg 或 png 文件格式的原生数字艺术，直接在区块链上上传和销售。我不是在谈论代币化的实物艺术，即其所有权证书在区块链上交易的真实实物绘画。

I guess it can also happen in the digital world. However, one reason that does not really happen is that the ethos of blockchains is the “power to the people” vibe. Remember that Bitcoin, the world’s most well-known blockchain, came out in 2008. That’s when the subprime mortgage crisis and the massive bank bailouts happened. It also caused a lot of bankruptcies and layoffs that affected the common workers. This was the ethos that Bitcoin and crypto came from, that of empowering individuals and not third parties like banks, big government or, in this case, curators and directors. Editor’s picks Every Awful Thing Trump Has Promised to Do in a Second Term The 250 Greatest Guitarists of All Time The 500 Greatest Albums of All Time 25 Most Influential Creators of 2024

我想这也可能发生在数字世界中。然而，没有真正发生的一个原因是区块链的精神是“权力为人民”的氛围。请记住，世界上最著名的区块链比特币于 2008 年问世。当时，次贷危机和大规模银行救助发生了。它还造成大量破产和裁员，影响到普通工人。这就是比特币和加密货币所源自的精神，即赋予个人权力，而不是像银行、大政府或本例中的策展人和董事这样的第三方。编辑精选 特朗普承诺在第二个任期内要做的每一件可怕的事情 有史以来最伟大的 250 位吉他手 有史以来最伟大的 500 张专辑 2024 年 25 位最有影响力的创作者

Editor’s picks

编辑精选

Every Awful Thing Trump Has Promised to Do in a Second Term

特朗普承诺在第二任期内做的每一件可怕的事情

The 250 Greatest Guitarists of All Time

有史以来最伟大的 250 位吉他手

The 500 Greatest Albums of All Time

史上最伟大的 500 张专辑

25 Most Influential Creators of 2024

2024 年 25 位最具影响力的创作者

Now take note that art is somewhat subjective. One person’s trash art is another’s treasure. Yes, I get it. Beauty is sometimes in the eyes of the beholder. But taken to an extreme, you have people obviously trying to just make a buck and passing off a digital artwork that looks like it belongs in a kindergarten’s first attempt at art.

现在请注意，艺术有些主观。一个人的垃圾艺术是另一个人的宝藏。是的，我明白了。情人眼里出西施。但走向极端，人们显然只是想赚钱，并冒充看起来属于幼儿园第一次艺术尝试的数字艺术品。

The Rolling Stone Culture Council is an invitation-only community for Influencers, Innovators and Creatives. Do I qualify?

滚石文化委员会是一个仅限受邀人士参加的影响者、创新者和创意人士社区。我有资格吗？

I believe in the power to the people ethos of blockchain. However, I am also torn because I see the value of curating art, and selling those in prestigious places like Sotheby’s or Christie’s, which is about as traditional and high-brow as you can get.

我相信区块链对人民精神的力量。然而，我也感到左右为难，因为我看到了策展艺术品的价值，并在苏富比或佳士得等著名的地方出售这些艺术品，这些都是你能找到的最传统和高雅的地方。

There are already sites that curate their NFT digital art and sell it to the public like Superrare. However, the vast majority of NFT marketplaces do not curate what they sell.

已经有一些网站可以策划他们的 NFT 数字艺术并将其出售给公众，例如 Superrare。然而，绝大多数 NFT 市场并不策划他们销售的产品。

The situation is somewhat akin to an author getting published by a traditional publisher versus simply self-publishing a book on the Amazon Kindle store. 

这种情况有点类似于作者通过传统出版商出版书籍，而不是在亚马逊 Kindle 商店上自行出版书籍。

Do I have the answer? Do we separate the wheat from the chaff and only allow NFT marketplaces with human curators for digital art? Or do we maintain the messy, no-holds-barred marketplaces where anyone can sell anything even if I personally do not like it? Trending

我有答案吗？我们是否应该将麦子与谷壳分开，只允许由人类策展人参与数字艺术的 NFT 市场？或者我们是否维持混乱、无限制的市场，任何人都可以出售任何东西，即使我个人不喜欢它？流行趋势