分析发现 TikTok 上的误导性加密视频缺乏免责声明

社交媒体平台 TikTok 上超过三分之二 (68%) 的加密货币建议具有误导性，因此加密货币爱好者应谨慎对待此类内容。

Recent Analysis Shows 68% of Crypto Advice on TikTok Is Misleading

最近的分析显示 TikTok 上 68% 的加密货币建议具有误导性

A recent analysis of over 1,000 TikTok videos on cryptocurrency has revealed that a staggering 68% of the crypto advice provided on the platform is deemed misleading. This analysis, conducted by Cryptoninjas and Storible, highlights a pressing issue within the realm of social media finance.

最近对 1,000 多个有关加密货币的 TikTok 视频进行的分析显示，该平台上提供的加密货币建议中有 68% 被认为具有误导性，这一比例令人震惊。这项由 Cryptoninjas 和 Storible 进行的分析凸显了社交媒体金融领域的一个紧迫问题。

Crypto enthusiasts are urged to approach such content with a discerning eye, as many influencers prioritize their personal gain over the financial well-being of their audience. This concerning trend could lead to novice investors making ill-informed decisions based on incomplete or biased information.

加密货币爱好者被敦促以敏锐的眼光对待此类内容，因为许多影响者将个人利益置于受众的财务福祉之上。这种令人担忧的趋势可能会导致新手投资者根据不完整或有偏见的信息做出不明智的决定。

The analysis, which scanned TikTok for videos containing cryptocurrency advice, identified 482 influencers and analyzed their content. Among the key findings:

该分析扫描了 TikTok 中包含加密货币建议的视频，确定了 482 位影响者并分析了他们的内容。主要发现包括：

– 61% of the misleading videos lack any disclaimers to help users assess the risks involved.

– 61% 的误导性视频缺乏任何免责声明来帮助用户评估所涉及的风险。

– Influencers perpetuate the unethical practice of promoting specific coins, with Bitcoin (BTC) being rooted for in 34% of the videos, followed by XRP at 21%.

– 有影响力的人持续推广特定代币的不道德行为，其中 34% 的视频支持比特币 (BTC)，其次是 XRP，占 21%。

– Videos promoting solana (SOL), ethereum (ETH), and dogecoin (DOGE) complete the top five with 16%, 15%, and 14%, respectively.

– 宣传 solana (SOL)、以太坊 (ETH) 和狗狗币 (DOGE) 的视频分别以 16%、15% 和 14% 占据前五名。

Another disturbing trend is the promotion of particular cryptocurrencies. 58% of misleading TikTok videos promote a specific crypto asset, often without providing sufficient context about the risks associated with these assets.

另一个令人不安的趋势是特定加密货币的推广。 58% 的误导性 TikTok 视频宣传特定的加密资产，通常没有提供有关这些资产相关风险的足够背景信息。

According to the report, another concerning aspect is the promotion of specific cryptocurrencies by influencers. The analysis found that 58% of the misleading TikTok videos promote a specific crypto asset, often without providing sufficient context about the risks associated with these assets.

根据该报告，另一个令人担忧的方面是影响者对特定加密货币的推广。分析发现，58% 的误导性 TikTok 视频宣传特定的加密资产，通常没有提供有关这些资产相关风险的足够背景信息。

Data shows that in 34% of the videos, influencers are seen rooting for Bitcoin (BTC), followed by XRP at 21%. Videos promoting solana (SOL), ethereum (ETH), and dogecoin (DOGE) complete the top five with 16%, 15%, and 14%, respectively.

数据显示，在 34% 的视频中，有影响力的人支持比特币 (BTC)，其次是瑞波币 (21%)。宣传 solana (SOL)、以太坊 (ETH) 和狗狗币 (DOGE) 的视频分别以 16%、15% 和 14% 占据前五名。

Commenting on this practice, the report said:

报告在评论这种做法时说：

“Another disturbing trend is the promotion of particular cryptocurrencies. 58% of misleading TikTok videos promote a specific crypto asset, often without providing sufficient context about the risks associated with these assets.”

“另一个令人不安的趋势是特定加密货币的推广。 58% 的误导性 TikTok 视频宣传特定的加密资产，通常没有提供有关这些资产相关风险的足够背景信息。”

Crucially, the analysis also found that half of the analyzed videos “suggest specific amounts to invest in crypto, which could lead viewers to making impulsive decisions.” Such advice ignores the individual risk tolerance of viewers and may not be suitable for everyone.

至关重要的是，分析还发现，一半的分析视频“建议投资加密货币的具体金额，这可能会导致观众做出冲动的决定”。此类建议忽视了观众的个人风险承受能力，可能并不适合所有人。

To demonstrate just how effective the misleading videos are, the Cryptoninjas and Storible’s analysis found that each of the videos gets an average of 840,000 views and 24,000 likes. This highlights the vast reach of these influencers and the potential impact of their content on viewers.

为了证明误导性视频的有效性，Crypninjas 和 Storible 的分析发现，每个视频平均获得 840,000 次观看和 24,000 次点赞。这凸显了这些影响者的广泛影响力以及他们的内容对观众的潜在影响。

Turning to videos featuring memecoins, the analysis found 96% of these to be misleading, while 82% of the videos promoted dead memecoins. About 70% of crypto TikTok influencers promote their own paid services.

至于以 memecoin 为主题的视频，分析发现其中 96% 具有误导性，而 82% 的视频则宣扬死亡 memecoin。大约 70% 的加密货币 TikTok 影响者推广自己的付费服务。

In concluding the report, Cryptoninjas and Storible said that as the crypto market continues to evolve, both influencers and viewers must strive for responsible content creation and consumption to safeguard against financial losses.

Cryptoninjas 和 Storible 在总结报告时表示，随着加密货币市场的不断发展，影响者和观众都必须努力负责任地创作和消费内容，以防止经济损失。

The report also analyzed videos featuring memecoins and found that 96% of these were deemed misleading, with 82% promoting dead memecoins. Additionally, about 70% of crypto TikTok influencers were found to promote their own paid services, and only 0.3% of TikTok influencers had relevant qualifications.

该报告还分析了以模因币为主题的视频，发现其中 96% 的视频被认为具有误导性，其中 82% 的视频宣传的是死亡模因币。此外，约70%的加密货币TikTok网红被发现推广自己的付费服务，而只有0.3%的TikTok网红拥有相关资格。

In conclusion, the report highlights the prevalence of misleading crypto advice on TikTok and the need for both influencers and viewers to prioritize responsible content creation and consumption to safeguard against potential financial losses in the rapidly evolving crypto market.

总之，该报告强调了 TikTok 上误导性加密货币建议的普遍存在，以及影响者和观众都需要优先考虑负责任的内容创作和消费，以防范快速发展的加密货币市场中潜在的财务损失。