Changelly: A Trailblazing Innovator in the Crypto Ecosystem

Changelly, a leading cryptocurrency exchange, has witnessed the exponential growth of the crypto sector over the past decade. Guided by user-centricity, Changelly has become a prominent player, providing secure and efficient crypto-to-crypto and fiat-to-crypto exchanges to over 7 million users worldwide. Amidst the evolving crypto landscape, Changelly CEO Jake Cormack emphasizes the importance of adapting to shifting trends, embracing DeFi and decentralized exchanges, and cultivating blockchain education. Changelly's focus on stability, price, and speed, coupled with its API solutions and partnerships, enables it to stay ahead in the competitive sector. As Changelly celebrates its ninth anniversary, it remains committed to diversifying its product portfolio and expanding its global reach, driving the growth of the broader crypto industry.

Changelly: A Trailblazing Force in the Crypto Landscape

Emergence of a Cryptocurrency Powerhouse

The burgeoning realm of cryptocurrency has witnessed a transformative decade, characterized by the meteoric rise of digital currencies, the advent of decentralized finance (DeFi), and an unwavering belief in blockchain technology's revolutionary potential. Amidst this dynamic landscape, Changelly has emerged as a prominent player, providing a secure and user-friendly platform for crypto-to-crypto and fiat-to-crypto exchanges to a global clientele of over 7 million users.

Navigating the Evolving Cryptosphere

Jake Cormack, CEO of Changelly and a seasoned fintech expert, offers his insights on navigating the evolving crypto landscape. He emphasizes the importance of user-centric services and highlights Changelly's commitment to fostering industry growth.

Q: Changelly marks its ninth anniversary this year. How has the crypto and blockchain industry evolved over the past decade?

A: The last decade has been a whirlwind of innovation and disruption in the crypto sphere. We've seen Bitcoin's rise, the birth of altcoins, and the emergence of DeFi and non-fungible tokens (NFTs) reshaping the landscape. Despite market downturns, crashes, and the collapse of crypto-centric banks, the blockchain industry has persevered. Today, institutional adoption is on the rise, yet regulatory hurdles remain. Efforts to address the scalability and interoperability of crypto solutions continue, while the energy-intensive nature of mining poses environmental concerns. Overall, the industry has undergone a profound transformation, fueled by technological advancements, expanding use cases for crypto, and evolving regulatory frameworks.

Q: Comparing 2015 to today, what are the most significant changes in crypto users' behavior?

A: The crypto user base has undergone a major shift in the past decade. We've witnessed widespread mainstream adoption, broadening use cases for digital assets, and a more diverse demographic engaging with the crypto sector. Users exhibit a deeper understanding of the industry, thanks to educational initiatives that have expanded their knowledge beyond Bitcoin and Ethereum. Security and custody concerns are taking center stage, and regulatory awareness has grown. Additionally, the demand for crypto payments has surged, leading to increased interest from merchants seeking crypto payment partners. In response, we introduced Changelly PAY last year to meet this growing need.

Q: From DeFi to NFTs to Metaverse – the crypto industry is constantly innovating. How does Changelly adapt to these shifting trends?

A: As a market veteran with nine years of experience, Changelly is committed to staying ahead of the curve. We adapt to changing trends by expanding our product portfolio, supporting a wider range of cryptocurrencies, and enhancing the customer experience. Our strategic partnerships with over 500 crypto companies, spanning Web3 gaming to pure DeFi, allow us to explore new areas and provide a comprehensive suite of services.

As a CeDeFi ecosystem, Changelly aims to merge the best of both financial systems, offering innovative and convenient Web3-based products with lower fees, enhanced security, greater accessibility, faster speed, and customized solutions.

Q: What is your perspective on DeFi and decentralized exchanges (DEXs)? How do you collaborate with them?

A: DeFi and DEXs are integral to the evolution of the crypto market. We integrate with leading DeFi platforms and DEXs to facilitate seamless cryptocurrency swaps. We actively seek partnerships and liquidity provision arrangements with DEXs to provide users with improved accessibility, efficient digital asset management, and access to yield farming and decentralized trading opportunities. By embracing DeFi and DEXs, Changelly aims to provide users with a comprehensive suite of services that cater to their evolving needs.

Q: How would you describe Changelly's role in the evolution of the crypto market?

A: Changelly has been an early adopter of the cryptocurrency revolution. We are committed to driving mainstream adoption by providing a straightforward and secure platform for seamless exchange, designed to assist newcomers in their first steps in the crypto world.

Over the past nine years, we have onboarded over seven million users globally, providing them with the ability to swap cryptocurrencies across popular and trending assets, blockchains, and trading pairs.

Furthermore, Changelly is actively involved in blockchain education through our free Crash Course initiative, empowering crypto enthusiasts with the knowledge to thrive in the Web3 economy.

Q: What are some of the most requested features from crypto users, and how are you responding to them?

A: Customer feedback is the cornerstone of our operations. We actively listen, learn, and take action through our 24/7 live support. To cater to the diverse needs of our user base, we continually add new cryptocurrencies to our platform, currently supporting over 100,000 trading pairs.

We are relentlessly dedicated to simplifying the exchange process through regular updates and improvements to our user interface and user experience, ensuring it remains intuitive and accessible for all levels of expertise. Most importantly, we prioritize the safety of our users by adhering to strict security protocols and refraining from storing user funds.

Q: What unique features and dynamics does Changelly offer to stay ahead in this competitive sector?

A: Stability, price, and speed are our unwavering foundations, delivering exceptional service to our customers without exception. These fundamental principles are underpinned by world-class security, a smooth onboarding process, and dedicated 24/7 live support with an average response time of less than one minute.

Our proprietary engine and governance have demonstrated outstanding resilience in the face of market volatility. For instance, Changelly ensured the stability of the USD Coin (USDC) even during its depegging event last year.

A growing segment of our user base is comprised of mature individuals over 50 years of age, a testament to our platform's user-friendliness. We adhere to AML standards and collaborate with sanctioned agencies to effectively counter illicit activities and bad actors in the crypto space. To further enhance security, we invest heavily in thorough security checks and assist in the recovery of stolen funds through our comprehensive Know Your Transaction (KYT) processes.

Q: Changelly is also known for its API solutions. Could you elaborate on what you offer to other crypto businesses?

A: Changelly's API solutions empower enterprises to integrate instant crypto exchange features into their own platforms. With our API, merchants can seamlessly offer their customers the convenience of cryptocurrency swaps directly within their apps or websites, enhancing the user experience and expanding the scope of services provided.

The API seamlessly connects to Changelly's liquidity pool, supporting a vast selection of cryptocurrencies. This ensures versatility, ease of integration, and optimal market coverage. Trusted by industry leaders such as Ledger, Trezor, Exodus, Tonkeeper, and Tangem, Changelly continuously expands its asset offerings, optimizes pricing, and offers competitive service and exchange fees.

Q: What significant milestones have you achieved over the past nine years?

A: The most significant milestone for me is the trust that Changelly has earned from over 500 partners and more than 7 million users worldwide. We have continuously diversified our product portfolio and expanded our offerings for both customers and partners. We operate in 150 countries, list 100,000 trading pairs, and empower businesses and individuals to harness the benefits of Web3 and blockchain technology.

In addition to our API solutions, we introduced the Changelly PAY merchant solution, providing customized crypto checkouts for over 80 cryptocurrencies with instant settlement and flexible fee management. Following user demand, we also added a fiat on-ramp to our platform.

Q: As a global trading platform, what are your plans for the future?

A: Our primary focus is on product enhancement, expanding our token listings, and serving users on a global scale. We are strategically expanding our presence and reaching new markets with tailored offerings. From a business-to-business perspective, Changelly will continue to grow its partner network for exchange APIs, with a particular emphasis on merchant payment gateways, on-ramp, and off-ramp solutions.