Telegram 擁抱 Toncoin，推出廣告收入分享和社區獎勵計劃

Telegram 宣布了一項新的廣告收入分享計劃，該計劃將允許頻道所有者從使用 Toncoin 購買的廣告中獲得 50% 的收入。此舉推高了 Toncoin 的價格，最近觸及 5.69 美元的歷史新高。 Toncoin 社群獎勵計劃 The Open League 也將於今天啟動，為專案和用戶提供超過 3000 萬枚 Toncoin 獎勵。

Telegram Embraces Toncoin, Unveiling Ad Revenue Sharing and Community Rewards Program

Telegram 擁抱 Toncoin，推出廣告收入分享和社區獎勵計劃

March 27, 2023

2023 年 3 月 27 日

Telegram Enhances Toncoin Integration with Ad Revenue Sharing

Telegram 增強了 Toncoin 與廣告收入共享的集成

Telegram has significantly expanded its integration with the Toncoin (TON) blockchain, announcing on Sunday that it will distribute 50% of advertising revenue to owners of public channels with at least 1,000 subscribers. This move introduces a novel advertising model where users can purchase ads using TON.

Telegram 顯著擴大了與 Toncoin (TON) 區塊鏈的整合，週日宣布將向擁有至少 1,000 名訂閱者的公共頻道所有者分配 50% 的廣告收入。此舉引入了一種新穎的廣告模式，用戶可以使用 TON 購買廣告。

"Anyone can now promote their bot or channel—with as low as a handful of Toncoins," Telegram stated on its website.

Telegram 在其網站上表示：“現在任何人都可以用少量的 Toncoin 來推廣他們的機器人或頻道。”

The new advertising model aims to address privacy concerns prevalent in traditional web3 advertising, which often relies on collecting user data. Telegram emphasized that its ads "are not based on user data (...) and depend only on the channel in which you see them."

新的廣告模式旨在解決傳統 web3 廣告中普遍存在的隱私問題，這些廣告通常依賴收集用戶資料。 Telegram 強調，其廣告「並非基於用戶數據（…），而僅取決於您看到它們的管道」。

Surge in TON Price and Total Value Locked

TON 價格和鎖定總價值飆升

Following the announcement, TON's price experienced a surge of over 6% before consolidating. Anticipation for the launch of the Toncoin community rewards program, dubbed The Open League, has also contributed to increased interest in TON.

消息公佈後，TON 的價格在盤整之前飆升了 6% 以上。對 Toncoin 社區獎勵計劃（稱為「開放聯盟」）推出的期望也增加了人們對 TON 的興趣。

The Open League: Community Rewards Initiative

公開聯賽：社區獎勵計劃

The Open League, commencing today, provides a platform for projects and users within the TON blockchain to earn rewards worth over 30 million Toncoin, valued at more than $115 million. Projects will receive $15 million in rewards, while users can share $100 million for engaging with these projects.

今天開始的開放聯盟為 TON 區塊鏈內的專案和用戶提供了一個平台，以獲得價值超過 3000 萬個 Toncoin 的獎勵，價值超過 1.15 億美元。專案將獲得 1500 萬美元的獎勵，而參與這些專案的用戶則可以分享 1 億美元。

Increased Attention on TON Projects

對 TON 專案的關注度增加

With TON being the designated currency for ad purchases and the Open League rewards program, projects on the TON blockchain may garner increased attention, potentially fueling a rise in Toncoin's value.

隨著 TON 成為廣告購買和公開聯賽獎勵計劃的指定貨幣，TON 區塊鏈上的項目可能會引起更多關注，從而有可能推動 Toncoin 價值的上漲。

TON's March Rally and All-Time High

TON 的三月反彈和歷史新高

TON's recent performance has been positive, with over 100% growth in March, rising from $2.48 on March 1 to an all-time high of $5.69 on March 25. This rally was partly attributed to earlier hints of the TON ad revenue program by Telegram CEO Pavel Durov and the announcement of The Open League initiative.

TON 最近的表現一直不錯，3 月份增長超過100%，從3 月1 日的2.48 美元上漲到3 月25 日的歷史新高5.69 美元。這一上漲部分歸因於Telegram 首席執行官早些時候暗示的TON 廣告收入計劃帕維爾·杜羅夫和公開聯賽倡議的宣布。

Steady Rise in Total Value Locked and Active Users

鎖定總價值和活躍用戶穩定上升

According to data from DeFiLlama, since the announcement of the ad revenue sharing and rewards programs, Total Value Locked (TVL) on TON has increased from $59 million to $100 million, accompanied by a steady increase in daily active users.

根據 DeFiLlama 的數據，自廣告收入分成和獎勵計劃宣布以來，TON 上的總鎖定價值（TVL）已從 5,900 萬美元增加到 1 億美元，伴隨著每日活躍用戶的穩步增長。