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Telegram 推出了一项新功能,允许频道所有者接受加密货币 Toncoin (TON) 支付平台上显示的广告,从而将其内容货币化。此次更新是 Telegram 用户变现策略的一部分,向频道所有者提供 50% 的广告收入,为内容创作者提供了额外的收入来源。
Telegram Introduces Toncoin Cryptocurrency Payments for Ad Purchases, Launches User Monetization Scheme
Telegram 推出 Toncoin 加密货币支付广告购买方式,并推出用户货币化计划
Moscow, Russia – March 31, 2023 – Popular instant messaging service Telegram has announced the launch of crypto payments using Toncoin (TON) for advertisement purchases on its platform. This latest development is part of Telegram's ongoing user monetization efforts, which also include a revenue-sharing scheme for channel owners.
俄罗斯莫斯科 – 2023 年 3 月 31 日 – 热门即时通讯服务 Telegram 宣布推出使用 Toncoin (TON) 的加密支付,用于在其平台上购买广告。这一最新进展是 Telegram 正在进行的用户货币化努力的一部分,其中还包括频道所有者的收入分享计划。
User Monetization Program
用户变现计划
Telegram has introduced a 50% revenue-sharing model for owners of public channels with at least 1,000 subscribers. This initiative allows channel owners to generate income from advertisements displayed on their respective channels.
Telegram 为拥有至少 1,000 名订阅者的公共频道所有者引入了 50% 的收入分享模式。这一举措允许频道所有者从各自频道上显示的广告中获得收入。
"We are introducing one of the most generous reward systems in the history of social media. Telegram channel owners can now receive 50% of the revenue from ads shown on their channels," the company stated in a release.
“我们正在推出社交媒体历史上最慷慨的奖励系统之一。Telegram 频道所有者现在可以从其频道上展示的广告中获得 50% 的收入,”该公司在一份新闻稿中表示。
Toncoin Integration and Advantages
Toncoin整合及优势
To facilitate this monetization scheme, Telegram has partnered with Toncoin, a cryptocurrency developed by the TON Blockchain. Telegram cited its low fees, high transaction speeds, and impressive processing capacity as key reasons for choosing Toncoin.
为了促进这一货币化计划,Telegram 与 Toncoin 合作,Toncoin 是 TON 区块链开发的一种加密货币。 Telegram 认为其低费用、高交易速度和令人印象深刻的处理能力是选择 Toncoin 的关键原因。
The Toncoin cryptocurrency has experienced significant growth in recent weeks, with its value appreciating by over 100% in the past month. Its integration with Telegram's platform further strengthens its position in the cryptocurrency market.
Toncoin 加密货币最近几周经历了显着增长,过去一个月其价值升值超过 100%。它与 Telegram 平台的整合进一步巩固了其在加密货币市场的地位。
21Shares' Toncoin ETP
21Shares 通币 ETP
In related news, cryptocurrency asset manager 21Shares recently announced the launch of an exchange-traded product (ETP) for staking Toncoin. This ETP, known as 21Shares Toncoin Staking ETP (TONN), provides investors an opportunity to participate in the staking ecosystem and earn rewards.
相关新闻中,加密货币资产管理公司 21Shares 最近宣布推出用于质押 Toncoin 的交易所交易产品(ETP)。该 ETP 称为 21Shares Toncoin Stake ETP (TONN),为投资者提供参与 Stake 生态系统并赚取奖励的机会。
About Telegram
关于电报
Telegram is a free and open-source cross-platform messaging application that emphasizes security, privacy, and speed. Launched in 2013 by Nikolai and Pavel Durov, it has become one of the most popular messaging apps worldwide.
Telegram 是一款免费、开源的跨平台消息应用程序,强调安全性、隐私性和速度。它由 Nikolai 和 Pavel Durov 于 2013 年推出,现已成为全球最受欢迎的消息应用程序之一。
About TON Blockchain
关于 TON 区块链
TON Blockchain is a decentralized, proof-of-work blockchain platform that was initially developed by Telegram. The project was subsequently handed over to the TON Foundation, a non-profit organization responsible for its maintenance and development.
TON Blockchain 是一个分散的、工作量证明的区块链平台,最初由 Telegram 开发。该项目随后被移交给非营利组织 TON 基金会,负责其维护和开发。
Conclusion
结论
The integration of Toncoin cryptocurrency payments for ad purchases on Telegram represents a significant step in the user monetization strategy of the messaging platform. The 50% revenue-sharing model and the partnership with TON Blockchain provide channel owners with new opportunities for revenue generation. The listing of the Toncoin Staking ETP by 21Shares further highlights the growing interest in the cryptocurrency and its ecosystem.
在 Telegram 上集成 Toncoin 加密货币支付广告购买是该消息平台的用户货币化战略的重要一步。 50%的收入分成模式以及与TON区块链的合作为渠道所有者提供了新的创收机会。 21Shares 上市 Toncoin Stake ETP 进一步凸显了人们对加密货币及其生态系统日益增长的兴趣。
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