三星和 Illvium 联手在 Gamescom 2024 上展示 Web3 游戏宇宙

电子巨头三星宣布与 Web3 公司 Illuvium 建立战略合作伙伴关系，重点关注后者的三款互联游戏领域。

Electronics giant Samsung is joining forces with Web3 company Illuvium in a strategic partnership that will showcase the latter’s universe of three interconnected games at Gamescom 2024. The collaboration will see Illuvium have a major presence at Samsung’s booth, specifically on select Samsung Web3 TVs.

电子巨头三星与 Web3 公司 Illuvium 建立战略合作伙伴关系，将在 Gamescom 2024 上展示后者的三款互联游戏宇宙。此次合作将使 Illuvium 在三星展台上占据重要地位，特别是在精选的三星 Web3 电视上。

Visitors at Gamescom will be able to experience Illuvium’s trio of games—Overworld, Arena, and Zero—directly at the Samsung booth as part of the partnership. Arena, one of the three games, will be making its mark in the esports arena, showcasing its competitive capabilities through community events and live streams.

作为合作伙伴关系的一部分，Gamescom 的参观者将能够直接在三星展位体验 Illuvium 的三款游戏——《Overworld》、《Arena》和《Zero》。三款游戏之一的《Arena》将在电子竞技领域崭露头角，通过社区活动和直播展示其竞技能力。

Previously, Illuvium collaborated with Team Liquid to promote Illuvium: Arena, with nine of Team Liquid’s streamers playing the autobattler and demonstrating its new competitive PvP mode. This earlier partnership highlights Illuvium’s strategy to engage the esports community and showcase the game’s potential in competitive gaming.

此前，Illuvium 与 Team Liquid 合作推广了 Illuvium：Arena，Team Liquid 的 9 名主播扮演自动战斗者并展示了其新的竞技 PvP 模式。这一早期的合作伙伴关系凸显了 Illvium 吸引电子竞技社区并展示该游戏在竞技游戏中的潜力的战略。

The partnership between Samsung and Illuvium centers around the GEN3RATOR campaign, which aims to merge the communities of both entities. According to a release, the campaign will give fans the chance to win prizes, including 10 GEN3RATOR NFTs. These NFTs are Samsung’s latest digital tool, which unlocks features on the Samsung Web3 Roadmap, enhancing user engagement and interaction within the ecosystem.

三星和 Illvium 之间的合作伙伴关系围绕 GEN3RATOR 活动展开，该活动旨在合并两个实体的社区。据一份新闻稿称，该活动将为粉丝提供赢取奖品的机会，其中包括 10 个 GEN3RATOR NFT。这些 NFT 是三星最新的数字工具，可解锁三星 Web3 路线图上的功能，增强生态系统内的用户参与度和交互。

Kieran Warwick, CEO and Co-Founder of Illuvium, will be participating as a speaker in the “Good Morning Gamescom” panel discussion. His presence highlights the importance of this partnership and the strategic direction Illuvium is taking in the gaming and Web3 spaces.

Illuvium 首席执行官兼联合创始人 Kieran Warwick 将作为演讲者参加“Good Morning Gamescom”小组讨论。他的出席凸显了这种合作伙伴关系的重要性以及 Illvium 在游戏和 Web3 领域的战略方向。

Samsung’s partnership with Illuvium is part of a broader strategy of engaging with gaming companies and entities aiming to enter the esports domain. Samsung already has a PUBG Mobile division in collaboration with esports organization NRG and has sponsored multiple events and esports organizations, including TELUS Esports, GODSENT, and the Snapdragon Pro Series.

三星与 Illvium 的合作是与旨在进入电子竞技领域的游戏公司和实体合作的更广泛战略的一部分。三星已经与电子竞技组织 NRG 合作成立了 PUBG Mobile 部门，并赞助了多个赛事和电子竞技组织，包括 TELUS Esports、GODSENT 和 Snapdragon Pro Series。

Samsung’s history of involvement in gaming and esports demonstrates its commitment to fostering and supporting competitive gaming. The collaboration with Illuvium further cements Samsung’s role as a significant player in the gaming industry, leveraging its technology and resources to enhance the gaming experience for fans and players.

三星参与游戏和电子竞技的历史表明了其对培育和支持竞技游戏的承诺。与 Illuvium 的合作进一步巩固了三星作为游戏行业重要参与者的地位，利用其技术和资源来增强粉丝和玩家的游戏体验。

The partnership between Samsung and Illuvium at Gamescom 2024 marks a strategic integration of advanced Web3 technology with immersive gaming experiences. By showcasing Illuvium’s interconnected games and engaging in the esports space, Samsung expands its influence in the gaming industry. The GEN3RATOR campaign serves as a bridge between communities, offering unique fan experiences and advancing the integration of blockchain technology in gaming. With prominent figures like Kieran Warwick participating in key discussions, the collaboration positions both Samsung and Illuvium at the forefront of this evolving frontier.

三星和 Illvium 在 Gamescom 2024 上的合作标志着先进的 Web3 技术与沉浸式游戏体验的战略整合。通过展示 Illuvium 的互联游戏并涉足电子竞技领域，三星扩大了其在游戏行业的影响力。 GEN3RATOR 活动充当社区之间的桥梁，提供独特的粉丝体验并推进区块链技术在游戏中的集成。 Kieran Warwick 等知名人士参与重要讨论，此次合作使三星和 Illvium 都处于这一不断发展的前沿领域的前沿。