著名拍賣行佳士得與奢華品牌 Gucci 合作推出開創性的 NFT 藝術收藏

佳士得和 Gucci 合作推出了 NFT 系列“未來頻率”，其中包含 21 件由人工智慧生成的藝術作品，這些作品均由著名數位藝術家受 Gucci 美學的啟發而創作。拍賣會在佳士得 3.0 數位藝術平台上舉辦，展示了藝術、時尚和技術的交匯，拍賣作品探討了紡織品、調色板和 Bamboo 1947 系列。

Prestigious Auction House Christie's Collaborates with Luxury Fashion Icon Gucci to Launch Groundbreaking Digital Art NFT Collection

著名拍賣行佳士得與奢華時尚偶像 Gucci 合作推出突破性數位藝術 NFT 系列

New York, United States - July 13, 2023

美國紐約 - 2023 年 7 月 13 日

Christie's, the renowned auction house with a legacy spanning over two and a half centuries, has embarked on an unprecedented collaboration with esteemed luxury fashion brand Gucci to present a groundbreaking digital art non-fungible token (NFT) collection. Entitled "Future Frequencies: Explorations in Generative Art and Fashion," this innovative offering showcases the convergence of art, fashion, and cutting-edge technology.

擁有兩個半世紀歷史的著名拍賣行佳士得 (Christie's) 與著名奢華時尚品牌古馳 (Gucci) 展開前所未有的合作，推出突破性的數位藝術非同質代幣 (NFT) 系列。這項創新產品題為“未來頻率：生成藝術與時尚的探索”，展示了藝術、時尚和尖端技術的融合。

Collaborative Masterpiece of Art and Innovation

藝術與創新的合作傑作

The "Future Frequencies" NFT collection comprises an exclusive series of 21 meticulously crafted digital artworks conceived by an esteemed roster of AI artists, including Claire Silver, Emily Xie, Botto, and others. Through the skillful application of artificial intelligence (AI) and generative systems, these artists have created a captivating symphony of colors, textures, and forms that draw inspiration from Gucci's rich heritage of textiles, color palettes, and the iconic Bamboo 1947 handbag collection.

「未來頻率」NFT 系列由 21 件精心製作的數位藝術作品組成，由 Claire Silver、Emily Xie、Botto 等受人尊敬的 AI 藝術家構思而成。透過巧妙地應用人工智慧 (AI) 和生成系統，這些藝術家從 Gucci 豐富的紡織品傳統、調色板和標誌性的 Bamboo 1947 手袋系列中汲取靈感，創造了色彩、紋理和形式的迷人交響樂。

A Catalyst for Creative Expansion

創意擴展的催化劑

According to Sebastian Sanchez, Manager of Digital Art Sales at Christie's, this collaboration represents a significant milestone in the evolution of both the art and fashion industries. "This auction serves as a testament to the transformative power of Web3 technologies in unlocking new avenues for artistic expression," he remarked. "Generative artists are increasingly exploring the realms of textiles, garments, and patterns, while fashion designers are embracing digital platforms to push the boundaries of their craft."

佳士得數位藝術品銷售經理 Sebastian Sanchez 表示，此次合作代表了藝術和時尚產業發展的重要里程碑。 「這次拍賣證明了 Web3 技術在開啟藝術表達新途徑方面的變革力量，」他評論道。 “生成藝術家越來越多地探索紡織品、服裝和圖案領域，而時裝設計師則正在擁抱數位平台來突破他們的工藝界限。”

Gucci's Strategic Incursion into the Digital Sphere

Gucci 戰略進軍數位領域

Gucci's involvement in the "Future Frequencies" collection underscores the growing significance of digital art and fashion within the luxury landscape. The brand's strategic acquisitions of virtual land in The Sandbox metaverse and investments in decentralized autonomous organizations (DAOs) demonstrate its commitment to shaping the future of digital fashion and art.

Gucci 參與「未來頻率」系列凸顯了數位藝術和時尚在奢侈品領域日益增長的重要性。該品牌對 The Sandbox 虛擬世界中虛擬土地的策略性收購以及對去中心化自治組織 (DAO) 的投資表明了其對塑造數位時尚和藝術未來的承諾。

Bridging the Gap between Art Enthusiasts and Fashion Aficionados

彌合藝術愛好者和時尚愛好者之間的差距

Sanchez believes that the partnership with Gucci has infused the collection with a unique resonance, attracting both art collectors and fashion enthusiasts. "Gucci's reputation and influence extend far beyond the art world, presenting a tremendous opportunity to introduce new audiences to the captivating intersection of art and fashion," he noted.

Sanchez 認為，與 Gucci 的合作為該系列注入了獨特的共鳴，吸引了藝術收藏家和時尚愛好者。他指出：“古馳的聲譽和影響力遠遠超出了藝術界，為向新觀眾介紹藝術與時尚的迷人交匯點提供了巨大的機會。”

Claire Silver's Visionary Contribution

克萊爾·西爾弗 (Claire Silver) 的富有遠見的貢獻

Claire Silver, a renowned NFT artist who recently inaugurated her solo exhibition at SuperRare's New York City gallery, has contributed two captivating works to the collection. "My creations blend AI, 3D, film, and advanced mathematical functions with antique paintings and tapestries from diverse cultures," Silver explained. "These works celebrate the advent of AI, embodying the sophistication of experience, the wonder of innovation, the depth of cultural heritage, and the boundless potential of the future."

著名 NFT 藝術家 Claire Silver 最近在 SuperRare 紐約市畫廊舉辦了她的個展，她為該系列貢獻了兩件迷人的作品。 「我的創作將人工智慧、3D、電影和先進的數學函數與來自不同文化的古董畫和掛毯融為一體，」西爾弗解釋道。 「這些作品慶祝人工智慧的出現，體現了經驗的複雜性、創新的奇蹟、文化遺產的深度以及未來的無限潛力。”

Christie's Web3 Prowess and Gucci's Digital Fashion Leadership

Christie 的 Web3 實力和 Gucci 的數位時尚領導力

Christie's has cemented its position at the forefront of the Web3 revolution since its groundbreaking $69 million sale of Beeple's "EVERYDAYS" NFT in 2021. Gucci, meanwhile, has been steadily expanding its presence in digital fashion and art, establishing its Gucci Vault virtual experience venue in The Sandbox and investing in SuperRare's RARE token. This collaboration further solidifies the commitment of both organizations to pushing the boundaries of the digital art and fashion realms.

自2021 年Beeple 的「EVERYDAYS」NFT 以6,900 萬美元的突破性成交以來，佳士得鞏固了其在Web3 革命前沿的地位。建立了Gucci Vault 虛擬體驗場館進入 The Sandbox 並投資 SuperRare 的 RARE 代幣。此次合作進一步鞏固了兩個組織對突破數位藝術和時尚領域界限的承諾。

Auction Details and Availability

拍賣詳情和可用性

The "Future Frequencies" NFT collection will be available for bidding on Christie's 3.0 digital art platform from July 18 to July 25. This exclusive opportunity offers art collectors, fashion enthusiasts, and technology visionaries alike the chance to acquire a piece of this groundbreaking collaboration and contribute to the ongoing evolution of digital art and fashion.

「未來頻率」NFT 系列將於7 月18 日至7 月25 日在佳士得3.0 數位藝術平台上競標。合作作品的機會，為數位藝術和時尚的不斷發展做出貢獻。