What is Brave Search?

Brave Search’s journey began with Brave Software’s acquisition of Tailcat, a privacy-focused search engine developed by Cliqz. This acquisition laid the foundation for Brave Search, which aimed to provide users with search results generated from its own independent index.

什么是勇敢搜索？ Pin Brave Search 的旅程始于 Brave Software 收购 Tailcat，这是一个由 Cliqz 开发的专注于隐私的搜索引擎。此次收购为 Brave Search 奠定了基础，该公司旨在为用户提供由其自己的独立索引生成的搜索结果。

By reducing reliance on third-party providers, Brave Search took a bold step towards offering a more private search experience. By owning its search engine, Brave can also monetize properly with its own, custom ad network.

通过减少对第三方提供商的依赖，Brave Search 在提供更加私密的搜索体验方面迈出了大胆的一步。通过拥有自己的搜索引擎，Brave 还可以通过自己的定制广告网络适当地获利。

Regardless of your view of adverts, search engines need to make money. Brave’s ad platform – like its browser – is built on a privacy-first approach to ads. It works with big brands from all over the globe and, compared to Google and Bing, the ads themselves are far less distracting. Brave tends to use simple, text-based ads.

无论您如何看待广告，搜索引擎都需要赚钱。 Brave 的广告平台（就像它的浏览器一样）是建立在隐私优先的广告方法之上的。它与来自世界各地的大品牌合作，与谷歌和必应相比，广告本身远没有那么分散注意力。 Brave 倾向于使用简单的基于文本的广告。

Brave Ads reconnects users with advertisers and enables direct relationships where users and brands meet on their own terms. Users set preferences for privacy-respecting ads, choosing when, where and how often to engage. Advertisers signal care for customers by respecting these choices, building goodwill and trust. No trackers or cookies are ever used. Ultimately, both parties benefit from Brave’s model of transparency and control over online experiences.

Brave Ads 将用户与广告商重新联系起来，并实现用户和品牌按照自己的方式建立直接关系。用户设置对尊重隐私的广告的偏好，选择参与的时间、地点和频率。广告商通过尊重客户的选择、建立善意和信任来表达对客户的关心。从未使用过任何跟踪器或 cookie。最终，双方都受益于 Brave 的透明度和对在线体验的控制模型。

Brave Press Release

勇敢的新闻稿

How Brave Ads Work

Unlike other platforms that collect your personal data, browsing history, and location to target ads, Brave Ads keep everything on your device. Your information never leaves your hands.

Brave Ads 的工作原理与收集您的个人数据、浏览历史记录和目标广告位置的其他平台不同，Brave Ads 会保留您设备上的所有内容。您的信息永远不会离开您的手中。

But here’s the kicker: you can actually earn money by viewing Brave Ads. That’s right, by enabling Brave Rewards, you’ll receive 70% of the ad revenue in the form of Basic Attention Token (BAT). Use your BAT to buy gift cards, support your favorite content creators, or even exchange it for other currencies. It’s a win-win situation.

但更有趣的是：您实际上可以通过观看 Brave 广告来赚钱。没错，通过启用 Brave Rewards，您将以基本注意力代币 (BAT) 的形式获得 70% 的广告收入。使用您的 BAT 购买礼品卡、支持您最喜欢的内容创作者，甚至将其兑换成其他货币。这是一个双赢的局面。

And the best part? Brave Ads don’t disrupt your browsing experience. Choose from notification ads, background images on the New Tab Page, or ads in the Brave News feed. You’re in control of how you engage with advertising, without sacrificing your privacy or user experience.

最好的部分是什么？ Brave 广告不会破坏您的浏览体验。从通知广告、新标签页上的背景图像或 Brave News feed 中的广告中进行选择。您可以控制如何参与广告，而无需牺牲您的隐私或用户体验。

Becoming Default

Brave Search became the default search engine for Brave browser users in several countries, including the United States, Canada, United Kingdom, France, and Germany, in October 2021.

成为默认 Pin Brave Search 于 2021 年 10 月成为美国、加拿大、英国、法国和德国等多个国家/地区 Brave 浏览器用户的默认搜索引擎。

By not being reliable on Bing and Google’s index, Brave became a proper search engine in its own right. You can change Brave Search out for Bing, Google, DuckDuckGo and other, smaller search engines.

由于对 Bing 和 Google 的索引不可靠，Brave 本身就成为了一个合适的搜索引擎。您可以将 Brave Search 更改为 Bing、Google、DuckDuckGo 和其他较小的搜索引擎。

But in my experience, Brave Search is damn good with fewer blatant AI spam sites showing up. I also really like its hyper-focused news section which brings content from a variety of sources you simply do not get in Google’s heavily curated and locked-down News service.

但根据我的经验，Brave Search 非常好，公然的人工智能垃圾邮件网站出现得更少。我也非常喜欢它的高度集中的新闻部分，它提供了来自各种来源的内容，而这些内容是你在谷歌精心策划和锁定的新闻服务中无法获得的。

Brave Search Features

An Independent Web Index

One of the key differentiators of Brave Search is that it has its own web index. The index covers 10 billion pages, serving a whopping 92% of search results without relying on third parties. While the index is intentionally smaller than those of Google or Bing to combat spam and low-quality content, it still delivers comprehensive results for the majority of queries.

Brave Search 功能固定独立的 Web 索引 Brave Search 的主要区别之一是它拥有自己的 Web 索引。该索引涵盖 100 亿个页面，在不依赖第三方的情况下提供高达 92% 的搜索结果。虽然该索引故意小于 Google 或 Bing 的索引，以打击垃圾邮件和低质量内容，但它仍然可以为大多数查询提供全面的结果。

Privacy at the Forefront

Brave does not collect user data, including IP addresses, by default. This commitment to privacy sets Brave Search apart from many of its competitors, competitors like Google and Bing, who often rely on user data for targeted advertising and personalization.

默认情况下，Forefront Brave 的隐私不会收集用户数据，包括 IP 地址。这种对隐私的承诺使 Brave Search 与许多竞争对手（例如 Google 和 Bing）区分开来，这些竞争对手经常依赖用户数据来进行有针对性的广告和个性化服务。

Brave Search Premium

For users who want to go the extra mile in supporting Brave Search, Brave Search Premium ($3 per month) offers an ad-free experience. With Premium, you will never see a single ad while using Brave Search.

Brave Search Premium 对于想要进一步支持 Brave Search 的用户，Brave Search Premium（每月 3 美元）提供无广告体验。通过 Premium，您在使用 Brave Search 时将永远不会看到任何广告。

Is it worth it? To be honest, probably not. The ads in Brave are no where near as prevalent as they are in Google or Bing.

这值得么？老实说，可能不会。 Brave 中的广告并不像 Google 或 Bing 中那样普遍。

If you’re coming from a mainstream search engine to Brave Search, it is so refreshingly light on adverts and promotions 99.9% of users will be fine with the standard experience. I’ve been using Brave for years and I’ve never felt the need to go premium.

如果您从主流搜索引擎转向 Brave Search，它的广告和促销信息非常少，令人耳目一新，99.9% 的用户都会对标准体验感到满意。我已经使用 Brave 多年了，但我从未觉得有必要升级为高级版。

Discussions Feature

Brave Search’s Discussions feature adds an extra layer of depth to your search results. When available, the Discussions section appears as you scroll down, showcasing relevant conversations from various online forums and communities.

讨论功能 Brave Search 的讨论功能为您的搜索结果增添了一层额外的深度。如果可用，向下滚动时会出现“讨论”部分，其中显示来自各种在线论坛和社区的相关对话。

As you scroll through your search results, you’ll come across a treasure trove of insights from real people, culled from forums and online communities across the web.

当您滚动浏览搜索结果时，您会发现来自真人的见解宝库，这些见解是从网络上的论坛和在线社区中挑选出来的。

The Discussions section brings the most valuable conversations right to your fingertips. Discover what people are saying about your search topic, and find the answers you need from those who’ve been there, done that.

讨论部分将最有价值的对话带到您的指尖。了解人们对您的搜索主题的评价，并从那些经历过的人那里找到您需要的答案。

I especially like this feature when trying to get a handle on whether a product or service is worth investing in. It’s becoming increasingly hard to trust reviews on the web and in YouTube with paid advertising and influencer culture being what it is.

当我试图了解产品或服务是否值得投资时，我特别喜欢这个功能。随着付费广告和影响者文化的发展，人们越来越难以相信网络和 YouTube 上的评论。

Real-life, hands-on experience (taken with a pinch of salt, of course, it is Reddit after all) is nice to have in case you need it.

现实生活中的实践经验（当然，毕竟是 Reddit）是很不错的，以防万一你需要它。

If you don’t want Discussions showing up in your Brave Search results page, you can quickly get rid of it in a couple of clicks in the settings of Brave browser.

如果您不希望讨论出现在 Brave 搜索结果页面中，只需在 Brave 浏览器的设置中单击几下即可快速将其删除。

Customization with Goggles

The Goggles feature puts the power of customization in your hands, allowing you to apply your own rules and filters to a search. This level of control enables you to tailor your search results according to your specific preferences and needs, making your search experience truly personalized.

使用 Goggles 进行定制 Goggles 功能将定制的能力交给您，让您可以将自己的规则和过滤器应用于搜索。这种级别的控制使您能够根据您的特定偏好和需求定制搜索结果，使您的搜索体验真正个性化。

Want to filter out certain websites or prioritize specific sources? No problem. Goggles lets you apply your own rules and filters to your searches, ensuring that you get the results you want, every time.

想要过滤掉某些网站或优先考虑特定来源？没问题。 Goggles 允许您将自己的规则和过滤器应用于搜索，确保您每次都能获得所需的结果。

It’s like having a personal search assistant that knows exactly what you’re looking for. Tailor your search experience to your unique needs and preferences, and say goodbye to irrelevant results cluttering your screen.

这就像拥有一个个人搜索助手，它确切地知道您在寻找什么。根据您的独特需求和偏好定制您的搜索体验，告别屏幕上杂乱的不相关结果。

Brave Leo AI & AI-Powered Summarizer

Brave Leo AI is more than just a summarization tool – it’s a full-fledged AI assistant seamlessly integrated into the Brave browser.

Brave Leo AI 和 AI 支持的摘要器 Pin Brave Leo AI 不仅仅是一个摘要工具，它还是一个无缝集成到 Brave 浏览器中的成熟人工智能助手。

With Leo, you can tackle a wide range of tasks directly from your browser’s address bar or sidebar. Need to translate a foreign language article? Leo’s got you covered. Want to generate a compelling email or article? Leo can help with that too.

借助 Leo，您可以直接从浏览器的地址栏或侧边栏处理各种任务。需要翻译外文文章吗？狮子座已经为你提供了保障。想要生成引人注目的电子邮件或文章吗？狮子座也可以提供帮助。

But the real magic happens when you combine Leo’s capabilities with Brave Search’s Summarizer feature.

但当您将 Leo 的功能与 Brave Search 的 Summarizer 功能相结合时，真正的魔力就会发生。

As you search for information, the Summarizer leverages Leo’s advanced language models, including Mixtral 8x7B, Claude Instant from Anthropic, and Llama 2 13B from Meta, to provide concise summaries of the most relevant search results.

当您搜索信息时，Summarizer 利用 Leo 的高级语言模型（包括来自 Anthropic 的 Mixtral 8x7B、Claude Instant 和来自 Meta 的 Llama 2 13B）来提供最相关搜索结果的简明摘要。

No more sifting through endless paragraphs of text – the Summarizer presents you with the key points and highlights, allowing you to quickly grasp the core concepts and ideas.

不再需要筛选无休无止的文本段落——摘要器为您呈现要点和亮点，让您快速掌握核心概念和想法。

And here’s the best part: Brave Leo AI is built with privacy at its core.

最精彩的部分是：Brave Leo AI 的构建以隐私为核心。

Your chats with Leo are never recorded, shared, or used for model training. The Brave browser only shares limited data with Leo’s servers, such as prompts and conversation context, without collecting personal identifiers like IP addresses.

您与 Leo 的聊天绝不会被记录、共享或用于模型训练。 Brave 浏览器仅与 Leo 的服务器共享有限的数据，例如提示和对话上下文，而不收集 IP 地址等个人标识符。

Brave Leo AI is available on a wide range of platforms, including desktop (macOS, Windows, Linux) and Android, with iOS support coming soon. And while there’s no daily limit on prompts for Leo, Premium subscribers get higher usage limits, making it easier to leverage Leo’s capabilities for extensive research and content creation.

Brave Leo AI 可在多种平台上使用，包括桌面（macOS、Windows、Linux）和 Android，iOS 支持即将推出。虽然 Leo 的每日提示没有限制，但高级订阅者可以获得更高的使用限制，从而可以更轻松地利用 Leo 的功能进行广泛的研究和内容创建。

Is Brave Search A Viable Google Alternative?

There are plenty of reasons not to use Google as your default search engine. From its invasive tracking to the rollout of SGE which, for a variety of reasons, is likely to be a disaster. There’s also on-going issues with spam results in Google’s SERPs which have really messed with its overall quality in the last couple of years. 

Brave Search 是可行的 Google 替代品吗？ Pin 有很多理由不使用 Google 作为默认搜索引擎。从侵入式跟踪到 SGE 的推出，由于各种原因，这可能会是一场灾难。谷歌的 SERP 中也存在持续存在的垃圾邮件结果问题，这在过去几年中确实影响了其整体质量。

Mostly, though, if you value your privacy, you’ll want to make efforts to move away from and use Google less and less. And if that is something you’re interested in doing more of, Brave Search – and its Brave Web Browser – offer up one of the most robust solutions on the market right now. 

不过，大多数情况下，如果您重视自己的隐私，您会希望努力远离并越来越少地使用谷歌。如果您对此感兴趣，Brave Search 及其 Brave Web 浏览器提供了目前市场上最强大的解决方案之一。

I’ve been all-in on Brave and Brave Search for a couple of years now and, while I still do use Google and Bing, Brave Search is my go-to right now. I love Brave browser, its features and its lack of tracking and built in security features, and I find its custom search engine – almost – as good as Google these days.

Your results may vary, but I do genuinely think – even more so after Google’s latest updates – that Brave Search is now a proper viable alternative to Google. 

您的结果可能会有所不同，但我确实认为 - 在 Google 最新更新之后更是如此 - Brave Search 现在是 Google 的适当可行的替代品。