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视频游戏发行商 Square Enix 与 Metaverse 投资者 Animoca Brands 合作,扩大其以太坊 NFT 游戏 Symbiogenesis 的影响力。 Animoca 的日本子公司将与 Square Enix 合作开展营销工作,利用 Animoca 的项目组合。在此之前,Square Enix 之前对 NFT 和区块链计划进行了投资,包括与 Animoca 的 The Sandbox 合作以及对 NFT 平台 Efinity 和比特币游戏平台 Zebedee 的投资。
Square Enix and Animoca Brands Forge Alliance to Expand Ethereum NFT Game
Square Enix 与 Animoca Brands 结成联盟,拓展以太坊 NFT 游戏
Tokyo, Japan - January 23, 2023 - Square Enix, the renowned video game publisher behind the legendary Final Fantasy and Kingdom Hearts franchises, has entered into a strategic collaboration with prominent metaverse investment firm and crypto game publisher Animoca Brands. This partnership marks a significant milestone in the evolution of Symbiogenesis, Square Enix's Ethereum-based NFT game, as it aims to reach a wider global audience.
日本东京 - 2023 年 1 月 23 日 - 传奇的《最终幻想》和《王国之心》系列背后的著名视频游戏发行商 Square Enix 已与著名的 Metaverse 投资公司和加密游戏发行商 Animoca Brands 达成战略合作。此次合作标志着 Square Enix 基于以太坊的 NFT 游戏 Symbiogenesis 发展过程中的一个重要里程碑,因为它的目标是吸引更广泛的全球受众。
Specifically, Animoca Brands Japan, a newly established subsidiary of Animoca Brands, will join forces with Square Enix to implement comprehensive marketing initiatives. These collaborations will encompass extensive cross-promotions with projects from Animoca Brands' expansive portfolio, which boasts over 400 ventures.
具体来说,Animoca Brands 新成立的子公司 Animoca Brands Japan 将与 Square Enix 联手实施全面的营销举措。这些合作将包括与 Animoca Brands 拥有 400 多家企业的庞大产品组合中的项目进行广泛的交叉推广。
Symbiogenesis, launched in December 2022, is a captivating narrative adventure game that revolves around 10,000 Ethereum NFT characters, complemented by an array of in-game NFTs that are minted on Polygon, an Ethereum scaling network. The game unfolds in a futuristic and dystopian setting, where humanity battles for survival against a formidable dragon on a "floating continent" amidst a polluted Earth.
Symbiogenesis 于 2022 年 12 月推出,是一款引人入胜的叙事冒险游戏,围绕约 10,000 个以太坊 NFT 角色展开,并辅以一系列在以太坊扩展网络 Polygon 上铸造的游戏内 NFT。游戏在未来和反乌托邦的背景下展开,人类在被污染的地球中的“漂浮大陆”上与强大的龙进行生存斗争。
To further amplify the reach of Symbiogenesis, the game will be showcased on Animoca Brands Japan's upcoming NFT launchpad. Unveiled earlier this month, the launchpad is scheduled to go live this summer and will provide support for both Ethereum and Polygon. This integration will offer a seamless platform for players to immerse themselves in the world of Symbiogenesis.
为了进一步扩大 Symbiogenesis 的影响力,该游戏将在 Animoca Brands Japan 即将推出的 NFT 启动板上展示。该启动板于本月早些时候推出,计划于今年夏天上线,并将为以太坊和 Polygon 提供支持。这种集成将为玩家提供一个无缝平台,让他们沉浸在共生世界中。
"This collaboration holds immense promise, and we are eager to collaborate with Animoca Brands Japan to introduce the Web3 experience to a broader audience in a highly strategic manner," stated Naoyuki Tamate, the producer of Symbiogenesis.
Symbiogenesis 的制作人 Naoyuki Tamate 表示:“此次合作前景广阔,我们渴望与 Animoca Brands Japan 合作,以高度战略性的方式向更广泛的受众介绍 Web3 体验。”
Square Enix's partnership with Animoca Brands extends beyond the Symbiogenesis collaboration. In 2022, Square Enix announced a partnership with The Sandbox, an Ethereum metaverse game owned by Animoca Brands, to bring its Dungeon Siege franchise to the platform. The relationship dates back to 2020, when Square Enix participated in an investment round for the NFT game project.
Square Enix 与 Animoca Brands 的合作超出了 Symbiogenesis 的范围。 2022 年,Square Enix 宣布与 Animoca Brands 旗下的以太坊虚拟宇宙游戏 The Sandbox 合作,将其《地下城围攻》系列游戏引入该平台。这种关系可以追溯到 2020 年,当时 Square Enix 参与了 NFT 游戏项目的一轮投资。
In recent years, Square Enix has embraced a proactive approach towards NFT and blockchain technologies. The company has previously launched Final Fantasy VII NFTs tied to collectible action figures via the Efinity network on Polygon. Additionally, Square Enix has invested in Zebedee, a Bitcoin-centric gaming and payments platform geared towards play-to-earn games.
近年来,Square Enix 对 NFT 和区块链技术采取了积极主动的态度。该公司此前曾通过 Polygon 上的 Efinity 网络推出与可收藏动作玩偶绑定的《最终幻想 VII》NFT。此外,Square Enix 还投资了 Zebedee,这是一个以比特币为中心的游戏和支付平台,专门针对玩赚钱游戏。
Most recently, Square Enix announced separate investments in HyperPlay and Elixir Games, two crypto-native PC gaming launcher apps. Symbiogenesis has also been released via HyperPlay, further solidifying Square Enix's commitment to the crypto gaming landscape.
最近,Square Enix 宣布分别投资 HyperPlay 和 Elixir Games,这两款加密原生 PC 游戏启动器应用程序。 Symbiogenesis 也已通过 HyperPlay 发布,进一步巩固了 Square Enix 对加密游戏领域的承诺。
This collaboration between Square Enix and Animoca Brands Japan signals a pivotal moment in the convergence of traditional gaming and the burgeoning world of Web3. As Symbiogenesis expands its reach through Animoca Brands Japan's marketing capabilities and the upcoming NFT launchpad, it is poised to captivate a global audience, introducing them to the innovative potential of NFT-powered gaming experiences.
Square Enix 和 Animoca Brands Japan 之间的合作标志着传统游戏与新兴 Web3 世界融合的关键时刻。随着 Symbiogenesis 通过 Animoca Brands Japan 的营销能力和即将推出的 NFT 启动板扩大其影响力,它将吸引全球受众,向他们介绍 NFT 驱动的游戏体验的创新潜力。
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