Web3 产品与重视社区和所有权的 Zoomers 产生共鸣

对于 90 年代中期到 2000 年代初出生的 Zoomers 来说，过渡到 Web3 是很自然的事情。这个年龄段是在互联网鼎盛时期长大的

Web3 is gaining traction among Zoomers, who are born between the mid-90s and early 2000s. This generation grew up during the internet's peak, spending their free time on virtual games and earning income through content creation, all from the comfort of their smartphones.

Web3 在 90 年代中期到 2000 年代初期出生的 Zoomers 中越来越受欢迎。这一代人在互联网的鼎盛时期长大，他们将空闲时间花在虚拟游戏上，并通过内容创作来赚取收入，而这一切都来自于他们舒适的智能手机。

Web3 products appeal to the young generation due to their inherent structures, which prioritize complete ownership of finances, data, and content. Incentives like regular airdrops, exclusive memberships in gated communities, play-to-earn features, and engage-to-earn mechanisms have bolstered audience retention among young individuals who value community-centric products. According to Market.us research, Gen Zers demonstrate the highest familiarity with Web3, with 20% knowledgeable about the sector, followed by 18% of millennials and 11% of Gen Xers.

Web3 产品因其固有的结构而吸引年轻一代，这些结构优先考虑财务、数据和内容的完全所有权。定期空投、封闭社区的独家会员资格、玩赚钱功能和参与赚钱机制等激励措施增强了重视以社区为中心的产品的年轻人的受众保留率。根据 Market.us 的研究，Z 世代对 Web3 的熟悉度最高，其中 20% 的人了解该领域，其次是 18% 的千禧一代和 11% 的 X 世代。

Some brands have prioritized crafting resonant ideas and solutions in this realm. This enthusiasm and commitment to building top-tier Web3-driven products have attracted more young enthusiasts seeking alternatives to traditional systems. Notable entities in this space include Ton Wallet, Bitget, Uniswap, and Axie Infinity.

一些品牌优先考虑在这个领域打造引起共鸣的想法和解决方案。这种对构建顶级 Web3 驱动产品的热情和承诺吸引了更多寻找传统系统替代品的年轻爱好者。该领域的著名实体包括 Ton Wallet、Bitget、Uniswap 和 Axie Infinity。

Bitget — Secure Trading And Programs For GenZ

Bitget — GenZ 的安全交易和程序

Bitget has emerged as a prominent exchange brand that cherishes its community and invests heavily in onboarding new users. The exchange has introduced a range of unique and innovative features, including its world-class derivatives platform, copy trading, and early crypto opportunities through the Bitget Innovation Zone.

Bitget 已成为一个著名的交易所品牌，该品牌珍惜其社区并在吸引新用户方面投入巨资。该交易所推出了一系列独特和创新的功能，包括世界一流的衍生品平台、复制交易以及通过 Bitget 创新区获得的早期加密机会。

For the younger generation of Zoomers, Bitget might be interesting in several areas:

对于年轻一代的 Zoomers 来说，Bitget 可能对以下几个领域感兴趣：

Platforms across traditional finance and decentralized finance have been leaning towards features that appeal to Gen Zers. Some of these include experience-based rewards, intuitive digital experiences, sign-up bonuses, and fan engagement. Features like these are likely to forge long-lasting relationships between the young generation of users and these financial institutions.

传统金融和去中心化金融的平台一直倾向于吸引 Z 世代的功能。其中包括基于体验的奖励、直观的数字体验、注册奖金和粉丝参与度。诸如此类的功能可能会在年轻一代用户和这些金融机构之间建立持久的关系。

Bitget has set itself apart with a unique blend of programs that attracted global young talent and crypto enthusiasts. These include the Blockchain4Youth program and Bitget Academy, which helped over 6000 students develop their skills and find careers, and invested up to $10 million to support youth-led Web3 ventures.

Bitget 以其独特的项目组合而脱颖而出，吸引了全球年轻人才和加密货币爱好者。其中包括 Blockchain4Youth 计划和 Bitget Academy，该计划帮助 6000 多名学生发展技能并找到职业，并投资了高达 1000 万美元来支持年轻人主导的 Web3 企业。

Furthermore, Bitget provides a range of trading bots that facilitate the automation of almost every type of trade. Intermediate traders may customize grid trading bots on Bitget for specific buy or sell levels when spot trading. If they are into dollar cost-averaging, they can simply automate their trades using the auto-invest bot. Experienced and professional traders use the spot-futures martingale bots, and the futures quant to automate and balance their trading strategies while focusing on arbitrage opportunities.

此外，Bitget 还提供一系列交易机器人，可促进几乎所有类型交易的自动化。中级交易者可以在 Bitget 上定制网格交易机器人，以实现现货交易时的特定买入或卖出水平。如果他们喜欢平均成本，他们可以简单地使用自动投资机器人实现交易自动化。经验丰富的专业交易者使用现货期货鞅机器人和期货量化来自动化和平衡他们的交易策略，同时专注于套利机会。

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A newly released report from Bitget revealed that 50% of all cryptocurrency copy traders are GenZers. According to Bitget, Gen Z’s inclination to professional investment advice and social media influencers may explain why a large percentage of young users are drawn to copy trading.

Bitget 最新发布的一份报告显示，所有加密货币跟单交易者中有 50% 是 Z 世代。据 Bitget 称，Z 世代对专业投资建议和社交媒体影响者的偏好可能解释了为什么大量年轻用户被跟单交易所吸引。

Source: Bitget CopyTrading Report

来源：Bitget跟单报告

Ton Wallet — An All-in-One App with Crypto Integration

Ton Wallet — 一款集成加密货币的一体化应用程序

All-in-one applications have experienced tremendous growth over the past 5 years among GenZers who want to communicate, transact, and engage with the community in one place. Telegram does just that by integrating with the Ton Wallet.

过去 5 年里，想要在一个地方与社区进行沟通、交易和互动的 Z 世代中，一体化应用程序经历了巨大的增长。 Telegram 通过与 Ton Wallet 集成来实现这一点。

Telegram’s Ton Wallet is integrated with the Ton blockchain ecosystem to facilitate direct transactions within the messenger. There is also a non-custodial storage solution called Ton Space which facilitates NFT deposits, third-party crypto applications and transactions, as well as features ranging from paywalled content, e-commerce, and P2P games.

Telegram 的 Ton 钱包与 Ton 区块链生态系统集成，以促进即时通讯工具内的直接交易。还有一种名为 Ton Space 的非托管存储解决方案，可促进 NFT 存款、第三方加密应用程序和交易，以及付费内容、电子商务和 P2P 游戏等功能。

Notable benefits of the Ton Wallet include access to The Open Network ecosystem, which offers users a wide range of digital assets, stablecoins, and staking rewards. In April 2024, USDT was launched on Ton Wallet and, as of this writing, has managed to serve over 900+ million Telegram users, strongly boosting the P2P feature.

Ton 钱包的显着优势包括访问开放网络生态系统，该生态系统为用户提供广泛的数字资产、稳定币和质押奖励。 2024 年 4 月，USDT 在 Ton Wallet 上线，截至撰写本文时，已成功服务超过 9 亿 Telegram 用户，有力推动了 P2P 功能。

Toncoin, the utility token of the ecosystem, is one of the year’s best-performing coins after witnessing a 251% increase in price. Its price surged from $1.25 on 5th June 2023 to the press time price of $7.5. This allowed the cryptocurrency to scoop the 8th position among the largest cryptocurrencies on CoinCodex.

Toncoin 是该生态系统的实用代币，价格上涨 251%，成为今年表现最好的代币之一。其价格从 2023 年 6 月 5 日的 1.25 美元飙升至截至发稿时的 7.5 美元。这使得该加密货币在 CoinCodex 上最大的加密货币中排名第八。

TON's impressive growth trajectory since its launch in 2022 can be attributed to a range of use cases. These include rewarding network validators, covering gas fees for deploying smart contracts, facilitating payments for services on the TON app, incentivizing decentralized data storage, enabling payments for domain names on the TON DNS, and serving as a governance token within the TON ecosystem.

自 2022 年推出以来，TON 令人印象深刻的增长轨迹可归因于一系列用例。其中包括奖励网络验证者、支付部署智能合约的汽油费、促进 TON 应用程序上服务的支付、激励去中心化数据存储、支持 TON DNS 上的域名支付，以及充当 TON 生态系统内的治理代币。

Uniswap — Fully Decentralized Experience

Uniswap — 完全去中心化的体验

Uniswap is an open-source decentralized exchange protocol that facilitates peer-to-peer crypto transactions that don’t rely on a middle party

Uniswap 是一种开源去中心化交易协议，可促进不依赖中间方的点对点加密交易