Etherealize 旨在增强机构对区块链技术的理解

在以太坊基金会和联合创始人 Vitalik Buterin 的支持下，一家新的专注于以太坊的营销公司 Etherealize 已经成立，旨在增强机构对区块链技术的理解。

A new Ethereum-focused marketing firm, Etherealize, has been launched with the aim of enhancing institutional understanding of blockchain technology. The initiative, which commenced on January 22, is seeing heightened enthusiasm from the Ethereum community as it seeks to build a compelling case for the use of Ethereum on Wall Street.

一家新的专注于以太坊的营销公司 Etherealize 已经成立，旨在增强机构对区块链技术的理解。该倡议于 1 月 22 日开始，以太坊社区的热情高涨，因为它试图为华尔街使用以太坊建立一个令人信服的案例。

The company's co-founder, Grant Hummer, previously of Chromatic Capital, identified a gap in institutional education following the launch of US spot ETFs and plans to use Etherealize to bring Wall Street, and eventually global markets, onto Ethereum rails. The firm aims to offer a suite of products for institutions to tokenize real-world assets on Ethereum, akin to the efforts of major financial players like BlackRock and Franklin Templeton.

该公司的联合创始人 Grant Hummer（曾供职于 Chromatic Capital）发现美国现货 ETF 推出后机构教育方面存在差距，并计划利用 Etherealize 将华尔街乃至全球市场引入以太坊轨道。该公司的目标是为机构提供一套产品，以在以太坊上对现实世界的资产进行代币化，类似于贝莱德和富兰克林邓普顿等主要金融参与者的努力。

Etherealize, co-founded by financial veterans Vivek Raman and James Fickel, aims to address tokenization beyond stablecoins, targeting areas such as treasury markets, mutual funds, stocks, bonds, commodities, and real estate to improve institutional efficiency and reduce costs through blockchain technology. This move aligns with BlackRock CEO Larry Fink’s advocacy for rapid SEC approval of asset tokenization, reflected in BlackRock’s $394 million tokenized money market fund on Ethereum — a significant step in the growing trend of digital financial products.

Etherealize 由金融资深人士 Vivek Raman 和 James Fickel 共同创立，旨在解决稳定币之外的代币化问题，瞄准国债市场、共同基金、股票、债券、大宗商品和房地产等领域，通过区块链技术提高机构效率并降低成本。此举与贝莱德首席执行官拉里·芬克 (Larry Fink) 倡导的美国证券交易委员会 (SEC) 快速批准资产代币化的主张相一致，贝莱德在以太坊上设立的 3.94 亿美元代币化货币市场基金就体现了这一点，这是数字金融产品增长趋势中的重要一步。

Despite focusing on Ethereum, BlackRock is exploring multi-chain opportunities, expanding its digital liquidity fund to platforms like Aptos, Arbitrum, and others. Meanwhile, the Ethereum Foundation continues to support the decentralized finance ecosystem, recently earmarking 50,000 Ether for this endeavor and undergoing organizational restructuring for better community transparency.

尽管专注于以太坊，贝莱德仍在探索多链机会，将其数字流动性基金扩展到 Aptos、Arbitrum 等平台。与此同时，以太坊基金会继续支持去中心化金融生态系统，最近为此专门拨出了 50,000 以太币，并进行组织重组以提高社区透明度。