Here's a List of Early LUNA Investors Who Acquired Tokens at a Discount

While many early LUNA investors have made no secret of their links to the infamous Ponzi – Mike Novogratz literally got a tattoo of the scheme on his arm

While many early LUNA investors have made no secret of their links to the infamous Ponzi – Mike Novogratz literally got a tattoo of the scheme on his arm — others have preferred to fly slightly more under the radar.

Unfortunately for them, despite their best efforts, in April a Securities and Exchange Commission (SEC) expert witness managed to compile an exhaustive list of everyone who was able to acquire LUNA at a discount — most for $0.10 a token.

Here, Protos has collected details about some of the better and lesser-known individuals involved in this early sale. All of the purchases listed below occurred between July and September of 2018 until otherwise specified.

It’s important to understand why Protos is publishing details about these early investors in LUNA.

We’re not suggesting that any of these individuals are guilty of anything nor implicating them in Do Kwon and Daniel Shin’s spiderwebs of lies and fraud. Instead, it’s more to shine a light on who was approached to be an early part of LUNA and who was so taken by Do and Shin’ pitch of an algorithmic stablecoin offering insane yields that they did little-to-no real due diligence.

It’s also important to realize that many of these individuals aren’t victims at all — likely selling their tokens long before the collapse of the scheme. They’re likely highly educated and/or wealthy people who were blinded by a fear of missing out on the next big crypto opportunity.

Hwisang Kim

At the time Hwisang Kim invested $3 million for 30 million LUNA tokens, he was chief investment officer of Hashed, a blockchain fund that received over $30 million from SK Group (the second largest conglomerate in South Korea after Samsung).

Polychain Fund 1 LP

Polychain Fund 1 was the first fund created by Polychain Capital, an investment firm started by Olaf Carlson-Wee, who was the first employee of Coinbase and its head of risk management. Investors in Polychain include a16z and the Founders Fund. The firm acquired 30 million LUNA tokens.

Binance Marketing Services Ltd.

In what was likely less of a purchase and more of a ‘quid pro quo,’ Binance Marketing Services Limited was able to acquire 30 million LUNA tokens for $3 million dollars — but whether any money exchanged hands or the tokens were instead for Binance to market make is unclear.

Dunamu & Partners

The investment arm of Dunamu, the Korean company that created UpBit, an early cryptocurrency exchange established in 2017, acquired 20 million LUNA tokens.

TransLink Capital Partners IV, L.P.

A fund operated by TransLink Capital, a VC fund located in Palo Alto, CA. The IV LP fund raised $180 million, of which $2 million went toward LUNA. The fund acquired 20 million LUNA tokens.

Kakao Investment Co., Ltd.

The investment arm of South Korean company Kakao — largely known for being the most popular social media and chat app in South Korea — acquired 10 million LUNA tokens.

P2PPE

A now-dissolved UK company that was run by two Chinese nationals, Shuoji Zhou and Jingda Yan. Shuoji Zhou is co-founder of FBG Capital which was described as a ‘flipper‘ meaning it got quickly into and out of numerous ICO investments in 2017.

Jingda Yan is a finance professor in Beijing. The duo paid $1 million for 10 million LUNA tokens.

Arrington XRP Capital Cayman SPV, LTD.

The Cayman Islands arm of Arrington XRP Capital is operated by Michael Arrington, who became well-known in the ’90s for starting TechCrunch and who has since become a vocal proponent of XRP. His Cayman investment arm acquired 10 million LUNA tokens.

Cherubic Ventures Advisors Ltd.

An investment arm of Cherubic Ventures, a VC firm established by Matt Cheng and based out of Taiwan. The firm acquired 10 million LUNA tokens.

Nirvana Capital Ltd.

A Beijing-based cryptocurrency investment firm started by Alfred Jiang. Jiang was able to acquire 10 million LUNA tokens.

HOF Capital GGI Fund Tokens, LLC

The Cayman Islands investment arm of HOF Capital listed Daniel Shin, co-founder of LUNA/Terra, as a Venture Partner until the collapse. The firm acquired an auspicious 9.999 million LUNA tokens.

Huobi Capital

Now known as HTX Ventures following Justin Sun’s involvement, Huobi Capital acquired 7.5 million LUNA tokens.

1kx LP

1kx is a German VC fund that’s been a massive investor in cryptocurrency and web3 companies since 2017. It acquired 5 million LUNA tokens.

Kenetic Capital SP1 Unlimited

Kenetic Capital SP