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在與 CoinGeek Backstage 的 Becky Liggero 的對話中,Light 將供應鏈管理描述為「區塊鏈技術的殺手級用途」。
A disease outbreak in Zimbabwe in 2019, which claimed nearly 100,000 cows and led to massive losses for farmers, prompted Chris Light to seek a better solution for livestock management, leading to the birth of E-Livestock Global. The company has since grown to provide a farm-to-fork solution that builds trust throughout the supply chain.
2019 年津巴布韋爆發的疾病導致近 10 萬頭乳牛死亡,對農民造成巨大損失,促使 Chris Light 尋求更好的牲畜管理解決方案,E-Livestock Global 就此誕生。此後,該公司不斷發展壯大,提供從農場到餐桌的解決方案,在整個供應鏈中建立信任。
In an interview with CoinGeek Backstage's Becky Liggero, Light described supply chain management as "the killer use for blockchain technology."
在接受 CoinGeek Backstage 的 Becky Liggero 採訪時,Light 將供應鏈管理描述為「區塊鏈技術的殺手級用途」。
Blockchain's key strength is its end-to-end traceability, which is critical as sustainability becomes a top concern for consumers who want to know the "story of their food, and blockchain is a great way to tell that story."
區塊鏈的關鍵優勢在於其端到端的可追溯性,這一點至關重要,因為永續性成為想要了解「食品故事」的消費者最關心的問題,而區塊鏈是講述這個故事的好方法。
According to dozens of studies, consumers are willing to pay more for sustainable products, with one Bain & Company study showing they are willing to pay a 12% premium. This makes integrating blockchain into the supply chain a no-brainer, especially for companies involved in food production.
根據數十項研究,消費者願意為永續產品支付更多費用,貝恩公司的一項研究表明,他們願意支付 12% 的溢價。這使得將區塊鏈整合到供應鏈中變得輕而易舉,特別是對於涉及食品生產的公司。
“We use blockchain to verify the health records. There's a huge demand for more technology in animal health and agriculture as a whole,” said Light.
「我們使用區塊鏈來驗證健康記錄。整個動物健康和農業領域對更多技術的需求龐大,」萊特說。
While blockchain provides authentication, it must be combined with other technologies, particularly for data collection. At E-Livestock, Light designed the company's own tags, which include a QR code that gives each cow an identity. This identity is then recorded on the blockchain and follows the cow throughout the chain.
雖然區塊鏈提供身份驗證,但它必須與其他技術結合,特別是在資料收集方面。在 E-Livestock,Light 設計了公司自己的標籤,其中包括為每頭牛提供身份的二維碼。然後,該身份被記錄在區塊鏈上,並在整個鏈中追蹤乳牛。
Despite being touted as a consumer-centric technology, blockchain benefits everyone in the supply chain, Light told CoinGeek Backstage. For example, a wholesaler can better pinpoint any issue along the supply chain to isolate the culprit without affecting the rest of the commodities.
Light 告訴 CoinGeek Backstage,儘管區塊鏈被吹捧為一種以消費者為中心的技術,但它對供應鏈中的每個人都有好處。例如,批發商可以更好地找出供應鏈中的任何問題,以找出罪魁禍首,而不會影響其他商品。
Digital passports are also becoming increasingly popular, and E-Livestock is working with nChain and other partners to create its own line. These passports are particularly in demand in Europe, which aligns with Africa's target market for food products being the European Union.
數位護照也變得越來越流行,E-Livestock 正在與 nChain 和其他合作夥伴合作創建自己的產品線。這些護照在歐洲尤其受歡迎,這與非洲食品的目標市場是歐盟一致。
With blockchain, the biggest barrier to entry is a perceived lack of expertise, which can deter small and medium enterprises from integrating it. Light advises these entrepreneurs to focus on the application and view blockchain "a bit like an operating system."
對於區塊鏈來說,最大的進入障礙是缺乏專業知識,這可能會阻止中小企業整合區塊鏈。 Light建議這些創業家將重點放在應用程式上,並將區塊鏈視為「有點像作業系統」。
“So you just think of blockchain as a tool to get you where you need to go, as opposed to having to operate and take care of it,” he added.
「所以你只需將區塊鏈視為一種工具,讓你到達你需要去的地方,而不是必須操作和照顧它,」他補充道。
Watch: Supply chain traceability powered by blockchain tech
觀看:由區塊鏈技術支援的供應鏈可追溯性
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