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在重組過程中,Yuga Labs 執行長 Greg“Garga”Solano 承認失去了方向並宣布裁員。 NFT 生產商的目標是恢復其最初的精簡和分散的結構,目標是建立一個更小、更敏捷的團隊,專注於加密貨幣和更少、執行更好的專案。該公司最近面臨的挑戰包括 NFT 價格下跌、推遲推出虛擬宇宙遊戲 Otherside,以及對其高額土地出售費用的批評。
Yuga Labs Restructures: CEO Acknowledges Loss of Direction, Announces Layoffs
Yuga Labs 重組:執行長承認失去方向,宣布裁員
Company Repositions with Smaller, Agile Team, Focus on Cryptocurrency
公司重新定位,團隊更小、更敏捷,專注於加密貨幣
Yuga Labs, the renowned creator of the Bored Ape Yacht Club, undergoes a significant restructuring to return to its roots and regain its former agility. The company's CEO, Greg "Garga" Solano, has announced plans to downsize its workforce in order to streamline operations and enhance focus.
Yuga Labs 是 Bored Ape 遊艇俱樂部的著名創建者,經歷了重大重組,以回歸其根源並恢復以前的敏捷性。該公司執行長 Greg "Garga" Solano 宣布了裁員計劃,以簡化營運並增強重點。
CEO Admits Loss of Way
執行長承認迷路
In a candid message to the team, Solano acknowledged that Yuga Labs had "lost its way." He emphasized the need for a smaller, more cohesive team to effectively navigate the evolving landscape of the cryptocurrency industry.
在給團隊的坦率訊息中,索拉諾承認 Yuga Labs 已經「迷失了方向」。他強調需要一個更小、更有凝聚力的團隊來有效駕馭加密貨幣產業不斷發展的格局。
Layoffs to Impact Workforce
裁員影響勞動力
The exact number of layoffs is yet to be determined, but the company aims to create a leaner, more agile workforce. This move follows an earlier round of layoffs in October, as Yuga Labs seeks to restructure and optimize its operations.
確切的裁員人數尚未確定,但該公司的目標是打造一支更精簡、更靈活的員工隊伍。此舉是在 10 月進行的第一輪裁員之後做出的,因為 Yuga Labs 尋求重組和優化其營運。
Rise and Fall of Yuga Labs' NFT Projects
Yuga Labs NFT 專案的興衰
Founded in 2021, Yuga Labs rapidly gained prominence with the launch of the Bored Ape Yacht Club NFT project on Ethereum. The collection of 10,000 unique profile pictures quickly amassed significant value, with secondary market prices reaching nearly $430,000 in ETH in April 2022.
Yuga Labs 成立於 2021 年,隨著在以太坊上推出 Bored Ape Yacht Club NFT 專案而迅速聲名鵲起。 10,000 張獨特的個人資料圖片集合迅速累積了巨大的價值,2022 年 4 月,二級市場 ETH 價格達到近 43 萬美元。
The company's growth accelerated with a $450 million funding round in March 2022, which valued the company at $4 billion. Yuga Labs also acquired the intellectual property of the CryptoPunks NFT project from its creator, Larva Labs.
2022 年 3 月,該公司完成了 4.5 億美元的融資,公司估值達到 40 億美元,加速了公司的發展。 Yuga Labs 也從其創建者 Larva Labs 手中收購了 CryptoPunks NFT 專案的智慧財產權。
The Bored Ape ecosystem expanded with the launch of ApeCoin (APE), a cryptocurrency backed by an independent foundation, which yielded significant gains for NFT holders and Yuga Labs. The company's foray into gaming included the announcement of Otherside, a metaverse game supported by NFT land parcels that generated substantial revenue in April 2022.
隨著 ApeCoin (APE) 的推出,Bored Ape 生態系統得到了擴展,ApeCoin 是一種由獨立基金會支持的加密貨幣,為 NFT 持有者和 Yuga Labs 帶來了巨大收益。該公司進軍遊戲領域的舉措包括宣布推出 Otherside,這是一款由 NFT 地塊支援的元宇宙遊戲,於 2022 年 4 月產生了可觀的收入。
Challenges and a Change in Strategy
挑戰和策略的改變
Despite its initial success, the Bored Ape ecosystem has faced challenges since its peak. NFTs have experienced a significant price decline, and Otherside has yet to be officially launched, despite several test events. To simplify and refocus its operations, Yuga Labs recently sold some of its gaming-related intellectual properties.
儘管取得了初步成功,Bored Ape 生態系統自鼎盛時期以來仍面臨挑戰。 NFT 的價格大幅下跌,儘管進行了多次測試,但 Otherside 尚未正式推出。為了簡化和重新調整其營運重點,Yuga Labs 最近出售了一些與遊戲相關的智慧財產權。
Return to Roots: Focus on Leaner Projects
回歸本源:專注於精實項目
CEO Solano expressed concern that the organization had grown too large without achieving commensurate results. He attributed the decline to a complex corporate structure that stifled the creative spirit that initially propelled Yuga Labs' success.
執行長索拉諾對該組織規模太大而未能取得相應成果表示擔憂。他將業績下滑歸因於複雜的公司結構,這種結構扼殺了最初推動 Yuga Labs 成功的創新精神。
Solano emphasized the need to return to a leaner, more agile work environment, where projects could be quickly executed. He cited the company's early days, when a valuation of $4 billion was achieved with a team of only a dozen individuals.
索拉諾強調需要回歸更精簡、更敏捷的工作環境,以便專案能夠快速執行。他引用了該公司早期的情況,當時只有十幾個人的團隊就實現了 40 億美元的估值。
Focus on Cryptocurrency, Speed, and Efficiency
專注於加密貨幣、速度和效率
Yuga Labs aims to focus on cryptocurrency as its core business, while pursuing smaller, faster projects with greater efficiency. The company plans to unveil a new strategic plan that prioritizes speed and agility over the pursuit of large-scale projects.
Yuga Labs 的目標是專注於加密貨幣作為其核心業務,同時追求更小、更快、更有效率的項目。該公司計劃推出一項新的策略計劃,優先考慮速度和敏捷性,而不是追求大型專案。
Conclusion
結論
Yuga Labs' restructuring signifies a shift in strategy as the company seeks to regain its former dominance in the cryptocurrency industry. The company's admission of losing its way underscores the challenges faced by many businesses in navigating the rapidly evolving digital landscape. As Yuga Labs downsizes its workforce and refocuses its operations, it remains to be seen whether the company can effectively address the challenges it has faced and reclaim its position as a leader in the industry.
Yuga Labs 的重組標誌著該公司策略的轉變,該公司尋求重新獲得其在加密貨幣行業的主導地位。該公司承認迷失方向,凸顯了許多企業在快速發展的數位環境中面臨的挑戰。隨著 Yuga Labs 裁員並重新調整業務重點,該公司能否有效應對所面臨的挑戰並重新奪回行業領導者的地位還有待觀察。
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