2021 年 5 個最奇怪、最精彩、改變生活的網路故事

本週，我們要做一些不同的事情。我正在收集過去一年中網路和科技界最重大的故事：奇怪的、精彩的和改變生活的故事。然後，最近將放假幾週。 1 月 10 日再見！

This year saw several stories dominate the internet and tech landscape, leaving an indelible mark on our collective consciousness. From the relentless hype surrounding AI to the surprising return of bitcoin and the viral catchphrases that launched careers, here are five stories that captivated us in 2022.

今年，一些故事主導了網路和科技領域，在我們的集體意識中留下了不可磨滅的印記。從圍繞人工智慧的無情炒作，到比特幣的驚人回歸，再到開啟職業生涯的病毒流行語，以下是 2022 年讓我們著迷的五個故事。

1. AI’s Hype Era Continues

1.人工智慧的炒作時代仍在繼續

AI voice assistants became eerily human-like, while AI slop (low-quality AI-generated images) flooded social media feeds. Companion chatbots like Replika also gained popularity, sparking concerns about potential harm to children.

人工智慧語音助理變得異常像人類，而人工智慧圖像（人工智慧生成的低品質圖像）則充斥著社群媒體。像 Replika 這樣的伴侶聊天機器人也很受歡迎，引發了人們對兒童潛在傷害的擔憂。

However, AI acolytes were most excited about AI agents, which can go beyond instructions and actually perform tasks like online shopping or analyzing spreadsheets. OpenAI, Google, and Anthropic all launched or announced their own generative AI agents.

然而，人工智慧追隨者對人工智慧代理最感興趣，它可以超越指令，實際執行線上購物或分析電子表格等任務。 OpenAI、Google 和 Anthropic 都推出或宣布了自己的生成式 AI 代理。

This hype led to massive gains for industry companies. Nvidia, which makes the chips powering generative AI, surpassed a $3-trillion valuation and even briefly overtook Apple and Microsoft in market value. But the hype also clashed with the creative industries, as musicians, publishers, actors, and artists filed lawsuits against AI companies over copyright infringement.

這種炒作為行業公司帶來了巨大收益。生產驅動生成式人工智慧晶片的英偉達（Nvidia）估值超過了 3 兆美元，甚至在市值上一度超過了蘋果和微軟。但這種炒作也與創意產業發生了衝突，音樂家、出版商、演員和藝術家因侵犯版權而對人工智慧公司提起訴訟。

2. Bitcoin Is Back (Again)

2. 比特幣再次回歸

Once dismissed as a fad or Reddit obsession, bitcoin proved to be a lucrative financial asset embraced by Wall Street and even the U.S. president-elect.

比特幣一度被視為一種時尚或 Reddit 痴迷而被忽視，但事實證明，它是一種利潤豐厚的金融資產，受到華爾街甚至美國當選總統的青睞。

Donald Trump’s victory, with his campaign promise to create a U.S. bitcoin reserve and even launching his own coin, drove up bitcoin prices as investors bet on a friendlier regulatory environment. This month, bitcoin hit a landmark $100,000, with all coins in circulation valued at an estimated $2-trillion.

唐納德·川普的勝利，以及他在競選中承諾建立美國比特幣儲備，甚至推出自己的比特幣，推高了比特幣價格，因為投資者押注於更友好的監管環境。本月，比特幣價格達到了里程碑式的 10 萬美元，所有流通中的比特幣價值估計為 2 兆美元。

3. Viral Catchphrases Launch Careers

3.病毒流行語開啟生涯

Some 15 years ago, when Twitter was still relevant and the epicenter of online culture, viral tweets could lead to book deals or TV shows. (See: prolific tweeter Kelly Oxford and her memoir Everything Is Perfect When You’re a Liar, or the TV show $#*! My Dad Says, inspired by the Twitter account of the same name.)

大約 15 年前，當 Twitter 仍然具有影響力並且是網路文化的中心時，病毒式推文可能會帶來書籍交易或電視節目。 （請參閱：多產的推特用戶凱莉·牛津（Kelly Oxford）和她的回憶錄《當你是個騙子時一切都是完美的》，或者電視節目《$#*！我爸爸說》，靈感來自同名Twitter 帳號。

These days, it only takes one viral TikTok to reap major benefits, and this year, we saw several catchphrases launch careers.

如今，只需要一個病毒式傳播的 TikTok 就能獲得重大收益，今年，我們看到了幾個流行語開啟了職業生涯。

Megan Boni made a TikTok claiming she’d written the song of the summer, listing the traits of an ideal partner - "I'm looking for a man in finance, trust fund, 6-5, blue eyes" - which landed her a recording deal and multiple club remixes actually played in IRL clubs.

梅根·博尼(Megan Boni) 製作了一條TikTok，聲稱她寫了夏日之歌，列出了理想伴侶的特徵——“我正在尋找一個從事金融、信託基金、6-5、藍眼睛的男人」——這讓她獲得了唱片合約和多個俱樂部混音實際上在 IRL 俱樂部中播放。

There was the onomatopoeic Hawk Tuah Girl, aka Haliey Welch, who became famous for a street interview in which she does an impression of what she considers the best sex trick. Welch now has a podcast, sold thousands of dollars in merchandise and even launched a meme coin, the latter spurring legal action from investors who say the coin was a scam.

還有擬聲詞霍克·圖阿女孩，又名哈利·韋爾奇，她因一次街頭採訪而出名，在採訪中她展示了她認為最好的性愛技巧。韋爾奇現在擁有一個播客，出售了數千美元的商品，甚至推出了一款迷因幣，後者引發了投資者的法律訴訟，他們稱該幣是一個騙局。

But perhaps the biggest phrase of the year was "very demure, very mindful," popularized by TikTok creator Jools Lebron, a way to describe everything from work-appropriate makeup to reading the new Sally Rooney on the subway. It felt like every brand on social media was jumping on the "demure" trend, but Lebron was able to monetize the trend too. From her TikToks, Lebron said she's earned enough money to pay for the rest of her transition and move into a swanky new apartment.

但今年最受歡迎的短語也許是“非常端莊、非常用心”，這句話由TikTok 創始人朱爾斯·勒布朗(Jools Lebron) 推廣，用來形容從適合工作的妝容到在地鐵上閱讀新莎莉·魯尼(Sally Rooney) 的各種內容。感覺社群媒體上的每個品牌都在追隨「端莊」趨勢，但詹皇也能夠利用這一趨勢獲利。詹姆斯說，她透過 TikTok 賺到了足夠的錢來支付剩餘的過渡費用，並搬進一套時髦的新公寓。

4. The Memes, the Podcasters and the U.S. Election

4. 迷因、播客和美國大選

During the presidential election, Donald Trump and Kamala Harris turned to podcasters, YouTubers, streamers and social-media stars as gateways to very specific segments of potential voters they are unlikely to reach through cable news or rallies.

在總統選舉期間，唐納德·川普和卡瑪拉·哈里斯求助於播客、YouTuber、串流媒體和社交媒體明星，作為接觸他們不太可能透過有線電視新聞或集會接觸到的特定潛在選民群體的門戶。

For Trump, that was tapping into "the manosphere," a collection of online spaces led by prophets such as Joe Rogan and Theo Von, with devoted followings of young men. Harris's team leaned hard into brat memes - a nod to Charli XCX's album of the summer - and other TikTok trends.

對川普來說，這是利用“馬諾圈”，這是由喬·羅根和西奧·馮等先知領導的線上空間的集合，擁有一群忠實的年輕人追隨者。哈里斯的團隊大力研究“brat meme”（向 Charli XCX 夏季專輯致敬）和其他 TikTok 趨勢。

And both campaigns directly engaged with influencers, whether by collaborating on content or inviting them to their respective conventions, indicating the relationship between creators and politicians could grow even closer in the future.

這兩項活動都直接與有影響力的人接觸，無論是透過內容合作還是邀請他們參加各自的會議，這表明創作者和政治家之間的關係在未來可能會變得更加密切。

5. Chaos on Social Media Platforms

5. 社群媒體平台上的混亂

Social media is an industry always rife with uncertainty, but this year everything felt even more chaotic.

社群媒體是一個總是充滿不確定性的行業，但今年一切都感覺更加混亂。

Hordes of users are leaving Elon Musk's X, which has become a bot-filled, MAGA-loving mess. Bluesky is trying to be the "new Twitter," but it's yet to be seen if it can take the throne - or if people even care about short text-based platforms any more. Truth Social is the place to be if you want to get the breaking news from the incoming Trump administration, such as his views on tariffs.

大批用戶正在離開伊隆馬斯克的 X，它已經變成了一個充滿機器人、熱愛 MAGA 的爛攤子。 Bluesky 正試圖成為“新 Twitter”，但它是否能登上王位，或者人們是否還關心基於短文本的平台，還有待觀察。如果您想了解即將上任的川普政府的突發新聞，例如他對關稅的看法，Truth Social 就是您的最佳選擇。

And is TikTok actually going to get banned in the United States? The U.S. Supreme Court said this week it's going

TikTok真的會在美國被禁止嗎？美國最高法院本週表示將