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加密貨幣新聞文章

Yuga Labs 剝離遊戲 IP,加強對核心項目的關注

2024/04/18 16:36

廣受歡迎的 NFT 系列 Bored Ape Yacht Club (BAYC) 的創建者 Yuga Labs 已將其兩個遊戲智慧財產權 (IP) HV-MTL 和 Legends of the Mara 剝離給 Web3 遊戲公司 Faraway。此舉符合 Yuga Labs 簡化營運、重新專注於核心專案並提高 BAYC 團隊生產力的策略。 Yuga 首席遊戲長 Spencer Tucker 將加入 Faraway 擔任新任首席產品官,以確保遊戲開發的連續性。

Yuga Labs 剝離遊戲 IP,加強對核心項目的關注

Yuga Labs Restructures, Divests Gaming IPs to Faraway

Yuga Labs 重組,將遊戲 IP 剝離給 Faraway

In a strategic move, Yuga Labs, the renowned Web3 company behind the iconic Bored Ape Yacht Club (BAYC) NFT collection, has announced the sale of two of its gaming intellectual properties (IPs), HV-MTL and Legends of the Mara, to Faraway, a rising star in the Web3 gaming industry. This significant transaction marks a pivotal shift for Yuga Labs, as it streamlines its operations and sharpens its focus on core ventures.

作為一項策略舉措,Yuga Labs 是標誌性 Bored Ape Yacht Club (BAYC) NFT 系列背後的著名 Web3 公司,宣佈出售其兩個遊戲智慧財產權 (IP):HV-MTL 和 Legends of the Mara, Faraway,Web3遊戲產業的後起之秀。這項重大交易標誌著 Yuga Labs 的重大轉變,因為它簡化了營運並加強了對核心業務的關注。

The sale includes the transfer of not only the game IPs but also the transition of Spencer Tucker, Yuga's Chief Gaming Officer, to Faraway, where he will assume the role of Chief Product Officer. This strategic move ensures continuity and stability in the development of these games under Faraway's stewardship.

此次出售不僅包括遊戲 IP 的轉讓,還包括 Yuga 首席遊戲長 Spencer Tucker 調往 Faraway,擔任首席產品長。這項策略性舉措確保了 Faraway 管理下這些遊戲開發的連續性和穩定性。

HV-MTL, a captivating mech game seamlessly integrated with NFTs, and Legends of the Mara, an immersive adventure game intricately linked to the Otherside metaverse, represent the vanguard of Yuga Labs' earlier expansion into the realm of gaming.

HV-MTL 是一款與NFT 無縫整合的迷人機甲遊戲,而Legends of the Mara 是一款與Otherside 元宇宙錯綜複雜地聯繫在一起的沉浸式冒險遊戲,代表了Yuga Labs 早期向遊戲領域擴張的先鋒。

Faraway, renowned for its exceptional game creations such as Mini Royale: Nations and the Mutant Ape Yacht Club-themed Serum City, has fostered a close collaborative relationship with Yuga Labs prior to this acquisition. This transaction marks a transformative juncture in Yuga's strategy, as the company refocuses its energies on its primary ventures, including the ApeCoin-powered Otherside and the highly anticipated free-to-play game, Dookey Dash.

Faraway 以其出色的遊戲創作而聞名,例如 Mini Royale: Nations 和 Mutant Ape Yacht Club 主題的 Serum City,在此次收購之前已與 Yuga Labs 建立了密切的合作關係。這項交易標誌著 Yuga 策略的變革時刻,該公司將精力重新集中在主要業務上,包括由 ApeCoin 驅動的 Otherside 和備受期待的免費遊戲 Dookey Dash。

The sale of the gaming IPs coincides with a broader downtrend in the NFT market, with BAYC's collection experiencing a decline from its zenith. As of the latest market data, the floor price of the BAYC collection has settled at 11.7 Ether (ETH), a notable reduction from its all-time high. Yuga Labs' strategic shift could potentially bolster its market position by diverting its resources towards a reduced number of high-impact projects.

遊戲 IP 的出售恰逢 NFT 市場更廣泛的下跌趨勢,BAYC 的收藏經歷了從巔峰時期的下滑。截至最新市場數據,BAYC集合的底價已結算為11.7以太坊(ETH),較歷史高點大幅下跌。 Yuga Labs 的策略轉變可能會將其資源轉移到減少數量的高影響力項目上,從而鞏固其市場地位。

With the divestment of the gaming IPs, Yuga Labs aims to intensify its concentration on developing its remaining in-house projects, particularly the Otherside metaverse. This move forms part of a broader initiative to streamline operations, enhance agility, and augment the effectiveness of delivering novel experiences to users and stakeholders. Greg Solano, Yuga Labs' CEO, underscored the imperative for a more focused approach in both storytelling and gaming within the 3D Otherside metaverse.

隨著遊戲 IP 的撤資,Yuga Labs 的目標是更專注於開發剩餘的內部項目,特別是 Otherside 虛擬宇宙。此舉是一項更廣泛計劃的一部分,旨在簡化營運、增強敏捷性並提高向用戶和利害關係人提供新穎體驗的有效性。 Yuga Labs 執行長 Greg Solano 強調,在 3D Otherside 元宇宙中,必須採取更集中的方法來講述故事和遊戲。

Despite the sale of HV-MTL and Legends of the Mara, Yuga Labs will collaborate closely with Faraway to ensure interoperability and the continued integration of specific NFT elements across platforms. This collaborative endeavor is designed to sustain community engagement and reward systems across both entities, minimizing disruption for the existing user base of both games.

儘管出售了 HV-MTL 和 Legends of the Mara,Yuga Labs 將與 Faraway 密切合作,以確保互通性以及跨平台特定 NFT 元素的持續整合。這項合作旨在維持兩個實體的社區參與和獎勵系統,最大限度地減少對兩個遊戲現有用戶群的干擾。

In summary, Yuga Labs' decision to divest its gaming IPs to Faraway signals a decisive shift in its corporate strategy. By streamlining its operations and focusing on its core ventures, Yuga Labs seeks to augment its impact and enhance the user experience within the burgeoning Web3 gaming ecosystem.

總而言之,Yuga Labs 將其遊戲 IP 剝離給 Faraway 的決定標誌著其公司策略的決定性轉變。透過簡化營運並專注於核心業務,Yuga Labs 力求在蓬勃發展的 Web3 遊戲生態系統中擴大影響力並增強使用者體驗。

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