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加密货币新闻

应对 Web3 的融资挑战:为资本有限的初创企业释放机遇

2024/04/29 04:11

在资金有限的情况下驾驭 Web3 初创公司的格局需要战略规划和适应性。利用开源工具、社区建设、可持续增长战略、资助计划和合作可以帮助企业家克服融资挑战。通过优先考虑有机增长、拥抱引导并根据用户反馈进行迭代,Web3 初创公司即使在资源有限的情况下也能取得成功。

应对 Web3 的融资挑战:为资本有限的初创企业释放机遇

The Funding Landscape of Web3 Startups: Navigating Challenges and Unlocking Opportunities with Limited Capital

Web3 初创公司的融资格局:以有限资本应对挑战并释放机遇

A Market Shift: Bear Market Challenges and Bear Market Opportunities

市场转变:熊市挑战和熊市机遇

The cryptocurrency market has been exhibiting signs of resurgence, signaling the potential for a market revival that has been eagerly anticipated for the past two years. In the realm of Web3, bear markets are often regarded as prime time for development, as they provide an environment where products are tested by adversity, enabling them to refine their resilience, scalability, and ability to thrive under demanding conditions.

加密货币市场已经呈现出复苏的迹象,预示着过去两年人们热切期待的市场复苏的潜力。在 Web3 领域,熊市通常被认为是发展的黄金时期,因为它们提供了一个产品经受逆境考验的环境,使产品能够提高其弹性、可扩展性以及在苛刻条件下蓬勃发展的能力。

However, it is important to acknowledge that sentiment plays a significant role in the crypto space. When the market is bullish, builders and consumers tend to exhibit greater optimism about new products and services. This optimistic environment encourages aspiring builders to embark on ambitious ventures, confident in finding an enthusiastic audience of consumers.

然而,重要的是要承认情绪在加密货币领域发挥着重要作用。当市场看涨时,建筑商和消费者往往对新产品和服务表现出更大的乐观态度。这种乐观的环境鼓励有抱负的建筑商开展雄心勃勃的事业,并有信心找到热情的消费者。

However, those who have spent the past two years meticulously studying market dynamics and closely monitoring token movements may face challenges in initiating new projects, as the funding landscape has undergone a significant shift in the past year. Recent industry events, such as project collapses and unfulfilled expectations, have prompted investors to adopt a more cautious approach, resulting in a tightening of funding opportunities.

然而,那些在过去两年里仔细研究市场动态并密切关注代币走势的人可能会在启动新项目时面临挑战,因为融资格局在过去一年中发生了重大转变。近期项目倒闭、预期未达到等行业事件促使投资者采取更加谨慎的态度,导致融资机会收紧。

Shrinking Funding Landscape: Decreased Investments and Cautious Venture Capitalists

融资格局萎缩:投资减少和风险投资家谨慎

Data from Crunchbase reveals a sobering picture: funding for Web3 startups plummeted by 78% and 76% in the first two quarters of 2023, respectively, compared to the same periods in 2022. The Block further reports that venture capitalists injected $10.7 billion into crypto startups in 2023, marking a substantial 68% decrease from the $33.3 billion invested in 2022.

Crunchbase 的数据揭示了一幅令人警醒的景象:与 2022 年同期相比,2023 年前两个季度 Web3 初创公司的资金分别骤降 78% 和 76%。 The Block 进一步报道称,风险投资家向加密初创公司注入了 107 亿美元到 2023 年,投资额将比 2022 年的 333 亿美元大幅减少 68%。

The scarcity of funding for Web3 startups has heightened the caution exercised by venture capitalists, necessitating a reassessment of strategies for building and scaling startups with minimal seed funding.

Web3 初创公司资金的匮乏加剧了风险投资家的谨慎态度,有必要重新评估以最少的种子资金建立和扩展初创公司的策略。

Leveraging Open-Source Tools and the Power of Communities

利用开源工具和社区的力量

In the face of limited funding, utilizing open-source tools and fostering communities becomes paramount for Web3 startups seeking to establish a solid foundation. Platforms such as Ethereum, Polkadot, and Cosmos provide decentralized infrastructure and protocols, facilitating the development of startups. However, it is worth noting that gas fees associated with these platforms can be a concern for startups with limited resources.

面对有限的资金,利用开源工具和培育社区对于寻求建立坚实基础的 Web3 初创公司来说至关重要。以太坊、Polkadot 和 Cosmos 等平台提供去中心化的基础设施和协议,促进初创企业的发展。然而,值得注意的是,与这些平台相关的汽油费可能是资源有限的初创公司所关心的问题。

Engaging with open-source communities fosters an environment of collaboration, knowledge sharing, and mutual support. Individuals with diverse expertise can come together, pooling their knowledge and resources to bring initiatives to life, even before revenue streams materialize. Additionally, adopting a decentralized autonomous organization (DAO) structure from the outset grants greater autonomy to the community, empowering individuals to contribute to the project in exchange for tokens. As the project progresses and tokens appreciate in value, contributors reap the benefits of their early involvement.

参与开源社区可以营造协作、知识共享和相互支持的环境。具有不同专业知识的个人可以聚集在一起,汇集他们的知识和资源,甚至在收入流实现之前就将计划付诸实践。此外,从一开始就采用去中心化自治组织(DAO)结构可以赋予社区更大的自治权,使个人能够为项目做出贡献以换取代币。随着项目的进展和代币的升值,贡献者会从早期参与中获益。

This approach can serve as an effective starting point for developing a minimal viable product (MVP), minimizing unnecessary expenses. Startups can identify and prioritize the essential features that cater to the immediate needs of their target audience, enabling them to gather valuable user feedback and continuously refine their product without incurring significant financial outlay.

这种方法可以作为开发最小可行产品 (MVP) 的有效起点,最大限度地减少不必要的开支。初创公司可以识别并优先考虑满足目标受众即时需求的基本功能,使他们能够收集有价值的用户反馈并不断改进他们的产品,而不会产生大量的财务支出。

Creating Sustainable Growth Strategies

制定可持续增长战略

Scaling a Web3 startup with limited resources demands a shift towards sustainable growth strategies. Instead of relying on costly marketing campaigns, startups should focus on organic growth through community-building and word-of-mouth referrals. Active engagement with potential users on social media platforms and participation in industry events can generate traction without the need for hefty financial investments.

要利用有限的资源扩展 Web3 初创公司的规模,需要转向可持续增长战略。初创公司不应依赖昂贵的营销活动,而应专注于通过社区建设和口碑推荐来实现有机增长。在社交媒体平台上与潜在用户积极互动以及参与行业活动可以产生吸引力,而无需大量的财务投资。

Organizing meet-ups in different cities, connecting with interested communities, and fostering ecosystem growth can raise awareness and mobilize community members to support the scaling of new projects. Exploring grant programs and hackathons specifically designed for Web3 startups can provide a much-needed lifeline. Numerous organizations offer funding opportunities for innovative initiatives, while hackathons present opportunities for exposure and potential funding for exceptional ideas.

在不同城市组织聚会、与感兴趣的社区建立联系并促进生态系统发展可以提高认识并动员社区成员支持新项目的扩展。探索专门为 Web3 初创公司设计的资助计划和黑客马拉松可以提供急需的生命线。许多组织为创新举措提供资助机会,而黑客马拉松则为杰出创意提供曝光和潜在资助的机会。

These initiatives enable startups to showcase their capabilities and concepts to potential investors, mitigating financial constraints. Strategic alliances with existing and well-established startups can amplify resources and overcome limitations. Through collaboration with complementary ventures, startups can share costs, pool resources, and leverage each other's expertise. This collective approach promotes innovation, problem-solving, and market expansion without substantial financial investments.

这些举措使初创企业能够向潜在投资者展示其能力和概念,从而缓解财务限制。与现有的、成熟的初创企业建立战略联盟可以扩大资源并克服限制。通过与互补企业合作,初创企业可以分担成本、汇集资源并利用彼此的专业知识。这种集体方法无需大量财务投资即可促进创新、解决问题和市场扩张。

Seeking Mentorship and Embracing Bootstrapping

寻求指导并拥抱引导

Seeking mentorship from industry leaders who have successfully built bootstrapped products can be invaluable for accessing practical experience and real-time insights into the industry's pulse. Embracing the ethos of bootstrapping and iteration is crucial for Web3 startups with limited funding. Instead of relying solely on external funding, startups can self-fund or utilize revenue generated from early adopters to fuel growth. Continuous iteration of the product based on user feedback ensures progress towards the vision while conserving financial resources.

向成功构建自举产品的行业领导者寻求指导对于获得实践经验和对行业脉搏的实时洞察非常宝贵。对于资金有限的 Web3 初创公司来说,拥抱引导和迭代的精神至关重要。初创公司可以自筹资金或利用早期采用者产生的收入来推动增长,而不是仅仅依赖外部资金。根据用户反馈不断迭代产品,确保在实现愿景的同时节省财务资源。

Conclusion: Overcoming Challenges and Embracing Opportunities

结论:克服挑战,拥抱机遇

While securing substantial funding may pose challenges for Web3 startups, it is not an insurmountable barrier. By leveraging open-source tools, developing a lean MVP, prioritizing sustainable growth, tapping into grant programs and hackathons, fostering collaborations, and embracing bootstrapping and iteration, entrepreneurs can navigate the Web3 landscape with limited funds. With resilience, adaptability, and strategic planning, success in the Web3 space is within reach, even with modest resources.

虽然获得大量资金可能会给 Web3 初创公司带来挑战,但这并不是一个不可逾越的障碍。通过利用开源工具、开发精益 MVP、优先考虑可持续增长、利用资助计划和黑客马拉松、促进合作以及拥抱引导和迭代,企业家可以用有限的资金驾驭 Web3 格局。凭借弹性、适应性和战略规划,即使资源有限,Web3 领域的成功也是触手可及。

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