視訊串流平台 Rumble 首次購買比特幣儲備

視訊串流平台 Rumble 宣布首次購買比特幣儲備，這是一項突破性的進展，這是一個可能重塑未來的大膽舉措

Video streaming platform Rumble has announced its first-ever Bitcoin reserve buy, making a bold move at the intersection of digital media and emerging financial technologies. As cryptocurrency continues to make strides in mainstream adoption, Rumble's decision signals the increasing role of blockchain and cryptocurrencies in the world of online content.

視訊串流平台 Rumble 宣布首次購買比特幣儲備，在數位媒體和新興金融科技的交叉領域邁出了大膽的一步。隨著加密貨幣在主流採用中繼續取得長足進步，Rumble 的決定標誌著區塊鏈和加密貨幣在線上內容世界中的作用日益增強。

Known for its stance on free speech and providing content creators with a platform that promises less censorship, Rumble has been steadily building a reputation for fostering a more open and creator-friendly environment. While YouTube continues to dominate the online video streaming market, Rumble has positioned itself as an alternative platform that values creator autonomy and freedom of expression.

Rumble 因其對言論自由的立場以及為內容創作者提供承諾減少審查的平台而聞名，一直在營造更加開放和對創作者友好的環境方面穩步建立聲譽。雖然 YouTube 繼續主導線上影片串流市場，但 Rumble 將自己定位為重視創作者自主權和言論自由的替代平台。

On January 19, 2025, Rumble's CEO, Chris Pavlovski, took to social media to reveal that the company had made its first purchase of Bitcoin as part of its treasury strategy, in line with its long-term goal of integrating cryptocurrency into its business model, enhancing its financial resilience, and keeping pace with the broader trend of corporate Bitcoin adoption.

2025 年 1 月 19 日，Rumble 執行長 Chris Pavlovski 在社群媒體上透露，該公司已首次購買比特幣，作為其財務策略的一部分，符合其將加密貨幣納入其商業模式的長期目標，增強其財務彈性，並跟上企業採用比特幣的更廣泛趨勢。

“We believe that holding Bitcoin as part of our reserves is a strategic step forward for the company,” said Pavlovski in his announcement. “It's not only a hedge against inflation but also a demonstration of our commitment to staying at the forefront of innovation. As digital currencies continue to gain acceptance, we want to ensure Rumble is a part of the evolving financial ecosystem.”

帕夫洛夫斯基在聲明中表示：“我們相信，持有比特幣作為我們儲備的一部分是公司向前邁出的戰略一步。” 「這不僅是對沖通膨的手段，也是我們致力於維持創新前沿的體現。隨著數位貨幣不斷獲得接受，我們希望確保 Rumble 成為不斷發展的金融生態系統的一部分。

Often referred to as “digital gold,” Bitcoin has gained significant attention from institutional investors and companies over the past few years as a store of value and an alternative to traditional assets like fiat currencies. With its decision to allocate a portion of its reserves to Bitcoin, Rumble follows in the footsteps of notable companies like MicroStrategy, Tesla, and Block (formerly Square), which have embraced Bitcoin as a hedge against economic instability and a store of value.

比特幣通常被稱為“數位黃金”，在過去幾年中作為一種價值儲存手段和法定貨幣等傳統資產的替代品，受到了機構投資者和公司的極大關注。 Rumble 決定將部分儲備分配給比特幣，緊接著 MicroStrategy、Tesla 和 Block（前身為 Square）等著名公司的腳步，將比特幣視為應對經濟不穩定的對沖工具和價值儲存手段。

This move by Rumble also reflects broader shifts in the digital media landscape, where the company's commitment to cryptocurrency signals that blockchain technology and decentralized systems will play an increasingly important role in the future of online content sharing and monetization. For Rumble, this decision could provide an innovative way to reward creators while diversifying its revenue streams. By adopting cryptocurrencies like Bitcoin, Rumble could eventually introduce features such as microtransactions, tipping systems, and content monetization through tokenized assets, which are already gaining traction in other decentralized platforms like BitClout and DLive, where users can earn cryptocurrency for their contributions.

Rumble 的這一舉動也反映了數位媒體領域更廣泛的變化，該公司對加密貨幣的承諾表明區塊鏈技術和去中心化系統將在未來的線上內容共享和貨幣化中發揮越來越重要的作用。對於 Rumble 來說，這項決定可以提供一種創新的方式來獎勵創作者，同時實現收入來源多元化。透過採用比特幣等加密貨幣，Rumble 最終可以引入微交易、小費系統和透過代幣化資產進行內容貨幣化等功能，這些功能已經在BitClout 和DLive 等其他去中心化平台中獲得了關注，用戶可以透過貢獻賺取加密貨幣。

Bitcoin, as the world's first decentralized digital currency, is based on blockchain technology, which ensures transparency and security without the need for intermediaries like banks. Over time, Bitcoin has gained recognition as a store of value due to its scarcity, divisibility, and resistance to inflationary pressures often associated with traditional fiat currencies.

比特幣作為世界上第一個去中心化的數位貨幣，基於區塊鏈技術，無需銀行等中介機構即可確保透明度和安全性。隨著時間的推移，比特幣因其稀缺性、可分割性以及對通常與傳統法定貨幣相關的通膨壓力的抵抗力而被認為是一種價值儲存手段。

By choosing to hold Bitcoin as part of its reserves, Rumble is hedging against potential risks posed by inflation and currency devaluation. In a world where traditional currencies can lose value due to government policies, Bitcoin offers an alternative with a fixed supply of 21 million coins, making it an attractive option for companies looking to safeguard their capital.

透過選擇持有比特幣作為其儲備的一部分，Rumble 正在對沖通貨膨脹和貨幣貶值帶來的潛在風險。在傳統貨幣可能因政府政策而貶值的世界中，比特幣提供了一種固定供應量為 2,100 萬枚的替代品，使其成為尋求保護資本的公司的有吸引力的選擇。

Furthermore, Bitcoin's decentralized nature aligns with Rumble's ethos of decentralization and independence from corporate control. In the same way that Bitcoin operates outside of the traditional banking system, Rumble's platform is designed to operate independently of the large tech giants that dominate the online content space. This philosophical alignment could resonate with the platform's user base, which values Rumble's commitment to minimizing censorship and prioritizing creator freedom.

此外，比特幣的去中心化性質與 Rumble 的去中心化和獨立於公司控制的精神一致。就像比特幣在傳統銀行系統之外運作一樣，Rumble 的平台也被設計為獨立於主導線上內容空間的大型科技巨頭而運作。這種理念上的一致性可能會與平台的用戶群產生共鳴，他們重視 Rumble 致力於最大限度地減少審查和優先考慮創作者自由的承諾。

In addition to its role as a hedge, Rumble's Bitcoin reserve could have a significant impact on its financial flexibility. As the cryptocurrency market continues to mature, Rumble may explore ways to integrate Bitcoin into its payment systems, allowing creators to receive payouts in Bitcoin or even launching a Rumble-branded cryptocurrency to further engage with its community.

除了作為對沖作用之外，Rumble 的比特幣儲備還可能對其財務靈活性產生重大影響。隨著加密貨幣市場的不斷成熟，Rumble 可能會探索將比特幣整合到其支付系統中的方法，允許創作者以比特幣接收付款，甚至推出 Rumble 品牌的加密貨幣以進一步與其社群互動。

The integration of cryptocurrency into digital media platforms opens up new opportunities for both creators and viewers. One of the key advantages of using Bitcoin and other cryptocurrencies is their ability to enable cross-border transactions without the need for banks or intermediaries. This allows creators from all over the world to monetize their content and receive payments more efficiently.

將加密貨幣融入數位媒體平台為創作者和觀眾帶來了新的機會。使用比特幣和其他加密貨幣的主要優勢之一是它們能夠實現跨境交易，而無需銀行或中介機構。這使得來自世界各地的創作者能夠透過他們的內容貨幣化並更有效地接收付款。

Rumble's move could set the stage for a wider adoption of cryptocurrencies in the digital content space. By incorporating cryptocurrency into its platform, Rumble could offer a more inclusive environment where creators can access a global audience and more easily monetize their work. For viewers, the ability to use cryptocurrency for tipping or purchasing content could bring a new level of engagement. As the use of cryptocurrencies becomes more commonplace, Rumble's adoption of Bitcoin could put it ahead of the curve in terms of offering innovative monetization and reward models.

Rumble 的舉動可能為數位內容領域更廣泛採用加密貨幣奠定基礎。透過將加密貨幣納入其平台，Rumble 可以提供一個更具包容性的環境，讓創作者可以接觸到全球受眾，並更輕鬆地將他們的作品貨幣化。對於觀眾來說，使用加密貨幣進行小費或購買內容的能力可能會帶來新的參與。隨著加密貨幣的使用變得越來越普遍，Rumble 對比特幣的採用可能會使其在提供創新的貨幣化和獎勵模式方面處於領先地位。

Moreover, integrating blockchain technology could enhance the transparency and accountability of content creators’ earnings. With blockchain's immutable ledger, creators could have access to real-time data about their revenue and viewership, ensuring fairness in payment distribution and content tracking.

此外，整合區塊鏈技術可以提高內容創作者收入的透明度和問責制。借助區塊鏈的不可變帳本，創作者可以存取有關其收入和收視率的即時數據，確保支付分配和內容追蹤的公平性。

Rumble's decision to make a Bitcoin reserve purchase is part of a larger trend in which more companies are embracing cryptocurrency. As Bitcoin and

Rumble 購買比特幣儲備的決定是更多公司擁抱加密貨幣這一大趨勢的一部分。作為比特幣和