谷歌採用以太坊：揭開策略佈局

谷歌透過推出 ENS 整合來策略性地採用以太坊。此舉標誌著這家科技巨頭與區塊鏈世界的親和力日益增強，縮小了主流用戶與加密世界之間的差距。

Google Embraces Ethereum: What's the Play Here?

Google擁抱以太坊：這裡有什麼玩法？

Google's recent integration of Ethereum Name Service (ENS) data into its search results has raised eyebrows in the cryptosphere. The move signals a growing affinity between the tech giant and the blockchain ecosystem. But what's driving this embrace?

谷歌最近將以太坊名稱服務（ENS）數據整合到其搜尋結果中，引起了加密領域的關注。此舉標誌著這家科技巨頭與區塊鏈生態系統之間的親和力日益增強。但是是什麼推動了這種擁抱呢？

ENS Integration: A Bridge to the Cryptoverse

ENS 整合：通往加密世界的橋樑

Google's integration of ENS data allows users to search for Ethereum addresses and access details like account balances and transaction history directly from the search bar. This functionality enhances the accessibility of crypto information, bridging the gap between mainstream users and the blockchain world.

谷歌整合了 ENS 數據，允許用戶搜尋以太坊地址並直接從搜尋欄存取帳戶餘額和交易歷史記錄等詳細資訊。該功能增強了加密資訊的可訪問性，縮小了主流用戶與區塊鏈世界之間的差距。

Crypto-Friendly Policy Shifts

加密貨幣友善的政策轉變

Google's pro-crypto stance has been evident in recent policy changes. Last year, the company revised its advertising guidelines to include "Cryptocurrency Coin Trusts," opening the door for Bitcoin ETFs to be featured in search results. Additionally, Google displayed an animated countdown to the Ethereum Merge event in 2022, showcasing its support for the network's upgrade.

谷歌支持加密貨幣的立場在最近的政策變化中顯而易見。去年，該公司修改了其廣告指南，將「加密貨幣信託」納入其中，為比特幣 ETF 在搜尋結果中出現打開了大門。此外，谷歌還展示了 2022 年以太坊合併事件的動畫倒數計時，展示了其對網路升級的支援。

ENS Token Soars on Google News

ENS 代幣在Google新聞上飆升

The announcement of Google's ENS integration has had a positive impact on the ENS token, which has rallied by around 6% in the past 24 hours. This suggests that investors see Google's embrace of ENS as a bullish sign for the project's long-term prospects.

谷歌宣布整合 ENS 對 ENS 代幣產生了積極影響，該代幣在過去 24 小時內上漲了約 6%。這表明投資者將 Google 對 ENS 的擁抱視為該專案長期前景的看漲信號。

Humanizing Web3: The Next Frontier

人性化 Web3：下一個前沿

According to ENS developer Jeff Lau, the integration with Google is part of a broader effort to "humanize web3." ENS aims to make crypto addresses more user-friendly by providing human-readable names. This aligns with Google's mission to make information accessible and understandable to all.

據 ENS 開發者 Jeff Lau 稱，與 Google 的整合是「使 web3 人性化」的更廣泛努力的一部分。 ENS 旨在透過提供人類可讀的名稱來使加密地址更加用戶友好。這符合 Google 的使命：讓所有人都能存取和理解資訊。

Crypto's Future: Google's Role

加密貨幣的未來：Google的角色

Google's growing involvement with crypto and blockchain technology underscores the mainstreaming of these technologies. By providing accessible information and supporting innovation, Google has the potential to play a pivotal role in shaping the future of the crypto ecosystem.

谷歌越來越多地參與加密貨幣和區塊鏈技術，凸顯了這些技術的主流化。透過提供可存取的資訊和支援創新，Google有潛力在塑造加密生態系統的未來方面發揮關鍵作用。

Outlook: A Continued Embrace

展望：持續擁抱

As crypto adoption continues to gain momentum, we can expect Google to further embrace this transformative technology. The integration of ENS data is just one step in Google's journey to bridge the gap between the traditional internet and the decentralized web.

隨著加密技術的採用繼續獲得動力，我們可以預期谷歌將進一步接受這種變革性技術。 ENS 資料的整合只是 Google 彌合傳統互聯網和去中心化網路之間差距的第一步。

Additional Insights

額外的見解

• Google's crypto-friendly stance could lead to increased adoption of cryptocurrencies and blockchain-based applications.
• The integration of ENS data provides a valuable tool for users to explore the Ethereum ecosystem.
• Google's continued support for crypto innovation could accelerate the growth and development of the industry.

谷歌對加密貨幣友善的立場可能會導致更多採用加密貨幣和基於區塊鏈的應用程式。ENS資料的集成為用戶探索以太坊生態系統提供了寶貴的工具。Google對加密貨幣創新的持續支持可以加速該行業的成長和發展。