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加密貨幣新聞文章

Polkadot 將為梅西的邁阿密國際隊提供 880 萬美元的贊助,以提升區塊鏈水平

2024/04/16 21:45

Polkadot 社區正在考慮與梅西 (Lionel Messi) 的邁阿密國際足球俱樂部 (Inter Miami Football Club) 進行大量贊助機會。這筆 880 萬美元的交易將涉及 Polkadot 在 2024 和 2025 賽季球隊訓練裝備上的品牌標識,使 Polkadot 成為國際邁阿密國際隊的官方區塊鏈技術合作夥伴。

Polkadot 將為梅西的邁阿密國際隊提供 880 萬美元的贊助,以提升區塊鏈水平

Polkadot Eyes $8.8 Million Sponsorship of Lionel Messi's Inter Miami Football Club: Elevating Blockchain Visibility Through Sports

Polkadot Eyes $8.8 Million Sponsorship of Lionel Messi's Inter Miami Football Club: Elevating Blockchain Visibility Through Sports

In a bold move to expand its global reach and showcase the transformative power of blockchain technology, the Polkadot community is considering a substantial $8.8 million sponsorship of David Beckham's Inter Miami Football Club. This strategic initiative marks the latest in a series of efforts by Polkadot to transcend the boundaries of the crypto industry and establish a foothold in the mainstream through sports-related marketing.

為了擴大其全球影響力並展示區塊鏈技術的變革力量,Polkadot 社群正在考慮向大衛貝克漢的邁阿密國際足球俱樂部提供 880 萬美元的巨額贊助。這項策略舉措標誌著 Polkadot 為超越加密產業邊界、透過體育相關行銷在主流市場站穩腳跟而做出的一系列努力中的最新舉措。

Strategic Alignment with Inter Miami's Global Reach

與邁阿密國際的全球影響力進行策略調整

Inter Miami has emerged as a formidable force within the American soccer league, boasting an extensive global reach and one of the most prominent social media presences among sports teams in the United States. The club's recent acquisition of high-profile players such as Lionel Messi, Sergio Busquets, Jordi Alba, and Luis Suarez has generated significant public attention, making it an ideal platform for Polkadot to showcase its capabilities.

邁阿密國際已成為美國足球聯盟中的一股強大力量,擁有廣泛的全球影響力,也是美國運動隊中最引人注目的社群媒體之一。該俱樂部最近收購了梅西、塞爾吉奧·布斯克茨、喬迪·阿爾巴和路易斯·蘇亞雷斯等知名球員,引起了公眾的廣泛關注,使其成為 Polkadot 展示其能力的理想平台。

Training Kit Sponsorship: A Window into the Behind-the-Scenes Action

訓練包贊助:了解幕後行動的窗口

The proposed sponsorship would encompass the 2024 and 2025 seasons, featuring the Polkadot logo prominently displayed on Inter Miami's training kits. This strategic placement would tap into the growing trend of fans consuming content from training grounds, providing Polkadot with invaluable exposure and access to exclusive behind-the-scenes footage.

擬議的贊助將涵蓋 2024 和 2025 賽季,其中 Polkadot 徽標將突出顯示在國際邁阿密的訓練裝備上。這個戰略佈局將迎合球迷消費訓練場內容的日益增長的趨勢,為 Polkadot 提供寶貴的曝光度和獨家幕後鏡頭。

The proposal articulates the potential impact of this partnership: "Training kit sponsorships have become one of the most sort-after assets of premium soccer club sponsorship inventory. This is due to the way fans consume content on digital channels, much of that content is from the training ground, giving fans access to behind the scenes 24/7, always-on content."

該提案闡明了這種合作關係的潛在影響:「訓練裝備贊助已成為優質足球俱樂部贊助庫存中最受關注的資產之一。這是由於球迷在數位管道上消費內容的方式造成的,其中大部分內容來自訓練場,讓球迷能夠 24/7 全天候觀看幕後內容。

Exclusive Partnership and Stadium Activation

獨家合作夥伴和體育場激活

Beyond the training kit sponsorship, the agreement would designate Polkadot as Inter Miami CF's official Blockchain Technology Partner. This partnership would be amplified through a dedicated landing page on the Polkadot website and the implementation of activation initiatives within the stadium. Additionally, the plan envisions the creation of non-fungible tokens (NFTs) to engage with Inter Miami's global fanbase.

除了訓練套件贊助之外,該協議還將指定 Polkadot 為 Inter Miami CF 的官方區塊鏈技術合作夥伴。這種合作關係將透過 Polkadot 網站上的專用登陸頁面以及在體育場內實施啟動計劃來擴大。此外,該計劃還設想創建不可替代代幣(NFT)來與邁阿密國際的全球球迷群體互動。

Community Support and Endorsements

社區支持和認可

Early indicators from community voting suggest strong support for the proposal, with approximately 70% of votes cast in favor of the initiative. This endorsement from the Polkadot community underscores the growing recognition of the strategic value of sports marketing for blockchain projects.

社區投票的早期指標表明該提案得到了強烈支持,大約 70% 的選票支持該倡議。 Polkadot 社群的認可凸顯了人們對區塊鏈專案體育行銷策略價值的日益認可。

A Trend in Football Club Sponsorships

足球俱樂部贊助的趨勢

Polkadot's proposed sponsorship of Inter Miami is part of a growing trend of cryptocurrency-related firms partnering with football teams' training kits. In the English Premier League, crypto exchange OKX has a £20 million deal with Manchester City, while blockchain network Tezos is linked with Manchester United.

Polkadot 提議贊助邁阿密國際隊,這是加密貨幣相關公司與足球隊訓練套件合作這一日益增長趨勢的一部分。在英超聯賽中,加密貨幣交易所 OKX 與曼城達成了 2000 萬英鎊的協議,而區塊鏈網路 Tezos 則與曼聯建立了聯繫。

Conclusion: Polkadot's Ascent to Global Recognition

結論:Polkadot 獲得全球認可

The proposed $8.8 million sponsorship of Inter Miami Football Club represents a significant step forward in Polkadot's mission to elevate its visibility beyond the crypto industry. By leveraging the club's extensive global reach and exclusive access to behind-the-scenes footage, Polkadot aims to showcase the transformative power of blockchain technology and establish itself as a globally recognized brand. The strong community support and growing trend of crypto sponsorship in football further bolster the potential for this partnership to be a catalyst for mainstream adoption and industry growth.

擬議向邁阿密國際足球俱樂部提供 880 萬美元的贊助,代表 Polkadot 提升其在加密行業之外的知名度的使命向前邁出了重要一步。透過利用俱樂部廣泛的全球影響力和獨家幕後花絮,Polkadot 旨在展示區塊鏈技術的變革力量,並將自己打造成全球認可的品牌。強大的社群支持和加密貨幣贊助在足球領域的成長趨勢進一步增強了這種合作夥伴關係成為主流採用和產業成長催化劑的潛力。

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