Coinbase 與洛杉磯快艇隊達成贊助協議，將加密貨幣進一步帶入 NBA

加密貨幣交易所 Coinbase 透露，它已與美國國家籃球協會 (NBA) 賽季開始的一支籃球隊達成贊助協議。

Coinbase, a cryptocurrency exchange platform, has struck a sponsorship deal with the Los Angeles Clippers basketball team ahead of the upcoming NBA season.

加密貨幣交易平台 Coinbase 在即將到來的 NBA 賽季之前與洛杉磯快艇隊達成了贊助協議。

The partnership will see Coinbase integrate its logo and branding into the Intuit Dome arena during Clippers home games, showcasing the platform's image to fans in a bid to promote digital assets.

透過此次合作，Coinbase 將在快艇隊主場比賽期間將其徽標和品牌整合到 Intuit Dome 競技場中，向球迷展示該平台的形象，以推廣數位資產。

Coinbase to Offer Clippers Fans Bitcoin, Merch, and Collectibles

Coinbase 將為快艇球迷提供比特幣、商品和收藏品

Coinbase announced the partnership on Friday, revealing that it will become a sponsor of the LA Clippers for the 2024-2025 NBA regular season. The cryptocurrency platform will leverage the sponsorship to engage with Clippers fans.

Coinbase 週五宣布了合作夥伴關係，並透露將成為洛杉磯快艇隊 2024-2025 NBA 常規賽的贊助商。這個加密貨幣平台將利用贊助與快艇隊球迷互動。

As part of the deal, Coinbase will offer financial incentives to basketball fans, with the sponsorship set to provide Clippers fans with “unique experiences and limited-edition merchandise.”

作為交易的一部分，Coinbase 將為籃球迷提供經濟獎勵，並為快艇球迷提供「獨特的體驗和限量版商品」。

The cryptocurrency exchange will also provide fans with physical and digital collectibles during Clippers home games. The financial terms of the partnership were not disclosed.

加密貨幣交易所還將在快艇隊主場比賽期間為球迷提供實體和數位收藏品。合作夥伴關係的財務條款並未揭露。

A Coinbase spokesperson stated that the crypto exchange aims to educate basketball fans on digital assets and blockchain technology through the partnership, aiming to do so in an entertaining and informative manner.

Coinbase 發言人表示，該加密貨幣交易所旨在透過合作夥伴關係向籃球迷提供有關數位資產和區塊鏈技術的教育，旨在以有趣且資訊豐富的方式做到這一點。

“The goal is to provide a fun and safe pathway for fans to explore the transformative potential of these technologies and drive mainstream adoption,” the spokesperson added.

發言人補充道：“我們的目標是為粉絲提供一個有趣且安全的途徑，讓他們探索這些技術的變革潛力並推動主流採用。”

Coinbase will offer Clippers fans Bitcoin worth $5 if they sign up on Coinbase, and they can earn season-long perks from the crypto firm.

如果快艇球迷在 Coinbase 註冊，Coinbase 將為他們提供價值 5 美元的比特幣，並且他們可以從這家加密公司獲得整個賽季的福利。

Coinbase, a Nasdaq-listed cryptocurrency exchange, is set to become a prominent presence in the upcoming NBA season, especially among basketball fans, as it aims to drive mainstream adoption of digital assets through sports sponsorships.

Coinbase 是一家在納斯達克上市的加密貨幣交易所，它將在即將到來的 NBA 賽季中佔據重要地位，尤其是在籃球迷中，因為它的目標是透過體育贊助推動數位資產的主流採用。

Crypto Platforms Ramp Up Sports Sponsorships

加密平台增加運動贊助

The partnership between Coinbase and the LA Clippers could herald a new era of sports sponsorships, with cryptocurrency exchanges set to become a permanent fixture in the sports industry.

Coinbase 和洛杉磯快艇隊之間的合作可能預示著體育贊助的新時代，加密貨幣交易將成為體育行業的永久固定項目。

Coinbase previously signed a deal to become the “official crypto partner” of the Golden State Warriors basketball team, making the crypto exchange a key part of the Warriors' digital strategy, which includes offering special perks to Warriors fans at home games.

Coinbase 先前簽署了一項協議，成為金州勇士隊籃球隊的“官方加密貨幣合作夥伴”，使加密貨幣交易所成為勇士隊數位策略的關鍵部分，其中包括在主場比賽中為勇士隊球迷提供特殊福利。

Analysts have noted an increase in crypto platforms forging sponsorship deals with teams from major sports, which is helping digital asset companies gain a stronger foothold in the sporting landscape.

分析師指出，越來越多的加密貨幣平台與主要體育賽事的球隊達成贊助協議，這有助於數位資產公司在體育領域獲得更強的立足點。