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贝莱德发布的这段视频是该公司不断努力利用人们对比特币和其他加密货币日益增长的兴趣的努力的一部分。
World’s largest asset manager BlackRock recently released a video ad to promote its Bitcoin-related investment products, sparking backlash from the Bitcoin community over the portrayal of the cryptocurrency.
全球最大的资产管理公司贝莱德最近发布了一则视频广告,宣传其与比特币相关的投资产品,引发了比特币社区对加密货币形象的强烈反对。
The ad, part of BlackRock’s bid to capitalize on the growing interest in Bitcoin and other cryptocurrencies, showcases the company’s Bitcoin exchange-traded fund (ETF) and other crypto offerings in a slick, professionally produced campaign. It highlights the importance of digital assets in today’s financial landscape and positions Bitcoin as a key part of the future of investing.
该广告是贝莱德利用人们对比特币和其他加密货币日益增长的兴趣而努力的一部分,通过巧妙、专业制作的活动展示了该公司的比特币交易所交易基金 (ETF) 和其他加密产品。它强调了数字资产在当今金融格局中的重要性,并将比特币定位为未来投资的关键部分。
However, the ad has not been well received by many in the Bitcoin community, with critics expressing frustration with BlackRock’s approach and accusing the firm of attempting to commodify Bitcoin and undermine its decentralized nature.
然而,该广告并未受到比特币社区许多人的好评,批评者对贝莱德的做法表示失望,并指责该公司试图将比特币商品化并破坏其去中心化性质。
Bitcoin, created by an anonymous person or group of people under the pseudonym Satoshi Nakamoto in 2009, was conceived as a decentralized, peer-to-peer digital currency that operates independently of traditional financial systems. Many Bitcoiners view BlackRock's involvement in the space as an attempt to co-opt and control a financial asset that was originally designed to be free from the influence of large institutions.
比特币是由匿名人士或一群人于 2009 年以中本聪 (Satoshi Nakamoto) 为笔名创建的,被认为是一种独立于传统金融系统运行的去中心化、点对点数字货币。许多比特币支持者认为贝莱德参与该领域是为了拉拢和控制原本旨在不受大型机构影响的金融资产。
In contrast, BlackRock and other major financial institutions are part of the traditional finance world, which is often viewed by Bitcoiners as a centralized and corrupt system. The ad, which promotes Bitcoin through the lens of institutional investment, has led to fears that Bitcoin could become just another asset to be controlled by Wall Street, stripping away its original vision of decentralization.
相比之下,贝莱德和其他主要金融机构是传统金融世界的一部分,通常被比特币爱好者视为中心化和腐败的系统。该广告通过机构投资的视角宣传比特币,引发了人们的担忧,即比特币可能成为华尔街控制的另一种资产,从而剥夺其最初的去中心化愿景。
The response from the Bitcoin community has been swift and vocal, with many Bitcoin enthusiasts taking to social media to express their disappointment with BlackRock's involvement in the Bitcoin market. Some have called the ad a blatant attempt by a large corporation to “greenwash” Bitcoin, presenting it as just another asset to be bought and sold for profit, rather than a revolutionary financial technology.
比特币社区的反应迅速且直言不讳,许多比特币爱好者在社交媒体上表达了他们对贝莱德涉足比特币市场的失望。一些人称这则广告是一家大公司公然试图对比特币进行“绿色清洗”,将其描述为另一种可以买卖以获取利润的资产,而不是一种革命性的金融技术。
One major point of contention is BlackRock's size and influence. As a massive institutional investor, BlackRock has the potential to significantly impact Bitcoin's market dynamics. Critics argue that by offering Bitcoin-related financial products, BlackRock and similar firms could centralize control over Bitcoin, undermining its core values of decentralization and financial autonomy. There are fears that if Bitcoin becomes mainstream through institutional investment vehicles like ETFs, the price and accessibility of Bitcoin could be manipulated by the whims of a few powerful players.
争论的一大焦点是贝莱德的规模和影响力。作为大型机构投资者,贝莱德有潜力对比特币的市场动态产生重大影响。批评者认为,通过提供与比特币相关的金融产品,贝莱德和类似公司可能会集中对比特币的控制,从而破坏其去中心化和财务自治的核心价值。有人担心,如果比特币通过 ETF 等机构投资工具成为主流,比特币的价格和可及性可能会被少数强大参与者的一时兴起所操纵。
Another criticism stems from the fact that BlackRock's Bitcoin ETF, which is the focus of the ad, could lead to increased market surveillance. Many Bitcoiners value the privacy aspect of Bitcoin transactions, and the idea of institutional investors tracking and reporting on Bitcoin holdings is seen as a threat to this privacy.
另一个批评源于这样一个事实:广告重点是贝莱德的比特币 ETF,这可能会导致市场监管加强。许多比特币爱好者重视比特币交易的隐私方面,机构投资者跟踪和报告比特币持有量的想法被视为对这种隐私的威胁。
Despite the backlash, BlackRock's Bitcoin ETF is likely to attract significant institutional interest. The firm's massive client base and reputation in the financial world could bring more legitimacy to Bitcoin in the eyes of traditional investors. However, for many Bitcoiners, this legitimacy comes at a cost.
尽管遭到强烈反对,贝莱德的比特币 ETF 可能会吸引大量机构的兴趣。该公司庞大的客户群和在金融界的声誉可以为传统投资者眼中的比特币带来更多合法性。然而,对于许多比特币爱好者来说,这种合法性是有代价的。
The entrance of large financial institutions into the Bitcoin space could lead to greater price stability, more widespread adoption, and a more regulated environment for the cryptocurrency. On the other hand, it could also shift Bitcoin's narrative from a decentralized, peer-to-peer digital currency to just another speculative asset. This tension between decentralization and institutionalization will likely continue to be a point of contention within the Bitcoin community as the cryptocurrency grows.
大型金融机构进入比特币领域可能会带来更大的价格稳定性、更广泛的采用以及加密货币更受监管的环境。另一方面,它也可能将比特币的叙述从一种去中心化的点对点数字货币转变为另一种投机资产。随着加密货币的发展,去中心化和制度化之间的这种紧张关系可能会继续成为比特币社区内争论的焦点。
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