Coinbase 与洛杉矶快船队达成赞助协议，将加密货币进一步带入 NBA

加密货币交易所 Coinbase 透露，它已与美国国家篮球协会 (NBA) 赛季开始的一支篮球队达成赞助协议。

Coinbase, a cryptocurrency exchange platform, has struck a sponsorship deal with the Los Angeles Clippers basketball team ahead of the upcoming NBA season.

加密货币交易平台 Coinbase 在即将到来的 NBA 赛季之前与洛杉矶快船队达成了赞助协议。

The partnership will see Coinbase integrate its logo and branding into the Intuit Dome arena during Clippers home games, showcasing the platform's image to fans in a bid to promote digital assets.

通过此次合作，Coinbase 将在快船队主场比赛期间将其徽标和品牌整合到 Intuit Dome 竞技场中，向球迷展示该平台的形象，以推广数字资产。

Coinbase to Offer Clippers Fans Bitcoin, Merch, and Collectibles

Coinbase 将为快船队球迷提供比特币、商品和收藏品

Coinbase announced the partnership on Friday, revealing that it will become a sponsor of the LA Clippers for the 2024-2025 NBA regular season. The cryptocurrency platform will leverage the sponsorship to engage with Clippers fans.

Coinbase 周五宣布了合作伙伴关系，并透露将成为洛杉矶快船队 2024-2025 NBA 常规赛的赞助商。该加密货币平台将利用赞助与快船队球迷互动。

As part of the deal, Coinbase will offer financial incentives to basketball fans, with the sponsorship set to provide Clippers fans with “unique experiences and limited-edition merchandise.”

作为交易的一部分，Coinbase 将为篮球迷提供经济奖励，并为快船队球迷提供“独特的体验和限量版商品”。

The cryptocurrency exchange will also provide fans with physical and digital collectibles during Clippers home games. The financial terms of the partnership were not disclosed.

加密货币交易所还将在快船队主场比赛期间为球迷提供实物和数字收藏品。合作伙伴关系的财务条款并未披露。

A Coinbase spokesperson stated that the crypto exchange aims to educate basketball fans on digital assets and blockchain technology through the partnership, aiming to do so in an entertaining and informative manner.

Coinbase 发言人表示，该加密货币交易所旨在通过合作伙伴关系向篮球迷提供有关数字资产和区块链技术的教育，旨在以一种有趣且信息丰富的方式做到这一点。

“The goal is to provide a fun and safe pathway for fans to explore the transformative potential of these technologies and drive mainstream adoption,” the spokesperson added.

该发言人补充道：“我们的目标是为粉丝提供一个有趣且安全的途径，让他们探索这些技术的变革潜力并推动主流采用。”

Coinbase will offer Clippers fans Bitcoin worth $5 if they sign up on Coinbase, and they can earn season-long perks from the crypto firm.

如果快船球迷在 Coinbase 注册，Coinbase 将为他们提供价值 5 美元的比特币，并且他们可以从这家加密公司获得整个赛季的福利。

Coinbase, a Nasdaq-listed cryptocurrency exchange, is set to become a prominent presence in the upcoming NBA season, especially among basketball fans, as it aims to drive mainstream adoption of digital assets through sports sponsorships.

Coinbase 是一家在纳斯达克上市的加密货币交易所，它将在即将到来的 NBA 赛季中占据重要地位，尤其是在篮球迷中，因为它的目标是通过体育赞助推动数字资产的主流采用。

Crypto Platforms Ramp Up Sports Sponsorships

加密平台增加体育赞助

The partnership between Coinbase and the LA Clippers could herald a new era of sports sponsorships, with cryptocurrency exchanges set to become a permanent fixture in the sports industry.

Coinbase 和洛杉矶快船队之间的合作可能预示着体育赞助的新时代，加密货币交易将成为体育行业的永久固定项目。

Coinbase previously signed a deal to become the “official crypto partner” of the Golden State Warriors basketball team, making the crypto exchange a key part of the Warriors' digital strategy, which includes offering special perks to Warriors fans at home games.

Coinbase 此前签署了一项协议，成为金州勇士队篮球队的“官方加密货币合作伙伴”，使加密货币交易所成为勇士队数字战略的关键部分，其中包括在主场比赛中为勇士队球迷提供特殊福利。

Analysts have noted an increase in crypto platforms forging sponsorship deals with teams from major sports, which is helping digital asset companies gain a stronger foothold in the sporting landscape.

分析师指出，越来越多的加密货币平台与主要体育赛事的球队达成赞助协议，这有助于数字资产公司在体育领域获得更牢固的立足点。