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在資金有限的情況下駕馭 Web3 新創公司的格局需要策略規劃和適應性。利用開源工具、社區建設、永續成長策略、資助計劃和合作可以幫助企業家克服融資挑戰。透過優先考慮有機成長、擁抱引導並根據用戶回饋進行迭代,Web3 新創公司即使在資源有限的情況下也能取得成功。
The Funding Landscape of Web3 Startups: Navigating Challenges and Unlocking Opportunities with Limited Capital
Web3 新創公司的融資格局:以有限資本應對挑戰並釋放機會
A Market Shift: Bear Market Challenges and Bear Market Opportunities
市場轉變:熊市挑戰與熊市機遇
The cryptocurrency market has been exhibiting signs of resurgence, signaling the potential for a market revival that has been eagerly anticipated for the past two years. In the realm of Web3, bear markets are often regarded as prime time for development, as they provide an environment where products are tested by adversity, enabling them to refine their resilience, scalability, and ability to thrive under demanding conditions.
加密貨幣市場已經呈現出復甦的跡象,預示著過去兩年人們熱切期待的市場復甦的潛力。在 Web3 領域,熊市通常被認為是發展的黃金時期,因為它們提供了一個產品經受逆境考驗的環境,使產品能夠提高其彈性、可擴展性以及在苛刻條件下蓬勃發展的能力。
However, it is important to acknowledge that sentiment plays a significant role in the crypto space. When the market is bullish, builders and consumers tend to exhibit greater optimism about new products and services. This optimistic environment encourages aspiring builders to embark on ambitious ventures, confident in finding an enthusiastic audience of consumers.
然而,重要的是要承認情緒在加密貨幣領域中發揮著重要作用。當市場看漲時,建築商和消費者往往對新產品和服務表現出更大的樂觀態度。這種樂觀的環境鼓勵有抱負的建築商開展雄心勃勃的事業,並有信心找到熱情的消費者。
However, those who have spent the past two years meticulously studying market dynamics and closely monitoring token movements may face challenges in initiating new projects, as the funding landscape has undergone a significant shift in the past year. Recent industry events, such as project collapses and unfulfilled expectations, have prompted investors to adopt a more cautious approach, resulting in a tightening of funding opportunities.
然而,那些在過去兩年裡仔細研究市場動態並密切關注代幣走勢的人可能會在啟動新項目時面臨挑戰,因為融資格局在過去一年中發生了重大轉變。近期專案倒閉、預期未達到等產業事件促使投資人採取更謹慎的態度,導致融資機會收緊。
Shrinking Funding Landscape: Decreased Investments and Cautious Venture Capitalists
融資格局萎縮:投資減少和創投謹慎
Data from Crunchbase reveals a sobering picture: funding for Web3 startups plummeted by 78% and 76% in the first two quarters of 2023, respectively, compared to the same periods in 2022. The Block further reports that venture capitalists injected $10.7 billion into crypto startups in 2023, marking a substantial 68% decrease from the $33.3 billion invested in 2022.
Crunchbase 的數據揭示了一幅令人警醒的景象:與2022 年同期相比,2023 年前兩季Web3 新創公司的資金分別驟降78% 和76%。加密新創公司注入了107 億美元到 2023 年,投資額將比 2022 年的 333 億美元大幅減少 68%。
The scarcity of funding for Web3 startups has heightened the caution exercised by venture capitalists, necessitating a reassessment of strategies for building and scaling startups with minimal seed funding.
Web3 新創公司資金的匱乏加劇了創投家的謹慎態度,有必要重新評估以最少的種子資金建立和擴展新創公司的策略。
Leveraging Open-Source Tools and the Power of Communities
利用開源工具和社群的力量
In the face of limited funding, utilizing open-source tools and fostering communities becomes paramount for Web3 startups seeking to establish a solid foundation. Platforms such as Ethereum, Polkadot, and Cosmos provide decentralized infrastructure and protocols, facilitating the development of startups. However, it is worth noting that gas fees associated with these platforms can be a concern for startups with limited resources.
面對有限的資金,利用開源工具和培育社群對於尋求建立堅實基礎的 Web3 新創公司來說至關重要。以太坊、Polkadot 和 Cosmos 等平台提供去中心化的基礎設施和協議,促進新創企業的發展。然而,值得注意的是,與這些平台相關的汽油費可能是資源有限的新創公司所關心的問題。
Engaging with open-source communities fosters an environment of collaboration, knowledge sharing, and mutual support. Individuals with diverse expertise can come together, pooling their knowledge and resources to bring initiatives to life, even before revenue streams materialize. Additionally, adopting a decentralized autonomous organization (DAO) structure from the outset grants greater autonomy to the community, empowering individuals to contribute to the project in exchange for tokens. As the project progresses and tokens appreciate in value, contributors reap the benefits of their early involvement.
參與開源社群可以創造協作、知識分享和相互支持的環境。具有不同專業知識的個人可以聚集在一起,匯集他們的知識和資源,甚至在收入流實現之前就將計劃付諸實踐。此外,從一開始就採用去中心化自治組織(DAO)結構可以賦予社區更大的自治權,使個人能夠為專案做出貢獻以換取代幣。隨著專案的進度和代幣的升值,貢獻者會從早期參與中獲益。
This approach can serve as an effective starting point for developing a minimal viable product (MVP), minimizing unnecessary expenses. Startups can identify and prioritize the essential features that cater to the immediate needs of their target audience, enabling them to gather valuable user feedback and continuously refine their product without incurring significant financial outlay.
這種方法可以作為開發最小可行產品 (MVP) 的有效起點,最大限度地減少不必要的開支。新創公司可以識別並優先考慮滿足目標受眾即時需求的基本功能,使他們能夠收集有價值的用戶回饋並不斷改進他們的產品,而不會產生大量的財務支出。
Creating Sustainable Growth Strategies
制定可持續成長策略
Scaling a Web3 startup with limited resources demands a shift towards sustainable growth strategies. Instead of relying on costly marketing campaigns, startups should focus on organic growth through community-building and word-of-mouth referrals. Active engagement with potential users on social media platforms and participation in industry events can generate traction without the need for hefty financial investments.
要利用有限的資源擴展 Web3 新創公司的規模,需要轉向永續成長策略。新創公司不應依賴昂貴的行銷活動,而應專注於透過社群建立和口碑推薦來實現有機成長。在社群媒體平台上與潛在用戶積極互動以及參與行業活動可以產生吸引力,而無需大量的財務投資。
Organizing meet-ups in different cities, connecting with interested communities, and fostering ecosystem growth can raise awareness and mobilize community members to support the scaling of new projects. Exploring grant programs and hackathons specifically designed for Web3 startups can provide a much-needed lifeline. Numerous organizations offer funding opportunities for innovative initiatives, while hackathons present opportunities for exposure and potential funding for exceptional ideas.
在不同城市組織聚會、與感興趣的社區建立聯繫並促進生態系統發展可以提高意識並動員社區成員以支持新計畫的擴展。探索專為 Web3 新創公司設計的資助計劃和黑客馬拉松可以提供急需的生命線。許多組織為創新措施提供資助機會,而黑客馬拉松則為傑出創意提供曝光和潛在資助的機會。
These initiatives enable startups to showcase their capabilities and concepts to potential investors, mitigating financial constraints. Strategic alliances with existing and well-established startups can amplify resources and overcome limitations. Through collaboration with complementary ventures, startups can share costs, pool resources, and leverage each other's expertise. This collective approach promotes innovation, problem-solving, and market expansion without substantial financial investments.
這些舉措使新創公司能夠向潛在投資者展示其能力和概念,從而緩解財務限制。與現有的、成熟的新創公司建立策略聯盟可以擴大資源並克服限制。透過與互補企業合作,新創公司可以分擔成本、匯集資源並利用彼此的專業知識。這種集體方法無需大量財務投資即可促進創新、解決問題和市場擴張。
Seeking Mentorship and Embracing Bootstrapping
尋求指導並擁抱引導
Seeking mentorship from industry leaders who have successfully built bootstrapped products can be invaluable for accessing practical experience and real-time insights into the industry's pulse. Embracing the ethos of bootstrapping and iteration is crucial for Web3 startups with limited funding. Instead of relying solely on external funding, startups can self-fund or utilize revenue generated from early adopters to fuel growth. Continuous iteration of the product based on user feedback ensures progress towards the vision while conserving financial resources.
向成功建立自舉產品的行業領導者尋求指導對於獲得實踐經驗和對行業脈搏的即時洞察非常寶貴。對於資金有限的 Web3 新創公司來說,擁抱引導和迭代的精神至關重要。新創公司可以自籌資金或利用早期採用者產生的收入來推動成長,而不是只依賴外部資金。根據使用者回饋不斷迭代產品,確保在實現願景的同時節省財務資源。
Conclusion: Overcoming Challenges and Embracing Opportunities
結論:克服挑戰,擁抱機遇
While securing substantial funding may pose challenges for Web3 startups, it is not an insurmountable barrier. By leveraging open-source tools, developing a lean MVP, prioritizing sustainable growth, tapping into grant programs and hackathons, fostering collaborations, and embracing bootstrapping and iteration, entrepreneurs can navigate the Web3 landscape with limited funds. With resilience, adaptability, and strategic planning, success in the Web3 space is within reach, even with modest resources.
雖然獲得大量資金可能會為 Web3 新創公司帶來挑戰,但這並不是一個不可逾越的障礙。透過利用開源工具、開發精實 MVP、優先考慮永續成長、利用資助計畫和黑客馬拉松、促進合作以及擁抱引導和迭代,創業家可以用有限的資金駕馭 Web3 格局。憑藉彈性、適應性和策略規劃,即使資源有限,Web3 領域的成功也是觸手可及。
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