MicroStrategy Rebrands作为策略₿，推出了新徽标，其中具有“₿”

MicroStrategy已正式更名为“战略”，表明了其对比特币及其持股的奉献精神。该公司于2月5日宣布，宣布了一个新的徽标，其中包含“₿”，以巩固其对比特币的关注。

MicroStrategy has officially rebranded as Strategy₿, showcasing its dedication to Bitcoin and its holdings. Announced on February 5, the company unveiled a new logo featuring “₿” to solidify its focus on Bitcoin.

MicroStrategy已正式更名为“战略”，展示了其对比特币及其持股的奉献精神。该公司于2月5日宣布，宣布了一个新的徽标，其中包含“₿”，以巩固其对比特币的关注。

However, this rebranding follows a challenging quarter, with the company reporting significant financial losses.

但是，这种更名是在一个充满挑战的季度之后，公司报告了重大的财务损失。

MicroStrategy is now Strategy.

MicroStrategy现在是策略。

Strategy₿’s Q4 2024 Financial Results

策略₿的第四季度2024财务业绩

The company's Q4 2024 earnings report, released on February 5, revealed a net loss of $670.8 million, or $3.03 per share. This marks a decline from the profit of $89.1 million, or 70 cents per share, reported during the same period the previous year. The loss was driven by a $1.01 billion charge on its Bitcoin holdings, an increase compared to the $39.2 million charge in Q4 2023.

该公司的第4季度2024年收益报告于2月5日发布，净亏损为6.708亿美元，即每股3.03美元。这标志着上一年同期报告的8,910万美元的利润下降，即每股70美分。损失是由于其比特币持有量的10.1亿美元的费用驱动，而2023年第4季度的3920万美元收费也增加了。

The company's revenue for Q4 2024 also decreased by 11% year-over-year, reaching $289.4 million. This decrease was primarily attributed to lower product license revenue, which was partially offset by an increase in subscription revenue.

该公司在2024年第四季度的收入也同比下降11％，达到2.894亿美元。这种下降主要归因于较低的产品许可收入，这部分被订阅收入的增加所抵消。

As part of its rebranding, Michael Saylor's Strategy₿ will have its convertible preferred stock, STRK, listed on Nasdaq starting February 6, 2025. STRK will offer upside exposure to MSTR with a fixed 8% dividend which will be convertible into MSTR common stock at a ratio of 10:1.

作为重塑品牌的一部分，迈克尔·塞勒（Michael Saylor）的策略₿将在2025年2月6日开始在纳斯达克列出的可转换优先股Strk，Strk将以固定的8％股息向MSTR提供上行接触，该股息可转换为MSTR普通股票的MSTR股票比率为10：1。

The company has also issued 7,300,000 shares at $80.00 per share, raising $563.4 million in net proceeds.

该公司还以每股80.00美元的价格发行了7,300,000股，筹集了5.634亿美元的净收益。

The “Strategy₿” Shift: It’s All About Bitcoin

“策略₿”班次：这全都与比特币有关

Michael Saylor, founder and Executive Chairman, explained that the decision to simplify the company's name to “Strategy” reflects its core identity, highlighting its Bitcoin treasury strategy and its position in the business intelligence sector.

创始人兼执行董事长迈克尔·塞勒（Michael Saylor）解释说，将公司名称简化为“战略”的决定反映了其核心身份，强调了其比特币国库策略及其在商业情报部门中的地位。

The company's new primary color is orange, symbolizing “energy, intelligence, and Bitcoin.” With this rebranding, Strategy aims to clearly communicate its strategic focus while aligning with Bitcoin’s growing importance in its operations.

该公司的新原色是橙色，象征着“能源，智力和比特币”。通过这种重塑，战略旨在清楚地传达其战略重点，同时与比特币在其运营中的重要性保持一致。

Strategy₿’s Massive Bitcoin Holdings

Strategy₿的大量比特币持有

Since its first purchase of Bitcoin in 2020, Strategy has become the largest corporate holder of Bitcoin worldwide. As of January 27, 2025, the company holds approximately 471,107 Bitcoins, valued at $46 billion based on the current price of $97,955 per Bitcoin. In 2024, the company added 257,000 Bitcoins to its holdings, more than the total amount of Bitcoin mined that year, which was 218,829 coins.

自2020年首次购买比特币以来，战略已成为全球比特币最大的公司持有人。截至2025年1月27日，该公司的持有约471,107个比特币，其价值为460亿美元，基于目前的每比特币97,955美元。 2024年，该公司在其持股中增加了257,000个比特币，超过了当年开采的比特币总量，即218,829硬币。