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在持续的争论中,游戏高管预测代币经济学将在行业中继续使用。 Illuvium 创始人 Kieran Warwick 强调通过空投获得市场份额,但强调游戏质量至关重要。 LongHash Ventures 创始人 Shi Khai Wei 强调了可持续经济和有趣的游戏对长寿的重要性,Axie Infinity 的成功就是例证。
Cryptocurrency Adoption in Gaming: Industry Executives Forecast Expansion Amidst Ongoing Debate
加密货币在游戏中的采用:行业高管预测加密货币在持续争论中的扩张
As the debate over the integration of "tokenomics" into gaming experiences rages on, industry executives remain steadfast in their belief that gaming studios will continue to leverage airdrops and other incentives to attract players and expand their player base.
随着关于“代币经济学”融入游戏体验的争论愈演愈烈,行业高管仍然坚信游戏工作室将继续利用空投和其他激励措施来吸引玩家并扩大玩家基础。
Prioritizing Fun and Gameplay Quality: A Paramount Consideration
优先考虑乐趣和游戏质量:首要考虑因素
While recognizing the efficacy of token incentives in capturing market share, gaming studio Illuvium's founder, Kieran Warwick, underscores the paramount importance of prioritizing fun and gameplay quality. He asserts that games devoid of these fundamental elements are destined to fail.
游戏工作室 Illuvium 的创始人 Kieran Warwick 认识到代币激励在获取市场份额方面的功效,同时强调优先考虑乐趣和游戏质量的重要性。他断言,缺乏这些基本要素的游戏注定会失败。
"The problem with that is if you're using it as a marketing tool and you don't have a good product to back it up, then your retention is abysmal," Warwick emphasizes.
“问题在于,如果你将其用作营销工具,并且没有好的产品来支持它,那么你的保留率就会很糟糕,”沃里克强调说。
LongHash Ventures founder, Shi Khai Wei, echoes this sentiment, stressing the pivotal role of enjoyment in gaming experiences. Despite the acquisitive advantages of token incentives, Wei contends that sustainable economics and engaging gameplay are indispensable for a game's success.
LongHash Ventures 创始人 Shi Khai Wei 也赞同这一观点,强调享受在游戏体验中的关键作用。尽管代币激励具有获取优势,但魏认为,可持续的经济和引人入胜的游戏玩法对于游戏的成功是不可或缺的。
"Crypto is very good at acquiring users because of incentives — we have airdrops, play-to-earn mechanics, and speculative elements, but to keep the players there, you need to have fun gameplay," Wei asserts.
“由于激励措施,加密货币非常擅长获取用户——我们有空投、玩赚钱机制和投机元素,但为了留住玩家,你需要有有趣的游戏玩法,”魏断言。
Axie Infinity: A Triumphant Tale of Blockchain Gaming
Axie Infinity:区块链游戏的胜利故事
Axie Infinity stands as a beacon of achievement in the realm of blockchain video games. However, challenges such as a $650 million bridge hack have posed formidable obstacles for its creator, Sky Mavis, in retaining users post-bear market.
Axie Infinity 是区块链视频游戏领域的成就灯塔。然而,诸如 6.5 亿美元的桥梁黑客攻击等挑战,为其创建者 Sky Mavis 在熊市后留住用户带来了巨大的障碍。
Wei underscores the significance of implementing sustainable economics, attracting the right player demographic, and incentivizing enjoyable gameplay as key factors for a game's survival in the competitive gaming landscape.
Wei 强调了实施可持续经济、吸引合适的玩家群体以及激励愉快的游戏玩法的重要性,这些都是游戏在竞争性游戏领域生存的关键因素。
The Allure of Financial Incentives
财务激励的魅力
While acknowledging that token incentives may attract airdrop farmers rather than genuine gamers, Warwick views them as a crucial tool for expanding the player base. He points to the heightened attention garnered from individuals active in the gaming space as a positive outcome of token incentives.
虽然沃里克承认代币激励措施可能会吸引空投农民而不是真正的游戏玩家,但他认为代币激励措施是扩大玩家基础的重要工具。他指出,代币激励的积极成果是游戏领域活跃人士的高度关注。
Illuvium's recent initiative, releasing 200,000 ILV tokens valued at approximately $25 million for its Play-to-Airdrop program, exemplifies this strategy.
Illuvium 最近的举措是为其 Play-to-Airdrop 计划发行 200,000 个 ILV 代币,价值约 2500 万美元,这就是这一策略的例证。
Accelerating GameFi Adoption
加速 GameFi 的采用
Gabby Dizon, CEO of Yield Guild Games, emphasizes the potential of airdrops to accelerate the adoption of GameFi (gaming decentralized finance). However, Dizon notes that financial returns may not be the primary motivation for all gamers.
Yield Guild Games 首席执行官 Gabby Dizon 强调了空投在加速 GameFi(游戏去中心化金融)采用方面的潜力。然而,迪宗指出,经济回报可能并不是所有游戏玩家的主要动机。
Despite being several years behind traditional gaming, Dizon and Warwick anticipate rapid progress in the GameFi sector, driven by blockchain's faster innovation rate compared to traditional gaming.
尽管比传统游戏落后了几年,但 Dizon 和 Warwick 预计,在区块链比传统游戏更快的创新速度的推动下,GameFi 领域将取得快速进展。
The Path to Dominance
统治之路
Warwick highlights the time-consuming process of building intellectual property (IP) in the gaming industry, noting that leading gaming studios are only halfway through this process. He emphasizes the need for persistence and anticipates the emergence of a dominant GameFi title that will propel the sector forward, mirroring the impact of Clash of Clans and Candy Crush in the early 2010s.
Warwick 强调了游戏行业构建知识产权 (IP) 的耗时过程,并指出领先的游戏工作室只完成了这一过程的一半。他强调坚持的必要性,并预计 GameFi 主导游戏的出现将推动该行业向前发展,就像 2010 年代初期《部落冲突》和《糖果粉碎传奇》的影响一样。
Yield Guild Games envisions a future where blockchain games attain the same quality as traditional gaming giants and aims to facilitate this advancement through its decentralized network of gaming guilds.
Yield Guild Games 设想未来区块链游戏将达到与传统游戏巨头相同的质量,并旨在通过其去中心化的游戏公会网络促进这一进步。
The Future of GameFi
GameFi 的未来
Despite uncertainties, Wei expresses confidence in the GameFi industry's potential, predicting the release of an AAA-standard game in 2024.
尽管存在不确定性,Wei 对 GameFi 行业的潜力表示信心,并预测 AAA 标准游戏将于 2024 年发布。
In conclusion, while the integration of token incentives into gaming experiences may face skepticism from some gamers, industry executives believe that such strategies will persist as gaming studios strive to attract and retain players in the evolving landscape of GameFi.
总之,虽然将代币激励融入游戏体验可能会面临一些游戏玩家的怀疑,但行业高管认为,随着游戏工作室努力在不断发展的 GameFi 环境中吸引和留住玩家,这种策略将持续下去。
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