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构建web3非常艰难,在元群中,这甚至更加艰难。在过去的几年中,许多纯粹的数字平台几乎失败了
People are naturally social creatures who enjoy immersing themselves in engaging experiences. In today’s rapidly evolving technological landscape, we are witnessing the convergence of several key trends, including the burgeoning Web3 revolution, the metaverse and the rapidly growing creator economy.
人们是自然的社会生物,他们喜欢沉浸在参与体验中。在当今迅速发展的技术景观中,我们目睹了几种关键趋势的融合,包括新兴的Web3革命,元评估和迅速发展的创作者经济。
At the forefront of this technological evolution stands Metropolis, an immersive virtual platform that seamlessly blends commerce, gaming, social interaction and culture.
这一技术进化的最前沿是大都市,这是一个沉浸式虚拟平台,无缝地融合了商业,游戏,社会互动和文化。
To learn more about how the project is building a metaverse that creators and brands actually want to join, members of the community invited the founders of Metropolis, Rania Ajami and Rashid Ajami, for an exclusive session of Cointelegraph’s Ask Anything series.
为了更多地了解该项目是如何建立一个元评估的创作者和品牌实际想要加入的,社区成员邀请了Metropolis,Rania Ajami和Rashid Ajami的创始人,参加了Cointelegraph的“问赛”系列的独家会议。
The siblings, who previously pursued careers in the entertainment, film and music industries before founding Metropolis, chatted with members of the community about the project’s journey so far.
兄弟姐妹在创立大都会之前以前从事娱乐,电影和音乐行业的职业,与社区成员聊了聊,迄今为止该项目的旅程。
As they explained, they were motivated by the shortcomings of purely digital platforms, most of which failed to gain lasting traction with users despite the efforts of capable teams and significant capital investment.
正如他们所解释的那样,他们的动机是纯粹的数字平台的缺点,尽管有能力的团队和巨大的资本投资,但其中大多数仍未与用户获得持久的吸引力。
In contrast, platforms that provide a hybrid vision of physical and digital experiences, such as Twitch and Discord, have managed to build strong communities and generate enduring interest among users. Metropolis was created to fill this gap.
相比之下,提供了诸如Twitch和Discord之类的物理和数字体验的混合愿景的平台已设法建立了强大的社区并引起了用户之间的持久兴趣。大都会是为了填补这一空白而创建的。
“From the beginning, we wanted to create a dynamic and vibrant world for people to connect with. We wanted to evoke emotions through storytelling while bridging physical and digital experiences,” said Rania.
“从一开始,我们想创建一个充满活力,充满活力的世界供人们建立联系。我们想通过讲故事来唤起情绪,同时弥补身体和数字体验。”拉尼亚说。
Adding to this thought, Rashid said that creators today are faced with a limited set of options.
拉希德(Rashid)表示,今天的创作者面临着一套有限的选择。
“On the one hand, we have Twitter and Instagram, where most creators spend their time and capital, and on the one hand, there are metaverses that have not yet been adopted. We’re filling the gap between them: you can easily customize, get in and out of our immersive world.”
“一方面,我们有Twitter和Instagram,大多数创作者在这里花费时间和资本,一方面,尚未采用元元素。我们正在填补它们之间的空白:您可以轻松自定义,进出我们的身临其境的世界。”
This ability to easily customize and engage with the world of Metropolis is crucial for creators. As Rania explained, the project’s virtual city spans more than 500 unique locations — from jungles, residential homes and party houses to art galleries, exclusive clubs and DJ towers — each with its own lore, characters and storylines.
这种轻松自定义和与大都市世界互动的能力对于创造者至关重要。正如拉尼亚(Rania)所解释的那样,该项目的虚拟城市跨越了500多个独特的地点,从丛林,住宅和派对房屋到美术馆,独家俱乐部和DJ塔楼 - 每个都有自己的知识,角色和故事情节。
The virtual city allows anyone to host digital events, build and engage communities, stream content and sell artwork in their own customized spaces. To ensure variety and engagement, the project is hand-picking amazing creators and artists from fashion, film, music and more.
虚拟城市允许任何人在自己的定制空间中举办数字活动,建立和参与社区,流式传输内容并出售艺术品。为了确保多样性和参与度,该项目正在挑选出来自时尚,电影,音乐等的惊人创作者和艺术家。
“We are also working closely with a select group of brands that align with our vision and values to create truly unique and meaningful experiences for our users,” said Rania, adding that the project has already signed over 400 partnerships with Yung Gravy, Steve Aoki, Christian Cowan, Blondish, Mike Shinoda and many more.
Rania说:“我们还与一组与我们的愿景和价值观相吻合的品牌紧密合作,为我们的用户创造真正独特而有意义的体验。” Rania补充说,该项目已经与Yung Gravy,Steve Aoki,Christian Cowan,Christian Cowan,Blondish,Blondish,Mike Shinoda等签署了400多个合作伙伴关系。
“They can get properties and AI agents that you can train to be your own character and create mini-games and chat groups that are segmented and token-gated. So you have your own world in one place as opposed to a more generic scroll feed that you get with an Instagram profile.”
“他们可以获得您可以训练成为自己角色的属性和人工智能代理,并创建分割和令牌门控的迷你游戏和聊天组。因此,您在一个地方拥有自己的世界,而不是通过Instagram个人资料获得的更通用的卷轴供稿。”
After obtaining a passport, gaining full access and choosing an avatar, users can visit Metropolis X — the platform’s gamified marketplace — to explore locations and experiences and create their own places.
在获得护照,获得完整的访问权限并选择头像之后,用户可以访问该平台的游戏市场大都市X(Metropolis X),以探索位置和体验并创建自己的位置。
“Say you have a DJ mix, and you want it to be exclusive. You can turn it into your NFT in Metropolis X. It can also be used in an environment and further amplify your brand as a DJ or creator,” said Rashid.
“说您有DJ混合物,您希望它是独家的。您可以将其变成Metropolis X中的NFT。它也可以在环境中使用,并进一步扩大您的品牌作为DJ或创作者,” Rashid说。
The speakers also noted that the project is focused on removing traditional Web3 barriers.
演讲者还指出,该项目的重点是消除传统的Web3障碍。
“While we support custodial wallets, you can only use your credit card within our marketplace.”
“尽管我们支持托管钱包,但您只能在我们的市场中使用信用卡。”
The project also launched a token, CLAY, to complement the project’s vision. As Rania explained, it’s not the kind of pump-and-dump memecoin or a token for trading, but to facilitate real experiences in the Metropolis world on multiple levels.
该项目还推出了一个令牌Clay,以补充项目的愿景。正如拉尼亚(Rania)所解释的那样,它不是那种用于交易的泵送和降低的成员,而是促进大都市世界中多个层次的真实体验。
“Yes, it’s very much like an ecosystem token that allows you to access and transact within the ecosystem. CLAY unlocks quests, early access to products, discounts, meeting groups with different creators and brands, leveling up in the games, ways to customize your property and so on,” said Rashid, adding that CLAY staking is available to Metropolis users now, with more options and governance features to be added in the future.
“是的,这非常像一个生态系统令牌,使您可以在生态系统中访问和交易。粘土解锁任务,早期访问产品,折扣,与不同的创作者和品牌会面,在游戏中升级,自定义您的财产等等。
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