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加密货币新闻

Polkadot 将为梅西的迈阿密国际队提供 880 万美元的赞助,以提升区块链水平

2024/04/16 21:45

Polkadot 社区正在考虑与莱昂内尔·梅西 (Lionel Messi) 的迈阿密国际足球俱乐部 (Inter Miami Football Club) 进行大量赞助机会。这笔 880 万美元的交易将涉及 Polkadot 在 2024 和 2025 赛季球队训练装备上的品牌标识,使 Polkadot 成为国际迈阿密国际队的官方区块链技术合作伙伴。

Polkadot 将为梅西的迈阿密国际队提供 880 万美元的赞助,以提升区块链水平

Polkadot Eyes $8.8 Million Sponsorship of Lionel Messi's Inter Miami Football Club: Elevating Blockchain Visibility Through Sports

Polkadot 计划向莱昂内尔·梅西 (Lionel Messi) 的迈阿密国际足球俱乐部提供 880 万美元赞助:通过体育提升区块链知名度

In a bold move to expand its global reach and showcase the transformative power of blockchain technology, the Polkadot community is considering a substantial $8.8 million sponsorship of David Beckham's Inter Miami Football Club. This strategic initiative marks the latest in a series of efforts by Polkadot to transcend the boundaries of the crypto industry and establish a foothold in the mainstream through sports-related marketing.

为了扩大其全球影响力并展示区块链技术的变革力量,Polkadot 社区正在考虑向大卫·贝克汉姆的迈阿密国际足球俱乐部提供 880 万美元的巨额赞助。这一战略举措标志着 Polkadot 为超越加密行业边界、通过体育相关营销在主流市场站稳脚跟而做出的一系列努力中的最新举措。

Strategic Alignment with Inter Miami's Global Reach

与迈阿密国际的全球影响力进行战略调整

Inter Miami has emerged as a formidable force within the American soccer league, boasting an extensive global reach and one of the most prominent social media presences among sports teams in the United States. The club's recent acquisition of high-profile players such as Lionel Messi, Sergio Busquets, Jordi Alba, and Luis Suarez has generated significant public attention, making it an ideal platform for Polkadot to showcase its capabilities.

迈阿密国际已成为美国足球联盟中的一支强大力量,拥有广泛的全球影响力,也是美国运动队中最引人注目的社交媒体之一。该俱乐部最近收购了梅西、塞尔吉奥·布斯克茨、乔迪·阿尔巴和路易斯·苏亚雷斯等知名球员,引起了公众的广泛关注,使其成为 Polkadot 展示其能力的理想平台。

Training Kit Sponsorship: A Window into the Behind-the-Scenes Action

训练包赞助:了解幕后行动的窗口

The proposed sponsorship would encompass the 2024 and 2025 seasons, featuring the Polkadot logo prominently displayed on Inter Miami's training kits. This strategic placement would tap into the growing trend of fans consuming content from training grounds, providing Polkadot with invaluable exposure and access to exclusive behind-the-scenes footage.

拟议的赞助将涵盖 2024 和 2025 赛季,其中 Polkadot 徽标将突出显示在国际迈阿密的训练装备上。这一战略布局将迎合球迷消费训练场内容的日益增长的趋势,为 Polkadot 提供宝贵的曝光度和独家幕后镜头。

The proposal articulates the potential impact of this partnership: "Training kit sponsorships have become one of the most sort-after assets of premium soccer club sponsorship inventory. This is due to the way fans consume content on digital channels, much of that content is from the training ground, giving fans access to behind the scenes 24/7, always-on content."

该提案阐明了这种合作伙伴关系的潜在影响:“训练装备赞助已成为优质足球俱乐部赞助库存中最受关注的资产之一。这是由于球迷在数字渠道上消费内容的方式造成的,其中大部分内容来自训练场,让球迷能够 24/7 全天候观看幕后内容。”

Exclusive Partnership and Stadium Activation

独家合作伙伴和体育场激活

Beyond the training kit sponsorship, the agreement would designate Polkadot as Inter Miami CF's official Blockchain Technology Partner. This partnership would be amplified through a dedicated landing page on the Polkadot website and the implementation of activation initiatives within the stadium. Additionally, the plan envisions the creation of non-fungible tokens (NFTs) to engage with Inter Miami's global fanbase.

除了训练套件赞助之外,该协议还将指定 Polkadot 为 Inter Miami CF 的官方区块链技术合作伙伴。这种合作关系将通过 Polkadot 网站上的专用登陆页面以及在体育场内实施激活计划来扩大。此外,该计划还设想创建不可替代代币(NFT)来与迈阿密国际的全球球迷群体互动。

Community Support and Endorsements

社区支持和认可

Early indicators from community voting suggest strong support for the proposal, with approximately 70% of votes cast in favor of the initiative. This endorsement from the Polkadot community underscores the growing recognition of the strategic value of sports marketing for blockchain projects.

社区投票的早期指标表明该提案得到了强烈支持,大约 70% 的选票支持该倡议。 Polkadot 社区的认可凸显了人们对区块链项目体育营销战略价值的日益认可。

A Trend in Football Club Sponsorships

足球俱乐部赞助的趋势

Polkadot's proposed sponsorship of Inter Miami is part of a growing trend of cryptocurrency-related firms partnering with football teams' training kits. In the English Premier League, crypto exchange OKX has a £20 million deal with Manchester City, while blockchain network Tezos is linked with Manchester United.

Polkadot 提议赞助迈阿密国际队,这是加密货币相关公司与足球队训练套件合作这一日益增长趋势的一部分。在英超联赛中,加密货币交易所 OKX 与曼城达成了 2000 万英镑的协议,而区块链网络 Tezos 则与曼联建立了联系。

Conclusion: Polkadot's Ascent to Global Recognition

结论:Polkadot 获得全球认可

The proposed $8.8 million sponsorship of Inter Miami Football Club represents a significant step forward in Polkadot's mission to elevate its visibility beyond the crypto industry. By leveraging the club's extensive global reach and exclusive access to behind-the-scenes footage, Polkadot aims to showcase the transformative power of blockchain technology and establish itself as a globally recognized brand. The strong community support and growing trend of crypto sponsorship in football further bolster the potential for this partnership to be a catalyst for mainstream adoption and industry growth.

拟议向迈阿密国际足球俱乐部提供 880 万美元的赞助,代表着 Polkadot 提升其在加密行业之外的知名度的使命向前迈出了重要一步。通过利用俱乐部广泛的全球影响力和独家幕后花絮,Polkadot 旨在展示区块链技术的变革力量,并将自己打造成全球认可的品牌。强大的社区支持和加密货币赞助在足球领域的增长趋势进一步增强了这种合作伙伴关系成为主流采用和行业增长催化剂的潜力。

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