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電玩發行商 Square Enix 與 Metaverse 投資者 Animoca Brands 合作,擴大其以太坊 NFT 遊戲 Symbiogenesis 的影響力。 Animoca 的日本子公司將與 Square Enix 合作進行行銷工作,利用 Animoca 的專案組合。在此之前,Square Enix 先前對 NFT 和區塊鏈計劃進行了投資,包括與 Animoca 的 The Sandbox 合作以及對 NFT 平台 Efinity 和比特幣遊戲平台 Zebedee 的投資。
Square Enix and Animoca Brands Forge Alliance to Expand Ethereum NFT Game
Square Enix 與 Animoca Brands 結盟,拓展以太坊 NFT 遊戲
Tokyo, Japan - January 23, 2023 - Square Enix, the renowned video game publisher behind the legendary Final Fantasy and Kingdom Hearts franchises, has entered into a strategic collaboration with prominent metaverse investment firm and crypto game publisher Animoca Brands. This partnership marks a significant milestone in the evolution of Symbiogenesis, Square Enix's Ethereum-based NFT game, as it aims to reach a wider global audience.
日本東京 - 2023 年 1 月 23 日 - 傳奇的《最終幻想》和《王國之心》系列背後的著名電玩發行商 Square Enix 已與著名的 Metaverse 投資公司和加密遊戲發行商 Animoca Brands 達成戰略合作。這項合作標誌著 Square Enix 基於以太坊的 NFT 遊戲 Symbiogenesis 發展過程中的一個重要里程碑,因為它的目標是吸引更廣泛的全球受眾。
Specifically, Animoca Brands Japan, a newly established subsidiary of Animoca Brands, will join forces with Square Enix to implement comprehensive marketing initiatives. These collaborations will encompass extensive cross-promotions with projects from Animoca Brands' expansive portfolio, which boasts over 400 ventures.
具體來說,Animoca Brands 新成立的子公司 Animoca Brands Japan 將與 Square Enix 聯手實施全面的行銷措施。這些合作將包括與 Animoca Brands 擁有 400 多家企業的龐大產品組合中的項目進行廣泛的交叉推廣。
Symbiogenesis, launched in December 2022, is a captivating narrative adventure game that revolves around 10,000 Ethereum NFT characters, complemented by an array of in-game NFTs that are minted on Polygon, an Ethereum scaling network. The game unfolds in a futuristic and dystopian setting, where humanity battles for survival against a formidable dragon on a "floating continent" amidst a polluted Earth.
Symbiogenesis 於 2022 年 12 月推出,是一款引人入勝的敘事冒險遊戲,圍繞著約 10,000 個以太坊 NFT 角色展開,並輔以一系列在以太坊擴展網絡 Polygon 上鑄造的遊戲內 NFT。遊戲在未來和反烏托邦的背景下展開,人類在被污染的地球中的「漂浮大陸」上與強大的龍進行生存鬥爭。
To further amplify the reach of Symbiogenesis, the game will be showcased on Animoca Brands Japan's upcoming NFT launchpad. Unveiled earlier this month, the launchpad is scheduled to go live this summer and will provide support for both Ethereum and Polygon. This integration will offer a seamless platform for players to immerse themselves in the world of Symbiogenesis.
為了進一步擴大 Symbiogenesis 的影響力,遊戲將在 Animoca Brands Japan 即將推出的 NFT 啟動板上展示。該啟動板於本月早些時候推出,計劃於今年夏天上線,並將為以太坊和 Polygon 提供支援。這種整合將為玩家提供一個無縫平台,讓他們沉浸在共生世界中。
"This collaboration holds immense promise, and we are eager to collaborate with Animoca Brands Japan to introduce the Web3 experience to a broader audience in a highly strategic manner," stated Naoyuki Tamate, the producer of Symbiogenesis.
Symbiogenesis 的製作人 Naoyuki Tamate 表示:“此次合作前景廣闊,我們渴望與 Animoca Brands Japan 合作,以高度戰略性的方式向更廣泛的受眾介紹 Web3 體驗。”
Square Enix's partnership with Animoca Brands extends beyond the Symbiogenesis collaboration. In 2022, Square Enix announced a partnership with The Sandbox, an Ethereum metaverse game owned by Animoca Brands, to bring its Dungeon Siege franchise to the platform. The relationship dates back to 2020, when Square Enix participated in an investment round for the NFT game project.
Square Enix 與 Animoca Brands 的合作超越了 Symbiogenesis 的範圍。 2022 年,Square Enix 宣布與 Animoca Brands 旗下的以太坊虛擬宇宙遊戲 The Sandbox 合作,將其《地下城圍攻》系列遊戲引入該平台。這種關係可以追溯到 2020 年,當時 Square Enix 參與了 NFT 遊戲項目的一輪投資。
In recent years, Square Enix has embraced a proactive approach towards NFT and blockchain technologies. The company has previously launched Final Fantasy VII NFTs tied to collectible action figures via the Efinity network on Polygon. Additionally, Square Enix has invested in Zebedee, a Bitcoin-centric gaming and payments platform geared towards play-to-earn games.
近年來,Square Enix 對 NFT 和區塊鏈技術採取了積極主動的態度。該公司先前曾透過 Polygon 上的 Efinity 網路推出與可收藏動作玩偶綁定的《最終幻想 VII》NFT。此外,Square Enix 還投資了 Zebedee,這是一個以比特幣為中心的遊戲和支付平台,專門為玩賺錢遊戲。
Most recently, Square Enix announced separate investments in HyperPlay and Elixir Games, two crypto-native PC gaming launcher apps. Symbiogenesis has also been released via HyperPlay, further solidifying Square Enix's commitment to the crypto gaming landscape.
最近,Square Enix 宣布分別投資 HyperPlay 和 Elixir Games,這兩款加密原生 PC 遊戲啟動器應用程式。 Symbiogenesis 也已透過 HyperPlay 發布,進一步鞏固了 Square Enix 對加密遊戲領域的承諾。
This collaboration between Square Enix and Animoca Brands Japan signals a pivotal moment in the convergence of traditional gaming and the burgeoning world of Web3. As Symbiogenesis expands its reach through Animoca Brands Japan's marketing capabilities and the upcoming NFT launchpad, it is poised to captivate a global audience, introducing them to the innovative potential of NFT-powered gaming experiences.
Square Enix 和 Animoca Brands Japan 之間的合作標誌著傳統遊戲與新興 Web3 世界融合的關鍵時刻。隨著 Symbiogenesis 透過 Animoca Brands Japan 的行銷能力和即將推出的 NFT 啟動板擴大其影響力,它將吸引全球受眾,向他們介紹 NFT 驅動的遊戲體驗的創新潛力。
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