巴塞罗那足球俱乐部推出加密代币为全球球迷提供支持

著名足球俱乐部巴塞罗那足球俱乐部与 Chiliz 合作推出了一种名为 Barça Fan Tokens ($BAR) 的加密代币。这些代币使球迷能够参与 Socios.com 应用程序上的民意调查和调查，从而影响俱乐部的决策。巴萨在全球拥有 3 亿球迷，其全球扩张战略包括利用区块链技术来提高球迷参与度并与跨文化的支持者建立联系。

FC Barcelona Launches Crypto Token to Engage Fans Globally

巴塞罗那足球俱乐部推出加密代币以吸引全球球迷

In a groundbreaking move that redefines the fan-club relationship, FC Barcelona (Barça), the legendary Catalan soccer club, has unveiled its crypto token, $BAR. This revolutionary initiative, spearheaded in collaboration with blockchain innovator Chiliz, aims to revolutionize fan engagement, empowering supporters with an unprecedented voice in club decisions.

传奇的加泰罗尼亚足球俱乐部巴塞罗那足球俱乐部 (Barça) 推出了其加密代币 $BAR，这是重新定义球迷与俱乐部关系的开创性举措。这项革命性举措是与区块链创新者 Chiliz 合作牵头的，旨在彻底改变球迷的参与度，让支持者在俱乐部决策中拥有前所未有的发言权。

Barça boasts an unparalleled fan base spanning the globe, making it one of the most followed and celebrated sports clubs of all time. Its exceptional status extends to its financial prowess, as it reigns supreme as the highest revenue-generating soccer club globally. Uniquely, Barça operates under the governance of its socios, a community of dedicated supporters who hold voting rights in presidential and board elections. With a remarkable 74 trophies to its name in its native Spain, Barça stands as a beacon of soccer excellence.

巴萨在全球拥有无与伦比的球迷基础，使其成为有史以来最受关注和最著名的体育俱乐部之一。其卓越的地位还体现在其财务实力上，它是全球创收最高的足球俱乐部。独特的是，巴萨在社会团体的治理下运作，社会团体是一个由忠诚的支持者组成的社区，他们在主席和董事会选举中拥有投票权。巴萨在祖国西班牙共获得 74 座奖杯，堪称卓越足球的灯塔。

Fan Voting and Influence

粉丝投票和影响力

The Barça Fan Token ($BAR) unlocks a new era of fan involvement, granting supporters the power to shape the club's future through participation in polls and surveys conducted on Chiliz's mobile application, Socios.com. This innovative mechanism empowers fans to voice their opinions on crucial matters, shaping club decisions that were previously beyond their reach.

巴萨球迷代币 ($BAR) 开启了球迷参与的新时代，让支持者能够通过参与 Chiliz 移动应用程序 Socios.com 上进行的民意调查和调查来塑造俱乐部的未来。这种创新机制使球迷能够就关键问题表达自己的意见，从而影响俱乐部的决策，而这在以前是他们无法做到的。

"Barça's fandom knows no bounds, with over 300 million fervent supporters across the globe," remarked Alexandre Dreyfus, CEO and founder of Chiliz and Socios.com. "As the most renowned and universally adored soccer club, Barça offers an unparalleled platform for fans to leverage their collective voice in influencing club direction."

Chiliz 和 Socios.com 的首席执行官兼创始人亚历山大·德雷福斯 (Alexandre Dreyfus) 表示：“巴萨的球迷是无边无际的，在全球拥有超过 3 亿狂热的支持者。” “作为最著名和普遍受人喜爱的足球俱乐部，巴萨为球迷提供了一个无与伦比的平台，让他们利用集体声音影响俱乐部的方向。”

Rewarding Fan Interaction and Exclusivity

奖励粉丝互动和排他性

Barça's foray into the blockchain realm extends beyond fan voting. Chiliz's announcement unveiled a comprehensive suite of features designed to reward fan interaction with the club via its app. Supporters actively engaging with the platform will earn points redeemable for exclusive merchandise, once-in-a-lifetime club experiences, and a host of other perks tailored to their unwavering loyalty.

巴萨进军区块链领域的范围不仅仅限于球迷投票。 Chiliz 的公告推出了一套全面的功能，旨在奖励球迷通过其应用程序与俱乐部互动。积极参与该平台的支持者将获得积分，可兑换独家商品、千载难逢的俱乐部体验以及根据他们坚定不移的忠诚度量身定制的一系列其他福利。

The token's utility extends further, offering holders exclusive access to chat rooms, token trading opportunities, and immersive games that foster a sense of community and camaraderie among Barça fans worldwide.

该代币的用途进一步扩展，为持有者提供聊天室的独家访问权限、代币交易机会和沉浸式游戏，从而在全球巴萨球迷中培养社区意识和友情。

Strategic Expansion and Global Reach

战略扩张和全球影响力

The launch of the Barça Fan Token aligns with the club's ambitious global expansion strategy, which seeks to leverage digital innovation to connect with fans far beyond the confines of its iconic Camp Nou stadium. By embracing blockchain technology, Barça positions itself at the forefront of fan engagement, setting a precedent for clubs worldwide.

巴萨球迷代币的推出符合俱乐部雄心勃勃的全球扩张战略，该战略旨在利用数字创新与标志性诺坎普球场之外的球迷建立联系。通过采用区块链技术，巴萨将自己置于球迷参与的最前沿，为全球俱乐部树立了先例。

"This forward-thinking partnership empowers us to establish groundbreaking marketing initiatives and partnerships with a digital focus, bridging the distance between the club and our ardent fans globally," asserted Josep Pont, board member and head of the commercial area at FC Barcelona.

巴塞罗那足球俱乐部董事会成员兼商业领域负责人 Josep Pont 表示：“这种具有前瞻性的合作伙伴关系使我们能够以数字为重点建立突破性的营销计划和合作伙伴关系，拉近俱乐部与全球热心球迷之间的距离。”

Fan Tokens: A Growing Trend in Sports

粉丝代币：体育领域的增长趋势

Barça's entry into the crypto token space follows a growing trend within the sports industry. Top-tier clubs across the globe are recognizing the transformative potential of blockchain in fostering fan engagement. Juventus, another soccer giant, recently launched its own crypto token, empowering fans with a "voice" in club decisions and exclusive experiences. The Los Angeles Kings, a renowned National Hockey League team, have also embraced blockchain, allowing fans to authenticate merchandise using a dedicated app.

巴萨进入加密代币领域遵循了体育行业的增长趋势。全球顶级俱乐部正在认识到区块链在促进球迷参与方面的变革潜力。另一家足球巨头尤文图斯最近推出了自己的加密代币，让球迷在俱乐部决策和独家体验中拥有“发言权”。著名的国家冰球联盟球队洛杉矶国王队也采用了区块链，允许球迷使用专用应用程序来验证商品。

As the sports industry continues to evolve, crypto tokens are poised to play an increasingly pivotal role in shaping the relationship between clubs and their fan bases. Barça's groundbreaking initiative sets a new standard for fan engagement, demonstrating the limitless possibilities that blockchain technology holds for the future of sports fandom.

随着体育产业的不断发展，加密代币将在塑造俱乐部与其粉丝群之间的关系方面发挥越来越关键的作用。巴萨的开创性举措为球迷参与设定了新标准，展示了区块链技术为体育迷的未来带来的无限可能性。