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加密货币新闻

Telegram 的迷你应用程序:大众通往区块链的门户

2024/03/29 22:01

TON 基金会投资总监 Justin Hyun 表示,Telegram 上基于区块链的迷你应用程序(称为迷你应用程序)为大规模区块链采用提供了潜在途径。这些应用程序在 Telegram 消息应用程序中提供用户友好的功能,无缝地向用户介绍区块链技术,而无需明确的教育。 Hyun 认为,通过提供简单的用例并利用 Telegram 的广泛用户群(每月超过 8 亿活跃用户),迷你应用程序可以帮助未来 5 亿用户加入区块链。

Telegram 的迷你应用程序:大众通往区块链的门户

Telegram's Mini Apps: A Trojan Horse for Mass Blockchain Adoption

Telegram 的迷你应用程序:大规模采用区块链的特洛伊木马

Telegram's blockchain-based Mini Apps, also known as Mini Apps, have emerged as a potential catalyst for widespread blockchain adoption. Justin Hyun, Director of Investments at TON Foundation, believes that these mini-decentralized applications (DApps) can serve as a "Trojan horse" to introduce a vast audience to blockchain technology without requiring explicit education or comprehension.

Telegram 基于区块链的迷你应用程序(也称为迷你应用程序)已成为区块链广泛采用的潜在催化剂。 TON 基金会投资总监 Justin Hyun 认为,这些迷你去中心化应用程序(DApp)可以充当“特洛伊木马”,向广大受众介绍区块链技术,而无需明确的教育或理解。

"Our thesis is to bring more users onto the blockchain without even needing to educate them about the blockchain," Hyun told Cointelegraph. "It's a Trojan horse way to say: look, you're letting in all these user-friendly DApps, and we won't even necessarily call them DApps […] It's just Telegram Mini Apps that they're using whether that's inside their channels."

“我们的主题是让更多用户使用区块链,甚至不需要对他们进行区块链教育,”Hyun 告诉 Cointelegraph。 “这是一种特洛伊木马的说法:看,你让所有这些用户友好的 DApp 进入,我们甚至不一定称它们为 DApp […] 他们正在使用的只是 Telegram 迷你应用程序,无论这是否在他们的内部渠道。”

Telegram Mini Apps, launched in 2020, represent an open platform that allows Web3 businesses to seamlessly integrate crypto-friendly applications within Telegram's messaging environment. The initiative, a collaboration between Telegram, The Open Network (TON) Foundation, and Tencent, aims to establish a comprehensive super-app platform.

Telegram Mini Apps 于 2020 年推出,代表了一个开放平台,允许 Web3 企业在 Telegram 的消息传递环境中无缝集成加密友好的应用程序。该倡议是 Telegram、开放网络 (TON) 基金会和腾讯之间的合作,旨在建立一个综合性的超级应用平台。

Hyun emphasizes the importance of straightforward and intuitive use cases that minimize the need for technical knowledge or awareness of blockchain principles for mass adoption:

Hyun 强调了简单直观的用例的重要性,这些用例可以最大限度地减少对技术知识或对区块链原理的认识的需求,以实现大规模采用:

"We believe mass adoption really comes in the form of simple use cases in the beginning, and then there will be drop-offs of more sophisticated users going into different types of use cases. But bringing 500 million people on-chain by 2028 — which is our goal — is going to require use cases that interact with the blockchain without the user knowing that in the front end."

“我们相信大规模采用一开始确实以简单用例的形式出现,然后越来越多的复杂用户会进入不同类型的用例。但到 2028 年,链上人数将达到 5 亿人——这是我们的目标——需要与区块链交互的用例,而用户在前端不知道这一点。”

Certain Telegram Mini Apps will incorporate Web3-specific financial incentives to encourage user engagement, further enhancing their allure.

某些 Telegram 迷你应用程序将纳入 Web3 特定的财务激励措施,以鼓励用户参与,进一步增强其吸引力。

Telegram, with its immense reach as the world's third-largest messenger app by monthly downloads, boasts over 800 million active users globally. The platform recently unveiled an advertising platform that leverages the TON blockchain for payment processing.

按每月下载量计算,Telegram 是全球第三大通讯应用程序,影响力巨大,在全球拥有超过 8 亿活跃用户。该平台最近推出了一个利用 TON 区块链进行支付处理的广告平台。

As of March 1st, Telegram channel owners in over 100 countries have the opportunity to generate revenue through their channels, receiving 50% of the advertising revenue generated by Telegram.

截至 3 月 1 日,100 多个国家的 Telegram 频道所有者有机会通过其频道创收,获得 Telegram 产生的广告收入的 50%。

TON Foundation, committed to fostering community growth, launched a $115 million incentive program on March 20th, allocating funds towards token mining, user incentives, airdrops, developer ecosystem support, and liquidity pool boosts.

致力于促进社区发展的 TON 基金会于 3 月 20 日推出了 1.15 亿美元的激励计划,将资金分配给代币挖矿、用户激励、空投、开发者生态系统支持和流动性池提升。

Telegram's Mini Apps, coupled with the platform's vast user base and financial incentives, present an unprecedented opportunity for blockchain integration and adoption. The "Trojan horse" approach employed by these mini-decentralized applications, combined with the allure of financial rewards, could pave the way for the next wave of blockchain users, significantly accelerating the realization of mass adoption.

Telegram 的迷你应用程序,加上该平台庞大的用户群和财务激励措施,为区块链集成和采用提供了前所未有的机会。这些小型去中心化应用程序采用的“特洛伊木马”方法,加上经济奖励的诱惑,可以为下一波区块链用户铺平道路,显着加速实现大规模采用。

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