Changelly：加密生態系統的開創性創新者

Changelly 是一家領先的加密貨幣交易所，見證了過去十年加密產業的指數級成長。在以用戶為中心的指導下，Changelly 已成為知名參與者，為全球超過 700 萬用戶提供安全且高效的加密貨幣和法幣到加密貨幣的交易。在不斷變化的加密貨幣格局中，Changelly 執行長 Jake Cormack 強調了適應不斷變化的趨勢、擁抱 DeFi 和去中心化交易所以及培養區塊鏈教育的重要性。 Changelly 對穩定性、價格和速度的關注，加上其 API 解決方案和合作夥伴關係，使其能夠在競爭激烈的行業中保持領先地位。在 Changelly 慶祝成立九週年之際，它仍然致力於產品組合多元化並擴大其全球影響力，推動更廣泛的加密貨幣行業的成長。

Changelly: A Trailblazing Force in the Crypto Landscape

Changelly：加密貨幣領域的開拓力量

Emergence of a Cryptocurrency Powerhouse

加密貨幣巨頭的出現

The burgeoning realm of cryptocurrency has witnessed a transformative decade, characterized by the meteoric rise of digital currencies, the advent of decentralized finance (DeFi), and an unwavering belief in blockchain technology's revolutionary potential. Amidst this dynamic landscape, Changelly has emerged as a prominent player, providing a secure and user-friendly platform for crypto-to-crypto and fiat-to-crypto exchanges to a global clientele of over 7 million users.

新興的加密貨幣領域經歷了變革性的十年，其特點是數位貨幣的快速崛起、去中心化金融（DeFi）的出現以及對區塊鏈技術革命潛力的堅定信念。在這充滿活力的格局中，Changelly 已成為一個傑出的參與者，為超過 700 萬用戶的全球客戶提供安全且用戶友好的平台，用於加密貨幣和法幣到加密貨幣的交易。

Navigating the Evolving Cryptosphere

探索不斷發展的加密圈

Jake Cormack, CEO of Changelly and a seasoned fintech expert, offers his insights on navigating the evolving crypto landscape. He emphasizes the importance of user-centric services and highlights Changelly's commitment to fostering industry growth.

Changelly 執行長兼經驗豐富的金融科技專家 Jake Cormack 提供了他對駕馭不斷變化的加密貨幣領域的見解。他強調了以用戶為中心的服務的重要性，並強調了 Changelly 對促進行業成長的承諾。

Q: Changelly marks its ninth anniversary this year. How has the crypto and blockchain industry evolved over the past decade?

Q：Changelly 今年迎來了成立九週年。過去十年來，加密貨幣和區塊鏈產業如何發展？

A: The last decade has been a whirlwind of innovation and disruption in the crypto sphere. We've seen Bitcoin's rise, the birth of altcoins, and the emergence of DeFi and non-fungible tokens (NFTs) reshaping the landscape. Despite market downturns, crashes, and the collapse of crypto-centric banks, the blockchain industry has persevered. Today, institutional adoption is on the rise, yet regulatory hurdles remain. Efforts to address the scalability and interoperability of crypto solutions continue, while the energy-intensive nature of mining poses environmental concerns. Overall, the industry has undergone a profound transformation, fueled by technological advancements, expanding use cases for crypto, and evolving regulatory frameworks.

答：過去十年是加密領域中創新與顛覆的旋風。我們見證了比特幣的崛起、山寨幣的誕生，以及 DeFi 和不可替代代幣 (NFT) 的出現重塑了模式。儘管市場低迷、崩盤以及以加密貨幣為中心的銀行倒閉，但區塊鏈產業仍然堅持了下來。如今，機構採用率正在上升，但監管障礙仍然存在。解決加密解決方案的可擴展性和互通性的努力仍在繼續，而採礦的能源密集性質引起了環境問題。總體而言，在技術進步、加密貨幣用例不斷擴大以及監管框架不斷發展的推動下，該行業經歷了深刻的變革。

Q: Comparing 2015 to today, what are the most significant changes in crypto users' behavior?

Q：與 2015 年相比，加密貨幣使用者行為最顯著的改變是什麼？

A: The crypto user base has undergone a major shift in the past decade. We've witnessed widespread mainstream adoption, broadening use cases for digital assets, and a more diverse demographic engaging with the crypto sector. Users exhibit a deeper understanding of the industry, thanks to educational initiatives that have expanded their knowledge beyond Bitcoin and Ethereum. Security and custody concerns are taking center stage, and regulatory awareness has grown. Additionally, the demand for crypto payments has surged, leading to increased interest from merchants seeking crypto payment partners. In response, we introduced Changelly PAY last year to meet this growing need.

答：過去十年，加密貨幣用戶群發生了重大轉變。我們見證了數位資產的廣泛主流採用、數位資產用例的擴大以及參與加密貨幣行業的更加多樣化的人群。由於教育措施將他們的知識擴展到比特幣和以太坊之外，用戶對這個行業有了更深入的了解。安全和託管問題正在成為焦點，監管意識也在增強。此外，對加密支付的需求激增，導致尋求加密支付合作夥伴的商家興趣增加。為此，我們去年推出了 Changelly PAY 來滿足這一不斷增長的需求。

Q: From DeFi to NFTs to Metaverse – the crypto industry is constantly innovating. How does Changelly adapt to these shifting trends?

Q：從 DeFi 到 NFT 再到 Metaverse——加密產業不斷創新。 Changelly 如何適應這些不斷變化的趨勢？

A: As a market veteran with nine years of experience, Changelly is committed to staying ahead of the curve. We adapt to changing trends by expanding our product portfolio, supporting a wider range of cryptocurrencies, and enhancing the customer experience. Our strategic partnerships with over 500 crypto companies, spanning Web3 gaming to pure DeFi, allow us to explore new areas and provide a comprehensive suite of services.

答：身為擁有九年經驗的市場老手，Changelly 致力於維持領先地位。我們透過擴展產品組合、支援更廣泛的加密貨幣並增強客戶體驗來適應不斷變化的趨勢。我們與 500 多家加密貨幣公司建立了策略合作夥伴關係，涵蓋 Web3 遊戲到純 DeFi，這使我們能夠探索新領域並提供全面的服務。

As a CeDeFi ecosystem, Changelly aims to merge the best of both financial systems, offering innovative and convenient Web3-based products with lower fees, enhanced security, greater accessibility, faster speed, and customized solutions.

作為CeDeFi 生態系統，Changelly 旨在整合兩個金融系統的優點，提供創新且便利的基於Web3 的產品，費用更低，安全性更高，可訪問性更強，速度更快，並且提供客製化解決方案。

Q: What is your perspective on DeFi and decentralized exchanges (DEXs)? How do you collaborate with them?

Q：您對 DeFi 和去中心化交易所（DEX）有何看法？你如何與他們合作？

A: DeFi and DEXs are integral to the evolution of the crypto market. We integrate with leading DeFi platforms and DEXs to facilitate seamless cryptocurrency swaps. We actively seek partnerships and liquidity provision arrangements with DEXs to provide users with improved accessibility, efficient digital asset management, and access to yield farming and decentralized trading opportunities. By embracing DeFi and DEXs, Changelly aims to provide users with a comprehensive suite of services that cater to their evolving needs.

答：DeFi 和 DEX 是加密貨幣市場發展不可或缺的一部分。我們與領先的 DeFi 平台和 DEX 集成，以促進無縫的加密貨幣交換。我們積極尋求與 DEX 的合作夥伴關係和流動性提供安排，為用戶提供更好的可訪問性、高效的數位資產管理以及獲得流動性挖礦和去中心化交易的機會。透過擁抱 DeFi 和 DEX，Changelly 旨在為用戶提供一整套服務，以滿足他們不斷變化的需求。

Q: How would you describe Changelly's role in the evolution of the crypto market?

Q：您如何描述 Changelly 在加密貨幣市場發展中所扮演的角色？

A: Changelly has been an early adopter of the cryptocurrency revolution. We are committed to driving mainstream adoption by providing a straightforward and secure platform for seamless exchange, designed to assist newcomers in their first steps in the crypto world.

答：Changelly 是加密貨幣革命的早期採用者。我們致力於透過提供簡單、安全的無縫交易平台來推動主流採用，旨在幫助新手邁出加密世界的第一步。

Over the past nine years, we have onboarded over seven million users globally, providing them with the ability to swap cryptocurrencies across popular and trending assets, blockchains, and trading pairs.

在過去的九年裡，我們在全球範圍內吸引了超過 700 萬用戶，使他們能夠在流行和趨勢資產、區塊鏈和交易對之間交換加密貨幣。

Furthermore, Changelly is actively involved in blockchain education through our free Crash Course initiative, empowering crypto enthusiasts with the knowledge to thrive in the Web3 economy.

此外，Changelly 透過我們的免費速成課程計畫積極參與區塊鏈教育，為加密貨幣愛好者提供在 Web3 經濟中蓬勃發展的知識。

Q: What are some of the most requested features from crypto users, and how are you responding to them?

Q：加密貨幣用戶最需要的一些功能是什麼？

A: Customer feedback is the cornerstone of our operations. We actively listen, learn, and take action through our 24/7 live support. To cater to the diverse needs of our user base, we continually add new cryptocurrencies to our platform, currently supporting over 100,000 trading pairs.

答：客戶的回饋是我們營運的基石。我們透過 24/7 即時支援積極傾聽、學習並採取行動。為了滿足用戶群的多樣化需求，我們不斷在平台上添加新的加密貨幣，目前支援超過 100,000 個交易對。

We are relentlessly dedicated to simplifying the exchange process through regular updates and improvements to our user interface and user experience, ensuring it remains intuitive and accessible for all levels of expertise. Most importantly, we prioritize the safety of our users by adhering to strict security protocols and refraining from storing user funds.

我們堅持不懈地致力於透過定期更新和改進我們的使用者介面和使用者體驗來簡化交換流程，確保其保持直觀且適合所有級別的專業知識。最重要的是，我們透過遵守嚴格的安全協議並避免儲存用戶資金來優先考慮用戶的安全。

Q: What unique features and dynamics does Changelly offer to stay ahead in this competitive sector?

Q：Changelly 提供哪些獨特的功能和動力來在這個競爭激烈的領域中保持領先？

A: Stability, price, and speed are our unwavering foundations, delivering exceptional service to our customers without exception. These fundamental principles are underpinned by world-class security, a smooth onboarding process, and dedicated 24/7 live support with an average response time of less than one minute.

答：穩定性、價格和速度是我們堅定不移的基礎，無一例外地為我們的客戶提供卓越的服務。這些基本原則以世界一流的安全性、流暢的入職流程以及平均回應時間不到一分鐘的專門 24/7 即時支援為基礎。

Our proprietary engine and governance have demonstrated outstanding resilience in the face of market volatility. For instance, Changelly ensured the stability of the USD Coin (USDC) even during its depegging event last year.

我們專有的引擎和治理在面對市場波動時展現了出色的彈性。例如，Changelly 即使在去年的脫鉤事件期間也確保了美元硬幣（USDC）的穩定性。

A growing segment of our user base is comprised of mature individuals over 50 years of age, a testament to our platform's user-friendliness. We adhere to AML standards and collaborate with sanctioned agencies to effectively counter illicit activities and bad actors in the crypto space. To further enhance security, we invest heavily in thorough security checks and assist in the recovery of stolen funds through our comprehensive Know Your Transaction (KYT) processes.

我們的用戶群中越來越多的人由 50 歲以上的成熟人士組成，證明了我們平台的用戶友好性。我們遵守反洗錢標準，並與受制裁機構合作，有效打擊加密貨幣領域的非法活動和不良行為者。為了進一步增強安全性，我們投入大量資金進行徹底的安全檢查，並透過全面的「了解您的交易」(KYT) 流程協助追回被盜資金。

Q: Changelly is also known for its API solutions. Could you elaborate on what you offer to other crypto businesses?

Q：Changelly 也因其 API 解決方案而聞名。能否詳細說明您為其他加密貨幣企業提供的服務？

A: Changelly's API solutions empower enterprises to integrate instant crypto exchange features into their own platforms. With our API, merchants can seamlessly offer their customers the convenience of cryptocurrency swaps directly within their apps or websites, enhancing the user experience and expanding the scope of services provided.

答：Changelly 的 API 解決方案使企業能夠將即時加密貨幣交換功能整合到自己的平台中。透過我們的 API，商家可以直接在其應用程式或網站內無縫地為客戶提供加密貨幣兌換的便利，從而增強用戶體驗並擴大所提供的服務範圍。

The API seamlessly connects to Changelly's liquidity pool, supporting a vast selection of cryptocurrencies. This ensures versatility, ease of integration, and optimal market coverage. Trusted by industry leaders such as Ledger, Trezor, Exodus, Tonkeeper, and Tangem, Changelly continuously expands its asset offerings, optimizes pricing, and offers competitive service and exchange fees.

該 API 無縫連接到 Changelly 的流動性池，支援多種加密貨幣。這確保了多功能性、易於整合和最佳的市場覆蓋範圍。 Changelly 受到 Ledger、Trezor、Exodus、Tonkeeper 和 Tangem 等行業領導者的信賴，不斷擴大其資產產品、優化定價並提供有競爭力的服務和交易費用。

Q: What significant milestones have you achieved over the past nine years?

Q：過去九年裡您取得了哪些重大里程碑？

A: The most significant milestone for me is the trust that Changelly has earned from over 500 partners and more than 7 million users worldwide. We have continuously diversified our product portfolio and expanded our offerings for both customers and partners. We operate in 150 countries, list 100,000 trading pairs, and empower businesses and individuals to harness the benefits of Web3 and blockchain technology.

答：對我來說最重要的里程碑是 Changelly 贏得了全球 500 多個合作夥伴和超過 700 萬用戶的信任。我們不斷豐富我們的產品組合，並為客戶和合作夥伴擴大我們的產品範圍。我們在 150 個國家/地區開展業務，列出 100,000 個交易對，並使企業和個人能夠利用 Web3 和區塊鏈技術的優勢。

In addition to our API solutions, we introduced the Changelly PAY merchant solution, providing customized crypto checkouts for over 80 cryptocurrencies with instant settlement and flexible fee management. Following user demand, we also added a fiat on-ramp to our platform.

除了我們的 API 解決方案之外，我們還推出了 Changelly PAY 商家解決方案，為 80 多種加密貨幣提供客製化的加密結帳服務，並具有即時結算和靈活的費用管理功能。根據用戶需求，我們還在平台上新增了法定入口。

Q: As a global trading platform, what are your plans for the future?

Q：作為一個全球性的交易平台，您對未來有什麼計畫？

A: Our primary focus is on product enhancement, expanding our token listings, and serving users on a global scale. We are strategically expanding our presence and reaching new markets with tailored offerings. From a business-to-business perspective, Changelly will continue to grow its partner network for exchange APIs, with a particular emphasis on merchant payment gateways, on-ramp, and off-ramp solutions.

答：我們的主要重點是產品增強、擴大我們的代幣清單以及在全球範圍內為用戶提供服務。我們正在策略性地擴大業務範圍，並透過量身訂製的產品進入新市場。從企業對企業的角度來看，Changelly 將繼續發展其交換 API 合作夥伴網絡，特別強調商家支付網關、入口和出口解決方案。