巴塞隆納足球俱樂部推出加密代幣為全球球迷提供支持

著名足球俱樂部巴塞隆納足球俱樂部與 Chiliz 合作推出了一種名為 Barça Fan Tokens ($BAR) 的加密代幣。這些代幣使球迷能夠參與 Socios.com 應用程式上的民意調查和調查，從而影響俱樂部的決策。巴薩在全球擁有 3 億球迷，其全球擴張策略包括利用區塊鏈技術來提高球迷參與度並與跨文化的支持者建立聯繫。

FC Barcelona Launches Crypto Token to Engage Fans Globally

巴塞隆納足球俱樂部推出加密代幣以吸引全球球迷

In a groundbreaking move that redefines the fan-club relationship, FC Barcelona (Barça), the legendary Catalan soccer club, has unveiled its crypto token, $BAR. This revolutionary initiative, spearheaded in collaboration with blockchain innovator Chiliz, aims to revolutionize fan engagement, empowering supporters with an unprecedented voice in club decisions.

傳奇的加泰隆尼亞足球俱樂部巴塞隆納足球俱樂部 (Barça) 推出了其加密代幣 $BAR，這是重新定義球迷與俱樂部關係的開創性舉措。這項革命性舉措是與區塊鏈創新者 Chiliz 合作牽頭的，旨在徹底改變球迷的參與度，讓支持者在俱樂部決策中擁有前所未有的發言權。

Barça boasts an unparalleled fan base spanning the globe, making it one of the most followed and celebrated sports clubs of all time. Its exceptional status extends to its financial prowess, as it reigns supreme as the highest revenue-generating soccer club globally. Uniquely, Barça operates under the governance of its socios, a community of dedicated supporters who hold voting rights in presidential and board elections. With a remarkable 74 trophies to its name in its native Spain, Barça stands as a beacon of soccer excellence.

巴薩在全球擁有無與倫比的球迷基礎，使其成為有史以來最受關注和最著名的體育俱樂部之一。其卓越的地位也體現在其財務實力上，它是全球創收最高的足球俱樂部。獨特的是，巴薩在社會團體的治理下運作，社會團體是一個由忠誠的支持者組成的社區，他們在主席和董事會選舉中擁有投票權。巴薩在祖國西班牙共獲得 74 座獎杯，堪稱卓越足球的燈塔。

Fan Voting and Influence

粉絲投票和影響力

The Barça Fan Token ($BAR) unlocks a new era of fan involvement, granting supporters the power to shape the club's future through participation in polls and surveys conducted on Chiliz's mobile application, Socios.com. This innovative mechanism empowers fans to voice their opinions on crucial matters, shaping club decisions that were previously beyond their reach.

巴薩球迷代幣 ($BAR) 開啟了球迷參與的新時代，讓支持者能夠透過參與 Chiliz 行動應用程式 Socios.com 上進行的民意調查和調查來塑造俱樂部的未來。這種創新機制使球迷能夠就關鍵問題表達自己的意見，從而影響俱樂部的決策，而這在以前是他們無法做到的。

"Barça's fandom knows no bounds, with over 300 million fervent supporters across the globe," remarked Alexandre Dreyfus, CEO and founder of Chiliz and Socios.com. "As the most renowned and universally adored soccer club, Barça offers an unparalleled platform for fans to leverage their collective voice in influencing club direction."

Chiliz 和 Socios.com 的首席執行官兼創始人亞歷山大·德雷福斯 (Alexandre Dreyfus) 表示：“巴薩的球迷是無邊無際的，在全球擁有超過 3 億狂熱的支持者。” “作為最著名和普遍受人喜愛的足球俱樂部，巴薩為球迷提供了一個無與倫比的平台，讓他們利用集體聲音影響俱樂部的方向。”

Rewarding Fan Interaction and Exclusivity

獎勵粉絲互動和排他性

Barça's foray into the blockchain realm extends beyond fan voting. Chiliz's announcement unveiled a comprehensive suite of features designed to reward fan interaction with the club via its app. Supporters actively engaging with the platform will earn points redeemable for exclusive merchandise, once-in-a-lifetime club experiences, and a host of other perks tailored to their unwavering loyalty.

巴薩進軍區塊鏈領域的範圍不僅限於球迷投票。 Chiliz 的公告推出了一套全面的功能，旨在獎勵球迷透過其應用程式與俱樂部互動。積極參與該平台的支持者將獲得積分，可兌換獨家商品、千載難逢的俱樂部體驗以及根據他們堅定不移的忠誠度量身定制的一系列其他福利。

The token's utility extends further, offering holders exclusive access to chat rooms, token trading opportunities, and immersive games that foster a sense of community and camaraderie among Barça fans worldwide.

該代幣的用途進一步擴展，為持有者提供聊天室的獨家訪問權限、代幣交易機會和沈浸式遊戲，從而在全球巴薩球迷中培養社區意識和友誼。

Strategic Expansion and Global Reach

策略擴張與全球影響力

The launch of the Barça Fan Token aligns with the club's ambitious global expansion strategy, which seeks to leverage digital innovation to connect with fans far beyond the confines of its iconic Camp Nou stadium. By embracing blockchain technology, Barça positions itself at the forefront of fan engagement, setting a precedent for clubs worldwide.

巴薩球迷代幣的推出符合俱樂部雄心勃勃的全球擴張策略，該策略旨在利用數位創新與標誌性諾坎普球場之外的球迷建立聯繫。透過採用區塊鏈技術，巴薩將自己置於球迷參與的最前沿，為全球俱樂部樹立了先例。

"This forward-thinking partnership empowers us to establish groundbreaking marketing initiatives and partnerships with a digital focus, bridging the distance between the club and our ardent fans globally," asserted Josep Pont, board member and head of the commercial area at FC Barcelona.

巴塞隆納足球俱樂部董事會成員兼商業領域負責人Josep Pont 表示：「這種前瞻性的合作夥伴關係使我們能夠以數位為重點建立突破性的行銷計劃和合作夥伴關係，拉近俱樂部與全球熱心球迷之間的距離。

Fan Tokens: A Growing Trend in Sports

粉絲代幣：體育領域的成長趨勢

Barça's entry into the crypto token space follows a growing trend within the sports industry. Top-tier clubs across the globe are recognizing the transformative potential of blockchain in fostering fan engagement. Juventus, another soccer giant, recently launched its own crypto token, empowering fans with a "voice" in club decisions and exclusive experiences. The Los Angeles Kings, a renowned National Hockey League team, have also embraced blockchain, allowing fans to authenticate merchandise using a dedicated app.

巴薩進入加密代幣領域遵循了體育產業的成長趨勢。全球頂級俱樂部正在認識到區塊鏈在促進球迷參與方面的變革潛力。另一家足球巨頭尤文圖斯最近推出了自己的加密代幣，讓球迷在俱樂部決策和獨家體驗中擁有「發言權」。著名的國家冰球聯盟球隊洛杉磯國王隊也採用了區塊鏈，允許球迷使用專用應用程式來驗證商品。

As the sports industry continues to evolve, crypto tokens are poised to play an increasingly pivotal role in shaping the relationship between clubs and their fan bases. Barça's groundbreaking initiative sets a new standard for fan engagement, demonstrating the limitless possibilities that blockchain technology holds for the future of sports fandom.

隨著體育產業的不斷發展，加密代幣將在塑造俱樂部與其粉絲群之間的關係方面發揮越來越關鍵的作用。巴薩的開創性舉措為球迷參與設定了新標準，展示了區塊鏈技術為體育迷的未來帶來的無限可能性。