视频流平台 Rumble 首次购买比特币储备

视频流媒体平台 Rumble 宣布首次购买比特币储备，这是一项突破性的进展，这是一个可能重塑未来的大胆举措

Video streaming platform Rumble has announced its first-ever Bitcoin reserve buy, making a bold move at the intersection of digital media and emerging financial technologies. As cryptocurrency continues to make strides in mainstream adoption, Rumble's decision signals the increasing role of blockchain and cryptocurrencies in the world of online content.

视频流媒体平台 Rumble 宣布首次购买比特币储备，在数字媒体和新兴金融技术的交叉领域迈出了大胆的一步。随着加密货币在主流采用中继续取得长足进步，Rumble 的决定标志着区块链和加密货币在在线内容世界中的作用日益增强。

Known for its stance on free speech and providing content creators with a platform that promises less censorship, Rumble has been steadily building a reputation for fostering a more open and creator-friendly environment. While YouTube continues to dominate the online video streaming market, Rumble has positioned itself as an alternative platform that values creator autonomy and freedom of expression.

Rumble 因其对言论自由的立场以及为内容创作者提供承诺减少审查的平台而闻名，一直在营造更加开放和对创作者友好的环境方面稳步建立声誉。虽然 YouTube 继续主导在线视频流媒体市场，但 Rumble 将自己定位为重视创作者自主权和言论自由的替代平台。

On January 19, 2025, Rumble's CEO, Chris Pavlovski, took to social media to reveal that the company had made its first purchase of Bitcoin as part of its treasury strategy, in line with its long-term goal of integrating cryptocurrency into its business model, enhancing its financial resilience, and keeping pace with the broader trend of corporate Bitcoin adoption.

2025 年 1 月 19 日，Rumble 首席执行官 Chris Pavlovski 在社交媒体上透露，该公司已首次购买比特币，作为其财务战略的一部分，符合其将加密货币纳入其商业模式的长期目标，增强其财务弹性，并跟上企业采用比特币的更广泛趋势。

“We believe that holding Bitcoin as part of our reserves is a strategic step forward for the company,” said Pavlovski in his announcement. “It's not only a hedge against inflation but also a demonstration of our commitment to staying at the forefront of innovation. As digital currencies continue to gain acceptance, we want to ensure Rumble is a part of the evolving financial ecosystem.”

帕夫洛夫斯基在声明中表示：“我们相信，持有比特币作为我们储备的一部分是公司向前迈出的战略一步。” “这不仅是对冲通胀的手段，也是我们致力于保持创新前沿的体现。随着数字货币不断获得接受，我们希望确保 Rumble 成为不断发展的金融生态系统的一部分。”

Often referred to as “digital gold,” Bitcoin has gained significant attention from institutional investors and companies over the past few years as a store of value and an alternative to traditional assets like fiat currencies. With its decision to allocate a portion of its reserves to Bitcoin, Rumble follows in the footsteps of notable companies like MicroStrategy, Tesla, and Block (formerly Square), which have embraced Bitcoin as a hedge against economic instability and a store of value.

比特币通常被称为“数字黄金”，在过去几年中作为一种价值储存手段和法定货币等传统资产的替代品，受到了机构投资者和公司的极大关注。 Rumble 决定将部分储备分配给比特币，紧随 MicroStrategy、Tesla 和 Block（前身为 Square）等著名公司的脚步，将比特币视为应对经济不稳定的对冲工具和价值储存手段。

This move by Rumble also reflects broader shifts in the digital media landscape, where the company's commitment to cryptocurrency signals that blockchain technology and decentralized systems will play an increasingly important role in the future of online content sharing and monetization. For Rumble, this decision could provide an innovative way to reward creators while diversifying its revenue streams. By adopting cryptocurrencies like Bitcoin, Rumble could eventually introduce features such as microtransactions, tipping systems, and content monetization through tokenized assets, which are already gaining traction in other decentralized platforms like BitClout and DLive, where users can earn cryptocurrency for their contributions.

Rumble 的这一举动也反映了数字媒体领域更广泛的变化，该公司对加密货币的承诺表明区块链技术和去中心化系统将在未来的在线内容共享和货币化中发挥越来越重要的作用。对于 Rumble 来说，这一决定可以提供一种创新的方式来奖励创作者，同时实现收入来源多元化。通过采用比特币等加密货币，Rumble 最终可以引入微交易、小费系统和通过代币化资产进行内容货币化等功能，这些功能已经在 BitClout 和 DLive 等其他去中心化平台中获得了关注，用户可以通过贡献来赚取加密货币。

Bitcoin, as the world's first decentralized digital currency, is based on blockchain technology, which ensures transparency and security without the need for intermediaries like banks. Over time, Bitcoin has gained recognition as a store of value due to its scarcity, divisibility, and resistance to inflationary pressures often associated with traditional fiat currencies.

比特币作为世界上第一个去中心化的数字货币，基于区块链技术，无需银行等中介机构即可确保透明度和安全性。随着时间的推移，比特币因其稀缺性、可分割性以及对通常与传统法定货币相关的通胀压力的抵抗力而被认为是一种价值储存手段。

By choosing to hold Bitcoin as part of its reserves, Rumble is hedging against potential risks posed by inflation and currency devaluation. In a world where traditional currencies can lose value due to government policies, Bitcoin offers an alternative with a fixed supply of 21 million coins, making it an attractive option for companies looking to safeguard their capital.

通过选择持有比特币作为其储备的一部分，Rumble 正在对冲通货膨胀和货币贬值带来的潜在风险。在传统货币可能因政府政策而贬值的世界中，比特币提供了一种固定供应量为 2100 万枚的替代品，使其成为寻求保护资本的公司的有吸引力的选择。

Furthermore, Bitcoin's decentralized nature aligns with Rumble's ethos of decentralization and independence from corporate control. In the same way that Bitcoin operates outside of the traditional banking system, Rumble's platform is designed to operate independently of the large tech giants that dominate the online content space. This philosophical alignment could resonate with the platform's user base, which values Rumble's commitment to minimizing censorship and prioritizing creator freedom.

此外，比特币的去中心化性质与 Rumble 的去中心化和独立于公司控制的精神相一致。就像比特币在传统银行系统之外运作一样，Rumble 的平台也被设计为独立于主导在线内容空间的大型科技巨头而运营。这种理念上的一致性可能会与平台的用户群产生共鸣，他们重视 Rumble 致力于最大限度地减少审查和优先考虑创作者自由的承诺。

In addition to its role as a hedge, Rumble's Bitcoin reserve could have a significant impact on its financial flexibility. As the cryptocurrency market continues to mature, Rumble may explore ways to integrate Bitcoin into its payment systems, allowing creators to receive payouts in Bitcoin or even launching a Rumble-branded cryptocurrency to further engage with its community.

除了作为对冲作用之外，Rumble 的比特币储备还可能对其财务灵活性产生重大影响。随着加密货币市场的不断成熟，Rumble 可能会探索将比特币整合到其支付系统中的方法，允许创作者以比特币接收付款，甚至推出 Rumble 品牌的加密货币以进一步与其社区互动。

The integration of cryptocurrency into digital media platforms opens up new opportunities for both creators and viewers. One of the key advantages of using Bitcoin and other cryptocurrencies is their ability to enable cross-border transactions without the need for banks or intermediaries. This allows creators from all over the world to monetize their content and receive payments more efficiently.

将加密货币融入数字媒体平台为创作者和观众带来了新的机会。使用比特币和其他加密货币的主要优势之一是它们能够实现跨境交易，而无需银行或中介机构。这使得来自世界各地的创作者能够通过他们的内容货币化并更有效地接收付款。

Rumble's move could set the stage for a wider adoption of cryptocurrencies in the digital content space. By incorporating cryptocurrency into its platform, Rumble could offer a more inclusive environment where creators can access a global audience and more easily monetize their work. For viewers, the ability to use cryptocurrency for tipping or purchasing content could bring a new level of engagement. As the use of cryptocurrencies becomes more commonplace, Rumble's adoption of Bitcoin could put it ahead of the curve in terms of offering innovative monetization and reward models.

Rumble 的举动可能为数字内容领域更广泛采用加密货币奠定基础。通过将加密货币纳入其平台，Rumble 可以提供一个更具包容性的环境，让创作者可以接触到全球受众，并更轻松地将他们的作品货币化。对于观众来说，使用加密货币进行小费或购买内容的能力可能会带来新的参与度。随着加密货币的使用变得越来越普遍，Rumble 对比特币的采用可能会使其在提供创新的货币化和奖励模式方面处于领先地位。

Moreover, integrating blockchain technology could enhance the transparency and accountability of content creators’ earnings. With blockchain's immutable ledger, creators could have access to real-time data about their revenue and viewership, ensuring fairness in payment distribution and content tracking.

此外，整合区块链技术可以提高内容创作者收入的透明度和问责制。借助区块链的不可变账本，创作者可以访问有关其收入和收视率的实时数据，确保支付分配和内容跟踪的公平性。

Rumble's decision to make a Bitcoin reserve purchase is part of a larger trend in which more companies are embracing cryptocurrency. As Bitcoin and

Rumble 购买比特币储备的决定是更多公司拥抱加密货币这一大趋势的一部分。作为比特币和