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加密货币新闻

加密货币影响者的 DJ“Marshmello”特技出了大错——或者真的错了吗? - 解密

2024/04/09 21:56

During the NFT NYC conference last week, a Tesla Cybertruck pulled into Times Square—and what appeared to be famed DJ Marshmello, flanked by a crypto influencer and a notable NFT project founder, hopped in the back of the angular ride and started blaring tunes to the rapidly forming crowd.

.cls-1 { 笔划:#4abaff;行程斜接限制:10;描边宽度:3.21px; } .cls-1, .cls-2 { 填充:无; } .cls-1, .cls-3 { 填充规则:evenodd; } .cls-4, .cls-3 { 描边宽度: 0px; } .cls-5 { 隔离:隔离; } .cls-2 { 笔画:#000;描边宽度:3.08px; }Decrypt 的艺术、时尚和娱乐中心。探索场景在上周的 NFT 纽约会议期间,一辆 Tesla Cyber​​truck 驶入时代广场,著名 DJ Marshmello 跳了进来,旁边是一位加密货币影响者和一位著名的 NFT 项目创始人坐在棱角分明的游乐设施后面,开始向迅速聚集的人群发出刺耳的音乐。

But it wasn’t actually Marshmello—and now the masked DJ has tweeted a threat of legal action against content creator Jake “SolJakey” Hillhouse and his pals for allegedly orchestrating the stunt to pump a meme coin. Will he follow through?

但这实际上并不是 Marshmello,现在这位蒙面 DJ 在推特上威胁要对内容创作者 Jake “SolJakey” Hillhouse 和他的朋友采取法律行动,因为他们涉嫌策划这一特技来炒作模因币。他会跟进吗?

AD

The crypto community's response to the revelation that it wasn't really Marshmello was swift, with some expressing outrage and disappointment over the deceptive practices, while others found the whole thing hilarious.

ADAD 加密社区对这不是真正的 Marshmello 的消息做出了迅速反应,一些人对这种欺骗行为表示愤怒和失望,而另一些人则觉得整件事很搞笑。

For a while, many Crypto Twitter users truly believed that the man wearing the helmet was the famous DJ in question—and that he was a fan of MOG, the meme coin featured on the fake DJ's sweater. However, the scheme quickly unraveled when the real Marshmello tweeted that he was in Chicago and responded with a series of tweets about the stunt.

有一段时间,许多 Crypto Twitter 用户确实相信戴头盔的男子就是著名的 DJ,而且他是 MOG 的粉丝,MOG 是假 DJ 毛衣上的模因硬币。然而,当真正的棉花糖在推特上说他在芝加哥并通过一系列有关这一特技的推文进行回应时,该计划很快就被揭穿了。

“Guys this is not me lmao cmonnnn man,” he tweeted. “That’s not Marshmello, that’s a chunky old guy trying to scam people to think his fake crypto project is worth something.”

“伙计们,这不是我,老兄,”他发推文说。 “那不是 Marshmello,那是一个矮胖的老家伙,试图欺骗人们,让他们认为他的假加密项目有价值。”

Marshmello even threatened legal action by saying, “Lawyers are already on it.” Decrypt reached out to Marshmello’s representatives for comment, but did not receive a response by press time.

棉花糖甚至威胁要采取法律行动,称“律师已经在处理此事。” Decrypt 联系了 Marshmello 的代表征求意见,但截至发稿时尚未收到回复。

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Despite Marshmello’s claims and what many crypto observers believe, SolJakey tells Decrypt that the Times Square activation wasn’t designed to promote the meme coin—he claimed that was never the goal.

尽管 Marshmello 的说法以及许多加密货币观察家的看法,SolJakey 告诉 Decrypt,时代广场的激活并不是为了推广 meme 硬币——他声称这从来都不是目标。

He shared a full behind-the-scenes video of the stunt via Twitter on Tuesday. We see them planning the stunt, renting speakers and scrambling to find a replacement Cybertruck when the initial rental fell through, and then plotting out the show—which was quickly shut down by police.

周二,他通过推特分享了这一特技的完整幕后视频。我们看到他们策划了这场特技,租用了扬声器,并在最初的租赁失败后争先恐后地寻找替代的赛博卡车,然后策划了这场表演——很快就被警方叫停了。

SolJakey revealed that about two weeks before NFT NYC, he and his friends had pulled off a similar stunt in Los Angeles and wanted to replicate its viral success. That stunt was unrelated to NFTs and crypto. 

SolJakey 透露,在 NFT NYC 举办前大约两周,他和他的朋友们在洛杉矶完成了类似的特技,并希望复制其病毒般的成功。这一噱头与 NFT 和加密货币无关。

"We created a pool in the back of a Tesla Cybertruck in Beverly Hills to catch Elon Musk's eye," he explained. "Elon actually responded, and we made it onto Fox News. When you’re using a Cybertruck, you get more eyes than a Lamborgini.” 

“我们在比佛利山庄的特斯拉赛博卡车后部创建了一个水池,以吸引埃隆·马斯克的眼球,”他解释道。 “埃隆实际上做出了回应,我们还上了福克斯新闻。当你使用赛博卡车时,你会比兰博基尼吸引更多的目光。”

“We came up with an idea to do a DJ booth on the bed of the truck. We had a speaker rented and props rented,” SolJakey said. “Then we thought, ‘You know what would be funny? If someone wore a Marshmello helmet.’”

“我们想出了一个主意,在卡车的车床上设置一个 DJ 台。我们租了一个扬声器和道具,”索尔杰基说。 “然后我们想,‘你知道什么会很有趣吗?如果有人戴着棉花糖头盔。’”

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SolJakey added that his DJ friend was supposed to wear the helmet, but had to cancel at the last minute—so another friend who goes by OG stepped in. The influencer claims that the stand-in DJ just happened to be wearing a sweatshirt featuring the familiar shades-wearing logo of Ethereum meme coin Mog Coin.

ADADSolJakey 补充说,他的 DJ 朋友本来应该戴头盔,但在最后一刻不得不取消,所以另一位自称为 OG 的朋友介入了。这位有影响力的人声称,替身 DJ 恰好穿着一件印有以太坊 meme 币 Mog Coin 的熟悉色调标志。

OG claimed much the same in a tweet Tuesday, writing that "Anybody who thinks wearing the Joycat sweater was pre-planned is overestimating my foresight."

OG 在周二的一条推文中也声称,“任何认为穿 Joycat 毛衣是预先计划好的人都高估了我的先见之明。”

“The reason people ran with the Mog Coin narrative was because he was wearing his Mog sweater,” SolJakey added. “The community kind of ran with it. There was never any intention to pump a coin. We just wanted to do a stunt to get Elon’s attention.”

“人们之所以追随 Mog Coin 的说法,是因为他穿着 Mog 毛衣,”SolJakey 补充道。 “社区有点认同它。从来没有任何意图炒币。我们只是想做个特技来引起埃隆的注意。”

Also pictured in the video was Rohun “Frank” Vora, creator of the DeGods and y00ts NFT projects. He’s joked that it was an impersonator amid the Marshmello fallout, but it was actually him in the footage.

视频中还出现了 Rohun“Frank”Vora,DeGods 和 y00ts NFT 项目的创建者。他开玩笑说这是棉花糖事件中的一个冒充者,但实际上视频中的人是他。

“He came into the mix and we asked him to just hop on the Cybertruck,” SolJakey said. “It added that boost for the virality because he’s controversial. He said it wasn’t him as a joke.”

“他加入了其中,我们让他跳上 Cyber​​truck,”SolJakey 说。 “这增加了病毒式传播的动力,因为他是有争议的。他说这不是他开玩笑的。”

Frank had previously tweeted about Mog Coin, however, including "onboarding" social media personality and boxer Bryce Hall onto the coin. Appearing to bring Marshmello into the fold too could have been seen as a swing of momentum for the token.

然而,弗兰克此前曾在推特上发布过有关莫格币的信息,其中包括将社交媒体名人和拳击手布莱斯·霍尔“加入”该币。似乎将 Marshmello 也纳入其中可能被视为该代币势头的摇摆。

AD

The attempt to capitalize on Marshmello's fame without his consent or involvement draws attention to broader issues of trust, authenticity, and blurred ethical lines in the crypto world. With the space already battling skepticism due to its association with speculative trading, scams, and regulatory scrutiny, such tactics can undermine the legitimacy of the crypto industry.

ADAD 在未经 Marshmello 同意或参与的情况下利用他的名声的企图引起了人们对加密世界中信任、真实性和模糊道德界限等更广泛问题的关注。由于该领域与投机交易、诈骗和监管审查的联系,已经引起了人们的怀疑,这种策略可能会破坏加密行业的合法性。

Even if the move wasn’t intended to pump a meme coin, as SolJakey claims, that’s been one of the biggest takeaways from the crypto community. He apologized for bringing negative sentiment to crypto and the MOG team, but isn't sorry for using the helmet for the stunt.

正如 SolJakey 声称的那样,即使此举的目的不是为了炒作迷因币,但这也是加密社区最大的收获之一。他为给加密货币和 MOG 团队带来负面情绪而道歉,但对于使用头盔进行特技表演并不感到抱歉。

“Whatever anyone wants to say,” SolJakey said, “[Marshmello’s] IP is already available and he already sells the mask.”

“无论任何人想说什么,”SolJakey 说,“[Marshmello 的] IP 已经可用,而且他已经在销售面具了。”

And as for the DJ’s legal threat? Nothing has come of it—not yet, at least. SolJakey said that he has yet to receive any communication from Marshmello’s team or legal representatives.

至于 DJ 的法律威胁?一切还没有结果——至少现在还没有。 SolJakey 表示,他尚未收到 Marshmello 团队或法律代表的任何沟通。

Edited by Andrew Hayward

安德鲁·海沃德编辑

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