Rumble刚刚放下了一个重磅炸弹：它正在推出自己的数字钱包，而Tether正在支持此举

这不仅仅是另一个加密整合，这可能是Big Tech控制创建者货币化的直接挑战。

In a surprising move that could reshape the creator economy, video-sharing platform Rumble is launching its own digital wallet, backed by leading stablecoin issuer Tether.

令人惊讶的举动可以重塑创作者的经济，视频共享平台Rumble在领先的Stablecoin发行人Tether的支持下推出了自己的数字钱包。

Announced via X (formerly Twitter) post by Rumble CEO Chris Pavlovski, the platform's new venture aims to provide creators with better monetization options, especially in international markets.

该平台的新企业旨在通过Rumble首席执行官Chris Pavlovski通过X（以前是Twitter）帖子宣布，旨在为创作者提供更好的获利选择，尤其是在国际市场中。

"We will help monetize creators better than most advertisers, especially in international markets," Pavlovski said.

帕夫洛夫斯基说：“我们将帮助比大多数广告商更好地利用创作者的货币化，尤其是在国际市场上。”

The move comes as part of a broader crypto integration strategy by the platform, which saw Tether invest $775 million in December 2024. Out of that investment, $250 million is dedicated to aiding Rumble's expansion plans.

此举是该平台采用更广泛的加密整合策略的一部分，该策略在2024年12月在2024年12月投资了7.75亿美元。在这项投资中，2.5亿美元致力于协助Rumble的扩张计划。

Earlier this month, rumors swirled online about a potential partnership between the two entities for a new venture.

本月初，谣言在网上旋转了有关两个实体之间的潜在合作伙伴关系的新事业。

Now, Tether CEO Paolo Ardoino has confirmed the collaboration, sharing a post by Pavlovski about launching Rumble Wallet.

现在，系绳首席执行官保罗·阿多诺（Paolo Ardoino）确认了这项合作，并分享了帕夫洛夫斯基（Pavlovski）关于推出隆隆钱包的帖子。

Announcing the platform's new venture.

宣布该平台的新事业。

"We are launching our own wallet to help monetize creators better than most advertisers, especially in international markets."

“我们正在推出自己的钱包，以帮助大多数广告商，尤其是在国际市场上更好地利用创作者获利​​。”

— Chris Pavlovski, CEO of Rumble.

- Rumble首席执行官Chris Pavlovski。

"A wallet for the people," Ardoino said, adding a cryptic comment.

阿多利诺说：“人民的钱包。”

Why Is Video Platform Focused On Crypto?

为什么视频平台专注于加密货币？

While known for video content, Rumble has been steadily integrating digital assets into its ecosystem.

尽管以视频内容而闻名，但Rumble一直在稳步将数字资产纳入其生态系统。

Besides Tether's investment, which began in December 2024, and plans to add Bitcoin to its treasury, announced last November, the platform has made several moves into the crypto space.

除了始于2024年12月的Tether的投资，并计划在去年11月宣布将比特币添加到其财政部外，该平台还向加密货币领域采取了多次操作。

Announced in January, part of its broader treasury strategy will see a $20 million allocation to BTC.

1月份宣布，其更广泛的国库策略将为BTC提供2000万美元的分配。

So far this year, the platform has bought 188 BTC for a total of $17.1 million, at an average price of around $91,000 per BTC.

今年到目前为止，该平台以1710万美元的价格购买了188 BTC，平均价格约为每BTC 91,000美元。

However, despite the platform's interest in BTC, it seems focused on stablecoins for creator payments.

但是，尽管该平台对BTC有兴趣，但它似乎集中于创建者付款的Stablecoins。

Many global creators face difficulties with banking limitations and slow cross-border payments, especially in regions where traditional ad revenue models aren't as developed.

许多全球创作者面临银行限制和缓慢的跨境支付的困难，尤其是在传统广告收入模型没有开发的地区。

A stablecoin-powered wallet could quickly solve these issues and provide creators with more financial control.

稳定的钱包可以迅速解决这些问题，并为创作者提供更多的财务控制。

Many creators have also faced difficulties with varying payout methods and, in some cases, demonetization on other platforms.

许多创作者还面临着不同的支出方法的困难，在某些情况下，在其他平台上进行了货币化。

But, with its own wallet, Rumble would have complete control over how creators get paid, and creators could easily switch between platforms.

但是，有了自己的钱包，Rumble将完全控制创作者的报酬，而创作者可以轻松地在平台之间切换。

Unpacking The Importance Of A Crypto Wallet In 2024

解开2024年加密钱包的重要性

In a post on X, Pavlovski said that creators will be able to better monetize their content with crypto.

帕夫洛夫斯基（Pavlovski）在X上的帖子中说，创作者将能够通过加密货币更好地获取其内容。

"We are launching our own wallet to help monetize creators better than most advertisers, especially in international markets," he said.

他说：“我们正在推出自己的钱包，以帮助大多数广告商，尤其是在国际市场上更好地利用创作者货币化。”

Announcing the platform's new venture.

宣布该平台的新事业。

"We are launching our own wallet to help monetize creators better than most advertisers, especially in international markets."

“我们正在推出自己的钱包，以帮助大多数广告商，尤其是在国际市场上更好地利用创作者获利​​。”

— Chris Pavlovski, CEO of Rumble.

- Rumble首席执行官Chris Pavlovski。

"A wallet for the people," Ardoino said, adding a cryptic comment.

阿多利诺说：“人民的钱包。”

Why Is Video Platform Focused On Crypto?

为什么视频平台专注于加密货币？

While known for video content, Rumble has been steadily integrating digital assets into its ecosystem.

尽管以视频内容而闻名，但Rumble一直在稳步将数字资产纳入其生态系统。

Besides Tether’s investment, which began in December 2024, and plans to add Bitcoin to its treasury, announced last November, the platform has made several moves into the crypto space.

除了始于2024年12月的Tether的投资，并计划在去年11月宣布将比特币添加到其财政部外，该平台还向加密货币领域采取了多次操作。

Announced in January, part of its broader treasury strategy will see a $20 million allocation to BTC.

1月份宣布，其更广泛的国库策略将为BTC提供2000万美元的分配。

So far this year, the platform has bought 188 BTC for a total of $17.1 million, at an average price of around $91,000 per BTC.

今年到目前为止，该平台以1710万美元的价格购买了188 BTC，平均价格约为每BTC 91,000美元。

However, despite the platform's interest in BTC, it seems focused on stablecoins for creator payments.

但是，尽管该平台对BTC有兴趣，但它似乎集中于创建者付款的Stablecoins。

Many global creators face difficulties with banking limitations and slow cross-border payments, especially in regions where traditional ad revenue models aren't as developed.

许多全球创作者面临银行限制和缓慢的跨境支付的困难，尤其是在传统广告收入模型没有开发的地区。

A stablecoin-powered wallet could quickly solve these issues and provide creators with more financial freedom.

一个稳定的钱包可以迅速解决这些问题，并为创作者提供更多的财务自由。

Many creators have also faced difficulties with varying payout methods and, in some cases, demonetization on other platforms.

许多创作者还面临着不同的支出方法的困难，在某些情况下，在其他平台上进行了货币化。

But, with its own wallet, Rumble would have complete control over how creators get paid, and creators could easily switch between platforms.

但是，有了自己的钱包，Rumble将完全控制创作者的报酬，而创作者可以轻松地在平台之间切换。