LTD Token 创始人 Shib Dream：“SHIB 生态系统对我来说就像第二个家庭”

到目前为止，柴犬（SHIB）仍然是唯一一个从另一种模因币演变成由热情观众支持的全球生态系统的加密货币。

Shiba Inu (SHIB) has fostered a thriving ecosystem that spans far beyond the realm of meme coins, encompassing new-gen projects that are exploring the cutting-edge use cases of Web3.

Shiba Inu (SHIB) 培育了一个蓬勃发展的生态系统，其范围远远超出了模因币的范围，涵盖了正在探索 Web3 尖端用例的新一代项目。

One striking example of this trend is LTDToken (LTD), a decentralized advertising platform. Recently, U.Today had the opportunity to engage with an internet personality known as Shib Dream on X, who is also one of the loudest voices in the SHIB community and a founder of LTDToken (LTD). The following Q&A session provides insights into their perspectives, with the answers provided by the LTD Token (LTD) team members.

这一趋势的一个显着例子是 LTDToken (LTD)，一个去中心化广告平台。近日，U.Today 有机会采访到 X 上一位名叫 Shib Dream 的网络名人，他也是 SHIB 社区中最响亮的声音之一，也是 LTDToken (LTD) 的创始人。以下问答环节深入了解了他们的观点，并由 LTD Token (LTD) 团队成员提供了答案。

U.Today: Thanks for joining us! Could you briefly introduce your background in tech and crypto, and share the story behind the nickname “Shib Dream”?

今日美国：感谢您加入我们！您能简单介绍一下您在科技和加密领域的背景，并分享一下“Shib Dream”这个绰号背后的故事吗？

Shib Dream: I've been involved in Internet marketing and SEO for over 20 years, starting my first advertising campaigns back in 1999. I first got involved in crypto with DOGE, but the crypto space became my main focus when I read the Ryoshi Vision and joined the Shib Army.

Shib Dream：我从事互联网营销和 SEO 已有 20 多年，早在 1999 年就开始了我的第一次广告活动。我第一次涉足加密货币领域是通过 DOGE，但当我阅读 Ryoshi Vision 时，加密货币领域成为我的主要关注点并加入了希布军。

The nickname “Shib Dream” is about embodying the vision and dream of everyone in the Shib Army, which to me is about community-driven growth where all can succeed and grow.

“Shib Dream”这个昵称体现了 Shib Army 中每个人的愿景和梦想，对我来说，这就是社区驱动的增长，所有人都可以成功和成长。

U.T.: How did you first encounter Shiba Inu, SHIB, Shibarium and so on? What made you stay in the ecosystem?

UT：你是怎么第一次接触到柴犬、SHIB、Shibarium等的？是什么让您留在生态系统中？

S.D.: I first encountered SHIB, as I mentioned, by reading the vision that was sent to me by a friend. I came in for the crypto investment, but the energy and passion of the Shiba community hooked me.

SD：正如我提到的，我第一次遇到 SHIB 是通过阅读朋友发给我的愿景。我是为了加密货币投资而来的，但 Shiba 社区的活力和热情吸引了我。

What made me stay was my Shib Army family, Ryoshi’s vision, and how SHIB has always been more than just a meme. When Shibarium, the L2 solution, came along, it opened new doors for innovation. It’s that blend of a strong community and tech advancement that kept me committed to the ecosystem.

让我留下来的是我的 Shib Army 家庭、Ryoshi 的愿景，以及 SHIB 不仅仅是一个模因。当 L2 解决方案 Shibarium 出现时，它为创新打开了新的大门。正是强大的社区和技术进步的结合让我一直致力于这个生态系统。

U.T.: Could you please share the story behind LTDToken? What was your main motivation to start it?

UT：您能分享一下LTDToken背后的故事吗？您开始这个项目的主要动机是什么？

S.D.: LTD Token, which stands for “Living The Dream,” came from a desire to create a utility-driven project within a meme-rich ecosystem. Because of my background, I was able to see what was lacking in crypto. There was a need for a decentralized ad platform that could bridge Web2 and Web3.

SD：LTD代币代表“Living The Dream”，源于在一个充满迷因的生态系统中创建一个实用驱动项目的愿望。由于我的背景，我能够看到加密货币所缺乏的东西。需要一个能够桥接 Web2 和 Web3 的去中心化广告平台。

My main motivation was to build something long-lasting that could empower creators, businesses, and communities through decentralized advertising. We’re trying to show that utility projects can thrive in this space, and advertising is the way to do it.

我的主要动机是建立一些持久的东西，可以通过去中心化广告为创作者、企业和社区赋能。我们试图证明公用事业项目可以在这个领域蓬勃发展，而广告就是实现这一目标的方法。

U.T.: Indicate five of the most dangerous bottlenecks for the advertising business in Web2 that you are trying to address with LTDToken.

UT：请指出您试图用 LTDToken 解决的 Web2 广告业务中五个最危险的瓶颈。

S.D.: Let's indicate some of them.

SD：让我们指出其中的一些。

First, it’s centralization. Too few platforms control the majority of ad revenue, which limits competition and innovation. This also hinders dreamers from reaching their goals. Everyone can benefit from revenue generation through an advertising platform, while at the same time, more options are needed for advertisers in the space.

首先，它是中心化。控制大部分广告收入的平台太少，这限制了竞争和创新。这也阻碍了梦想家实现他们的目标。每个人都可以通过广告平台从创收中受益，同时，该领域的广告商需要更多选择。

Then, unfortunately, crypto lacks transparency. Many times, advertisers can’t track the ROI of their ad spend because they cannot even see where their ads are being delivered. By having visibility into which media platform they are advertising on, they can see the results.

然后，不幸的是，加密货币缺乏透明度。很多时候，广告商无法跟踪广告支出的投资回报率，因为他们甚至无法看到广告投放的位置。通过了解他们在哪个媒体平台上做广告，他们可以看到结果。

Ad frauds issues remain dangerous in 2024. There’s a huge issue with fake clicks and bots draining advertiser budgets. Socials are the worst, where people think they are getting massive hits, but instead, it is paid bot programs faking the algorithm. This existed in Web2, but not nearly as extreme as I’ve seen in crypto.

到 2024 年，广告欺诈问题仍然很危险。虚假点击和机器人耗尽广告商预算是一个巨大的问题。社交是最糟糕的，人们认为自己受到了巨大的点击，但实际上，这是伪造算法的付费机器人程序。这种情况存在于 Web2 中，但不像我在加密货币中看到的那么极端。

Fees in our segment are really high sometimes. Middlemen eat up a lot of profit margins for both advertisers and publishers. Google recognized this in the early days of AdWords and AdSense and set their rates at a 65/35 split on revenue. We want our publishers to have more, which is why we are giving 80% of ad sales to publishers who use our network.

我们这一领域的费用有时非常高。中间商吞噬了广告商和出版商的大量利润。 Google 在 AdWords 和 AdSense 的早期就认识到了这一点，并将其费率设置为收入的 65/35 比例。我们希望我们的发布商拥有更多，这就是为什么我们将 80% 的广告销售额分配给使用我们网络的发布商。

Last but not the least, tracking issues are dangerous for end users. They are increasingly concerned about how their data is being used without their consent. We will only display the publisher's platform after we verify the publisher. Personal information should be private, and both publishers and advertisers should feel safe.

最后但并非最不重要的一点是，跟踪问题对最终用户来说是危险的。他们越来越担心他们的数据在未经他们同意的情况下如何被使用。我们仅在验证发布者后才会显示发布者的平台。个人信息应该是私密的，出版商和广告商都应该感到安全。

U.T.: Why did you choose to leverage the SHIB audience for LTDToken's progress? What is the role of the SHIB Army in its growth?

UT：为什么选择利用 SHIB 受众来推动 LTDToken 的进步？ SHIB军队在其成长过程中扮演什么角色？

S.D.: I am Shib Army at my core. The Shib ecosystem has become like a second family to me, as I am very close with almost every community in the Shib Army.

SD：我的核心是Shib Army。 Shib 生态系统对我来说就像是第二个家庭，因为我与 Shib Army 中的几乎每个社区都非常亲密。

Leveraging this audience made perfect sense because the SHIB community

利用这些受众是非常有意义的，因为 SHIB 社区